Home Alone (franchise) Audience in Germany
Home Alone (franchise) has an estimated audience of 2,328,206 people in Germany. 51.3% are female, 48.7% are male, average age 45.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Love Actually, Dropbox (service), Same-sex marriage, Small Business Administration, Scotland national football team.
The average Home Alone (franchise) fan in Germany is 45.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Love Actually, Dropbox (service), Same-sex marriage, with strongest over-indexing on Love Actually (17.13× the country average). Demographically, the Home Alone (franchise) audience skews balanced with an average age of 45.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy
Demographics of Home Alone (franchise) fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 45.8 |
| Estimated audience size | 2,328,206 |
Audience persona
The typical Home Alone (franchise) fan in Germany is balanced, around 45.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Love Actually.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 629,917 | 1.09× |
| Bayern | 413,128 | 0.97× |
| Baden-Württemberg | 347,634 | 0.96× |
| Niedersachsen | 286,939 | 1.12× |
| Hessen | 191,801 | 0.95× |
| Sachsen | 140,829 | 1.09× |
| Rheinland-Pfalz | 136,614 | 1.03× |
| Berlin | 116,753 | 0.99× |
| Schleswig-Holstein | 93,710 | 0.99× |
| Brandenburg | 86,945 | 1.06× |
| Sachsen-Anhalt | 76,170 | 1.11× |
| Thüringen | 76,062 | 1.13× |
| Hamburg | 55,319 | 0.93× |
| Mecklenburg-Vorpommern | 47,210 | 0.93× |
| Saarland | 27,507 | 0.85× |
| Bremen | 20,368 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Love Actually | 17.13× | Movies & TV |
| Dropbox (service) | 12.93× | Technology & Electronics |
| Same-sex marriage | 25.65× | Kids & Family |
| Small Business Administration | 16.47× | Business & Career |
| Scotland national football team | 22.25× | Sports |
| Sustainable consumption | 13.45× | Food & Beverages |
| Croatia national football team | 15.3× | Sports |
| Telegram | 5.08× | Internet & Social Media |
| La Gazzetta dello Sport | 14.43× | Sports |
| Home Alone | 17.44× | Movies & TV |
| Borussia Dortmund | 1.72× | Sports |
| Gender-neutral language | 20.67× | Politics & Society |
| Open water swimming | 18.14× | Sports |
| 2. Bundesliga | 2.89× | Sports |
| 2.34× | Internet & Social Media | |
| Transgenderism | 8.91× | Politics & Society |
| Back to the Future | 8.59× | Movies & TV |
| Moodle | 5.84× | Technology & Electronics |
| Ukraine national football team | 11.91× | Sports |
| Summer camp | 8.21× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 6.03 |
| Early Adopter Mentality | POWER | 1.52 |
| Convenience Orientation | PREMIUM | 1.41 |
| Social Media Usage | JOY | 1.35 |
| Sustainability | BALANCE | 1.24 |
| Spirituality | BALANCE | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.8% |
| Germany | 12.5% |
| United Kingdom | 7.1% |
See Home Alone (franchise) audiences in other countries
- Home Alone (franchise) — United States
- Home Alone (franchise) — United Kingdom
- Home Alone (franchise) — France
- Home Alone (franchise) — Italy
- Home Alone (franchise) — Spain
- Home Alone (franchise) — Brazil
- Home Alone (franchise) — Japan
- Home Alone (franchise) — South Korea
- Home Alone (franchise) — India
More Comedy audiences in Germany
- Back to the Future (1,216,498)
- Bill Cosby (1,205,364)
- Mr. Bean (985,939)
- Wer stiehlt mir die Show (942,046)
- Freaky Friday (2003 film) (907,146)
Frequently asked questions
How many fans does Home Alone (franchise) have in Germany?
Home Alone (franchise) has an estimated audience of 2,328,206 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Home Alone (franchise) fans?
51.3% of Home Alone (franchise) fans are female, 48.7% are male, with an average age of 45.8 years.
Which brands do Home Alone (franchise) fans like most?
Home Alone (franchise) fans show strongest brand affinity for Love Actually (17.13×), Dropbox (service) (12.93×), and Same-sex marriage (25.65×) over the country average.
Where do Home Alone (franchise) fans live in Germany?
Home Alone (franchise) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 629,917), Bayern (reach 413,128), and Baden-Württemberg (reach 347,634). These three regions account for the largest share of the active audience.
What other brands do Home Alone (franchise) fans also like?
Beyond Home Alone (franchise) itself, the audience over-indexes on Dropbox (service) (12.93×), Same-sex marriage (25.65×), Small Business Administration (16.47×), and Scotland national football team (22.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Home Alone (franchise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.