Rascasse Audience Intelligence

Hungary national football team Audience in Germany

A data profile of the people who buy, follow and care about Hungary national football team in Germany — modelled from more than twelve digital signal sources. Hungary national football team has an estimated audience of 930,989 people in Germany.

#178among Soccer in Germany#94among Team in Germany#557in Sports

The average Hungary national football team fan in Germany is 43.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Christmas music, WhatsApp, LGBT community, with strongest over-indexing on Christmas music (27.22× the country average).

Demographically, the Hungary national football team audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Hungary national football team fan in Germany is balanced, around 43.8 years old, with strong Spirituality tendencies and a notable affinity for Christmas music.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hungary national football team profile in Germany.

Audience size
931K
in Germany
Gender
54.2%♀
45.8% male
Age
43.8
average years
Country rank
#6955
Team in Germany
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hungary national football team fans

54.2% are female, 45.8% are male, average age 43.8.

Fig. 02

Gender split

54.2%
Female
45.8%
Male
Demographic split for Hungary national football team audience in Germany
MetricValue
Female54.2%
Male45.8%
Average age43.8
Estimated audience size930,989
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Hungary national football team audience in Germany
Age bracketShare%
16-1911%
20-2916%
30-3920%
40-4922%
50+32%
Fig. 04

Worldwide distribution

29.9%

of the worldwide Hungary national football team audience comes from Germany.

Worldwide audience distribution share by country for Hungary national football team
CountryShare
Hungary34.1%
Germany29.9%
United Kingdom8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hungary national football team audience in Germany is strongest.

Fig. 05

Top regions by affinity

Hungary national football team fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~100K1.15×
02Sachsen-Anhalt~30K1.13×
03Sachsen~50K1.12×
04Mecklenburg-Vorpommern~20K1.12×
05Niedersachsen~100K1.07×
06Brandenburg~30K1.07×
07Rheinland-Pfalz~50K1.05×
08Nordrhein-Westfalen~200K1.01×
09Saarland~10K1.01×
10Schleswig-Holstein~30K1.00×
11Bayern~100K0.97×
12Thüringen~20K0.97×
13Hessen~60K0.88×
14Hamburg~20K0.88×
15Berlin~30K0.84×
16Bremen~6K0.79×
Fig. 06

Affinity by region

Affinity by region — Hungary national football team, Germany
0.79×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hungary national football team audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hungary national football team audience
#·InterestCategoryAffinity×
01Christmas musicMusic & Radio27.22×
02Women's empowermentPolitics & Society18.12×
03Gender equalityPolitics & Society15.08×
04BuddhismHealth12.69×
05National Lampoon's Christmas VacationMovies & TV10.71×
06LGBT communityPolitics & Society10.69×
07Christmas dinnerKids & Family10.17×
08Gender-neutral languagePolitics & Society9.72×
09FeminismPolitics & Society8.70×
10School holidayKids & Family8.57×
11WhatsAppInternet & Social Media5.55×
12Der TagesspiegelNews3.88×
13Philipp AmthorPolitics & Society3.83×
14SwimmingSports3.21×
15Friedrich MerzPolitics & Society2.92×
16BundesligaSports2.51×
17SustainabilityPolitics & Society1.92×
18BarbieMovies & TV1.59×
19SoccerSports1.53×
20Do it yourself (DIY)Home & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hungary national football team audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hungary national football team audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.38×
Social Media UsageJOY2.35×
SustainabilityBALANCE1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hungary national football team audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
ExtroversionTHRILL0.80×
Design AffinityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hungary national football team have in Germany?

Hungary national football team has an estimated audience of 930,989 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Hungary national football team fans?

54.2% of Hungary national football team fans are female, 45.8% are male, with an average age of 43.8 years.

03

Which brands do Hungary national football team fans like most?

Hungary national football team fans show strongest brand affinity for Christmas music (27.22×), WhatsApp (5.55×), and LGBT community (10.69×) over the country average.

04

Where do Hungary national football team fans live in Germany?

Hungary national football team fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Hungary national football team fans also like?

Beyond Hungary national football team itself, the audience over-indexes on WhatsApp (5.55×), LGBT community (10.69×), Buddhism (12.69×), and Women's empowerment (18.12×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See Hungary national football team audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hungary national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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