Rascasse Audience Intelligence

Love Actually Audience in Germany

A data profile of the people who buy, follow and care about Love Actually in Germany — modelled from more than twelve digital signal sources. Love Actually has an estimated audience of 1,781,381 people in Germany.

#2among Romance in Germany#100among Movie / TV Show / Series in Germany#336in Movies & TV

The average Love Actually fan in Germany is 45.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Virgin Mobile, Denso, FIFA World Cup, with strongest over-indexing on Virgin Mobile (959.12× the country average).

Demographically, the Love Actually audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Sustainability, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Love Actually fan in Germany is more female, around 45.7 years old, with strong Sustainability tendencies and a notable affinity for Virgin Mobile.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Love Actually profile in Germany.

Audience size
1.8M
in Germany
Gender
58.4%♀
41.6% male
Age
45.7
average years
Country rank
#3779
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Love Actually viewers

58.4% are female, 41.6% are male, average age 45.7.

Fig. 02

Gender split

58.4%
Female
41.6%
Male
Demographic split for Love Actually audience in Germany
MetricValue
Female58.4%
Male41.6%
Average age45.7
Estimated audience size1,781,381
Fig. 03

Age distribution

Ø 45.7
average years
Age distribution of the Love Actually audience in Germany
Age bracketShare%
16-197%
20-2914%
30-3919%
40-4921%
50+37%
Fig. 04

Worldwide distribution

12.2%

of the worldwide Love Actually audience comes from Germany.

Worldwide audience distribution share by country for Love Actually
CountryShare
United States19.7%
United Kingdom15.9%
Germany12.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Love Actually audience in Germany is strongest.

Fig. 05

Top regions by affinity

Love Actually fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~80K1.19×
02Nordrhein-Westfalen~400K1.15×
03Niedersachsen~200K1.12×
04Hamburg~40K1.10×
05Brandenburg~60K1.01×
06Bayern~300K0.99×
07Rheinland-Pfalz~90K0.99×
08Berlin~80K0.99×
09Sachsen-Anhalt~40K0.98×
10Mecklenburg-Vorpommern~30K0.98×
11Sachsen~80K0.97×
12Thüringen~40K0.97×
13Bremen~10K0.97×
14Saarland~20K0.93×
15Baden-Württemberg~200K0.92×
16Hessen~100K0.91×
Fig. 06

Affinity by region

Affinity by region — Love Actually, Germany
0.91×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Love Actually audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Love Actually audience
#·InterestCategoryAffinity×
01Virgin MobileTechnology & Electronics959.12×
02DensoCars & Mobility442.13×
03ElringKlingerBusiness & Career148.42×
04New Year's DayHome & Garden29.44×
05Freestyle swimmingSports23.51×
06Winter Olympic GamesSports22.97×
07TelegramInternet & Social Media22.50×
08Der TagesspiegelNews20.00×
09Die WeltNews20.00×
10MemeInternet & Social Media20.00×
11Christmas EveKids & Family20.00×
12Santa ClausKids & Family20.00×
13Christmas marketFood & Beverages20.00×
14LGBT communityPolitics & Society20.00×
15Home Alone (franchise)Movies & TV20.00×
16Barbara SchönebergerMovies & TV19.34×
17Spiegel OnlineNews14.96×
18Der SpiegelNews14.64×
19FIFA World CupSports12.06×
20PinterestInternet & Social Media8.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Love Actually audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Love Actually audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE5.86×
SpiritualityBALANCE4.86×
Social Media UsageJOY3.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Love Actually audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.90×
Urban LifestyleOPEN0.91×
Luxury OrientationPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Love Actually have in Germany?

Love Actually has an estimated audience of 1,781,381 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Love Actually viewers?

58.4% of Love Actually fans are female, 41.6% are male, with an average age of 45.7 years.

03

Which brands do Love Actually fans like most?

Love Actually fans show strongest brand affinity for Virgin Mobile (959.12×), Denso (442.13×), and FIFA World Cup (12.06×) over the country average.

04

Where do Love Actually fans live in Germany?

Love Actually fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Love Actually fans also like?

Beyond Love Actually itself, the audience over-indexes on Denso (442.13×), FIFA World Cup (12.06×), ElringKlinger (148.42×), and Telegram (22.5×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Romance audiences in Germany

See Love Actually audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Love Actually. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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