Transgenderism Audience in Germany

Transgenderism has an estimated audience of 1,151,848 people in Germany. 59.4% are female, 40.6% are male, average age 29.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Telegram, Home Alone (franchise), Trello, Rosa Parks, Der Tagesspiegel.
The average Transgenderism fan in Germany is 29.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Telegram, Home Alone (franchise), Trello, with strongest over-indexing on Telegram (21.68× the country average). Demographically, the Transgenderism audience skews more female with an average age of 29.8, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Transgenderism fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 29.8 |
| Estimated audience size | 1,151,848 |
Audience persona
The typical Transgenderism fan in Germany is more female, around 29.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Telegram.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 74,031 | 0.29× |
| Baden-Württemberg | 62,103 | 0.4× |
| Bayern | 56,074 | 0.3× |
| Sachsen-Anhalt | 51,677 | 1.73× |
| Rheinland-Pfalz | 49,441 | 0.86× |
| Niedersachsen | 49,418 | 0.44× |
| Thüringen | 43,536 | 1.48× |
| Sachsen | 43,020 | 0.76× |
| Brandenburg | 39,188 | 1.1× |
| Schleswig-Holstein | 38,495 | 0.93× |
| Hessen | 37,041 | 0.42× |
| Berlin | 35,820 | 0.7× |
| Saarland | 28,752 | 2.03× |
| Hamburg | 25,331 | 0.97× |
| Mecklenburg-Vorpommern | 24,791 | 1.13× |
| Bremen | 24,185 | 2.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Telegram | 21.68× | Internet & Social Media |
| Home Alone (franchise) | 16.31× | Movies & TV |
| Trello | 21.92× | Internet & Social Media |
| Rosa Parks | 28.82× | Politics & Society |
| Der Tagesspiegel | 9.75× | News |
| National Lampoon's Christmas Vacation | 27.66× | Movies & TV |
| Hungary national football team | 24.84× | Sports |
| Gay pride | 17.29× | Politics & Society |
| Spiegel Online | 4.89× | News |
| Ukraine national football team | 27.05× | Sports |
| Asana (software) | 21.38× | Technology & Electronics |
| UEFA Super Cup | 24.68× | Sports |
| Mother's Day | 7.99× | Kids & Family |
| Pride parade | 26.65× | Politics & Society |
| Working parent | 14.62× | Kids & Family |
| Rainbow flag (LGBT movement) | 23.2× | Politics & Society |
| Christmas ornament | 17.08× | Home & Garden |
| Wales national football team | 24.24× | Sports |
| Saint Martin | 24.73× | Travel & Leisure |
| 4.07× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 5.77 |
| Sustainability | BALANCE | 1.76 |
| Pet Ownership | JOY | 1.39 |
| Mindfulness | BALANCE | 1.34 |
| Social Media Usage | JOY | 1.31 |
| Travelling | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.7% |
| China | 7.6% |
| Brazil | 5.2% |
See Transgenderism audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Transgenderism have in Germany?
Transgenderism has an estimated audience of 1,151,848 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Transgenderism fans?
59.4% of Transgenderism fans are female, 40.6% are male, with an average age of 29.8 years.
Which brands do Transgenderism fans like most?
Transgenderism fans show strongest brand affinity for Telegram (21.68×), Home Alone (franchise) (16.31×), and Trello (21.92×) over the country average.
Where do Transgenderism fans live in Germany?
Transgenderism fans in Germany are most concentrated in Nordrhein-Westfalen (reach 74,031), Baden-Württemberg (reach 62,103), and Bayern (reach 56,074). These three regions account for the largest share of the active audience.
What other brands do Transgenderism fans also like?
Beyond Transgenderism itself, the audience over-indexes on Home Alone (franchise) (16.31×), Trello (21.92×), Rosa Parks (28.82×), and Der Tagesspiegel (9.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Transgenderism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.