Love Actually Audience in United States
A data profile of the people who buy, follow and care about Love Actually in United States — modelled from more than twelve digital signal sources. Love Actually has an estimated audience of 2,888,560 people in United States.
The average Love Actually fan in United States is 42.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include 10 Things I Hate About You (TV series), Freaky Friday (2003 film), The Notebook (2004 film), with strongest over-indexing on 10 Things I Hate About You (TV series) (84.04× the country average).
Demographically, the Love Actually audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Design Affinity, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Love Actually fan in United States is more female, around 42.8 years old, with strong Design Affinity tendencies and a notable affinity for 10 Things I Hate About You (TV series).
At a glance
The key figures that characterise the Love Actually profile in United States.
Search interest · 12-month trend
Demographics of Love Actually viewers
73.0% are female, 27.0% are male, average age 42.8.
Gender split
| Metric | Value |
|---|---|
| Female | 73.0% |
| Male | 27.0% |
| Average age | 42.8 |
| Estimated audience size | 2,888,560 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 22% | |
| 40-49 | 27% | |
| 50+ | 24% |
Worldwide distribution
of the worldwide Love Actually audience comes from United States.
| Country | Share |
|---|---|
| United States | 19.7% |
| United Kingdom | 15.9% |
| Germany | 12.2% |
Geography
Where the Love Actually audience in United States is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~8K | 1.34× | |
| 02 | Oregon | ~50K | 1.32× | |
| 03 | New Hampshire | ~20K | 1.32× | |
| 04 | Utah | ~40K | 1.31× | |
| 05 | Massachusetts | ~80K | 1.27× | |
| 06 | Idaho | ~20K | 1.25× | |
| 07 | Washington | ~80K | 1.23× | |
| 08 | Washington, District of Columbia | ~10K | 1.22× | |
| 09 | Maine | ~10K | 1.21× | |
| 10 | Colorado | ~60K | 1.20× | |
| 11 | Connecticut | ~40K | 1.20× | |
| 12 | Montana | ~10K | 1.19× | |
| 13 | Minnesota | ~50K | 1.17× | |
| 14 | Kansas | ~30K | 1.12× | |
| 15 | Pennsylvania | ~100K | 1.10× | |
| 16 | Rhode Island | ~10K | 1.10× | |
| 17 | California | ~400K | 1.06× | |
| 18 | Illinois | ~100K | 1.06× | |
| 19 | Wisconsin | ~50K | 1.05× | |
| 20 | Michigan | ~90K | 1.03× | |
| 21 | Missouri | ~50K | 1.03× | |
| 22 | Iowa | ~30K | 1.03× | |
| 23 | Virginia | ~80K | 1.02× | |
| 24 | Ohio | ~100K | 1.01× | |
| 25 | New Jersey | ~80K | 1.01× | |
| 26 | New York | ~200K | 1.00× | |
| 27 | Delaware | ~9K | 0.98× | |
| 28 | Arizona | ~60K | 0.97× | |
| 29 | Nebraska | ~20K | 0.96× | |
| 30 | North Carolina | ~90K | 0.95× | |
| 31 | Indiana | ~60K | 0.95× | |
| 32 | Maryland | ~50K | 0.95× | |
| 33 | Kentucky | ~40K | 0.95× | |
| 34 | Tennessee | ~60K | 0.91× | |
| 35 | Hawaii | ~10K | 0.91× | |
| 36 | South Dakota | ~7K | 0.91× | |
| 37 | South Carolina | ~40K | 0.90× | |
| 38 | Alaska | ~6K | 0.90× | |
| 39 | Oklahoma | ~30K | 0.89× | |
| 40 | Georgia | ~90K | 0.88× | |
| 41 | Florida | ~200K | 0.87× | |
| 42 | Arkansas | ~20K | 0.83× | |
| 43 | New Mexico | ~10K | 0.83× | |
| 44 | West Virginia | ~10K | 0.83× | |
| 45 | North Dakota | ~6K | 0.83× | |
| 46 | Texas | ~200K | 0.81× | |
| 47 | Nevada | ~20K | 0.77× | |
| 48 | Louisiana | ~30K | 0.76× | |
| 49 | Alabama | ~30K | 0.74× | |
| 50 | Mississippi | ~20K | 0.67× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Love Actually audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Peter Sellers | Movies & TV | 131.96× | ||
| 02 | 10 Things I Hate About You (TV series) | Movies & TV | 84.04× | ||
| 03 | Just Go with It | Movies & TV | 83.27× | ||
| 04 | Submarine (2010 film) | Movies & TV | 83.22× | ||
| 05 | Leslie Mann | Movies & TV | 72.48× | ||
| 06 | 50 First Dates | Movies & TV | 68.19× | ||
| 07 | The Notebook (2004 film) | Movies & TV | 67.58× | ||
| 08 | No Strings Attached (film) | Movies & TV | 64.90× | ||
| 09 | Wedding Crashers | Movies & TV | 61.87× | ||
| 10 | One Day (2011 film) | Movies & TV | 56.71× | ||
| 11 | Patrick Dempsey | Movies & TV | 54.06× | ||
| 12 | Jerry Maguire | Movies & TV | 52.88× | ||
| 13 | Flipped (film) | Movies & TV | 51.02× | ||
| 14 | Freaky Friday (2003 film) | Movies & TV | 50.15× | ||
| 15 | Stand by Me (film) | Movies & TV | 50.04× | ||
| 16 | 13 Going on 30 | Movies & TV | 47.45× | ||
| 17 | Austin Powers (film series) | Movies & TV | 44.93× | ||
| 18 | How to Lose a Guy in 10 Days | Movies & TV | 43.99× | ||
| 19 | Grown Ups (film) | Movies & TV | 41.83× | ||
| 20 | Rachel McAdams | Movies & TV | 31.31× |
Personality of the Love Actually audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.73× | |
| Early Adopter Mentality | POWER | 1.39× | |
| Tradition | CONSERVATISM | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.91× | |
| Urban Lifestyle | OPEN | 0.95× | |
| Pet Ownership | JOY | 0.96× |
Frequently asked questions
How many fans does Love Actually have in United States?
Love Actually has an estimated audience of 2,888,560 people in United States, concentrated in California and Texas.
What is the gender split and age of Love Actually viewers?
73.0% of Love Actually fans are female, 27.0% are male, with an average age of 42.8 years.
Which brands do Love Actually fans like most?
Love Actually fans show strongest brand affinity for 10 Things I Hate About You (TV series) (84.04×), Freaky Friday (2003 film) (50.15×), and The Notebook (2004 film) (67.58×) over the country average.
Where do Love Actually fans live in United States?
Love Actually fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
What other brands do Love Actually fans also like?
Beyond Love Actually itself, the audience over-indexes on Freaky Friday (2003 film) (50.15×), The Notebook (2004 film) (67.58×), One Day (2011 film) (56.71×), and Just Go with It (83.27×) compared to the United States average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Love Actually audiences in other countries
How to read this data
Audience size is the estimated number of people in United States who actively search for Love Actually. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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