Love Actually Audience in United States

Love Actually logo

Love Actually has an estimated audience of 3,237,622 people in United States. 73.0% are female, 27.0% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: 10 Things I Hate About You (TV series), Freaky Friday (2003 film), The Notebook (2004 film), One Day (2011 film), Just Go with It.

The average Love Actually fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 10 Things I Hate About You (TV series), Freaky Friday (2003 film), The Notebook (2004 film), with strongest over-indexing on 10 Things I Hate About You (TV series) (84.04× the country average). Demographically, the Love Actually audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Love Actually fans

Demographic split for Love Actually audience in United States
MetricValue
Female73.0%
Male27.0%
Average age42.8
Estimated audience size3,237,622

Audience persona

The typical Love Actually fan in United States is more female, around 42.8 years old, with strong Pet Ownership tendencies and a notable affinity for 10 Things I Hate About You (TV series).

Top regions in United States

Top regions ranked by reach for Love Actually in United States
RegionReachAffinity
California396,3571.11×
Texas239,9610.86×
Florida193,9450.88×
New York190,3881.05×
Pennsylvania122,8321.13×
Illinois120,3381.12×
North Carolina96,4000.99×
Ohio94,9050.95×
Georgia91,9260.92×
Michigan89,6861.06×
New Jersey84,5221.03×
Massachusetts83,1691.3×
Virginia83,1401.05×
Washington79,9061.23×
Colorado63,2091.24×
Arizona62,6650.95×
Tennessee59,8820.92×
Indiana57,8420.98×
Missouri54,7811.05×
Maryland53,5980.96×
Minnesota53,4621.15×
Wisconsin49,4471.02×
Oregon48,2091.3×
South Carolina44,4150.91×
Utah38,4381.33×
Connecticut37,8831.17×
Kentucky35,5250.88×
Alabama32,8150.73×
Oklahoma30,7400.86×
Louisiana30,6250.73×
Kansas28,8881.13×
Iowa27,1821.02×
Nevada23,6790.76×
Arkansas21,1540.79×
Idaho19,9411.23×
Mississippi16,4520.62×
New Hampshire16,4181.29×
Nebraska14,9230.92×
Maine13,7471.19×
New Mexico12,9730.8×
Hawaii12,2490.88×
Washington, District of Columbia11,6451.2×
West Virginia11,5530.77×
Rhode Island10,9601.06×
Montana10,0341.12×
Delaware8,1460.91×
Vermont7,3601.29×
South Dakota6,4440.86×
Alaska5,6680.82×
North Dakota4,8800.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Love Actually audience
BrandAffinityCategory
10 Things I Hate About You (TV series)84.04×Movies & TV
Freaky Friday (2003 film)50.15×Movies & TV
The Notebook (2004 film)67.58×Movies & TV
One Day (2011 film)56.71×Movies & TV
Just Go with It83.27×Movies & TV
Patrick Dempsey54.06×Movies & TV
Leslie Mann72.48×Movies & TV
Submarine (2010 film)83.22×Movies & TV
Peter Sellers131.96×Movies & TV
Wedding Crashers61.87×Movies & TV
50 First Dates68.19×Movies & TV
Flipped (film)51.02×Movies & TV
Stand by Me (film)50.04×Movies & TV
Rachel McAdams31.31×Movies & TV
How to Lose a Guy in 10 Days43.99×Movies & TV
No Strings Attached (film)64.9×Movies & TV
Austin Powers (film series)44.93×Movies & TV
Grown Ups (film)41.83×Movies & TV
Jerry Maguire52.88×Movies & TV
13 Going on 3047.45×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Love Actually audience
TraitClusterScore
Pet OwnershipJOY1.62
IndulgenceJOY1.6
ExtroversionTHRILL1.43
Price SensitivityPREMIUM1.37
Convenience OrientationPREMIUM1.37
MindfulnessBALANCE1.35

Worldwide distribution

Worldwide audience distribution share by country for Love Actually
CountryShare
United States22.4%
United Kingdom15.7%
Germany10.8%

See Love Actually audiences in other countries

More Romance audiences in United States

Frequently asked questions

How many fans does Love Actually have in United States?

Love Actually has an estimated audience of 3,237,622 people in United States, concentrated in California and Texas.

What is the gender split and age of Love Actually fans?

73.0% of Love Actually fans are female, 27.0% are male, with an average age of 42.8 years.

Which brands do Love Actually fans like most?

Love Actually fans show strongest brand affinity for 10 Things I Hate About You (TV series) (84.04×), Freaky Friday (2003 film) (50.15×), and The Notebook (2004 film) (67.58×) over the country average.

Where do Love Actually fans live in United States?

Love Actually fans in United States are most concentrated in California (reach 396,357), Texas (reach 239,961), and Florida (reach 193,945). These three regions account for the largest share of the active audience.

What other brands do Love Actually fans also like?

Beyond Love Actually itself, the audience over-indexes on Freaky Friday (2003 film) (50.15×), The Notebook (2004 film) (67.58×), One Day (2011 film) (56.71×), and Just Go with It (83.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Love Actually. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.