National Lampoon's Christmas Vacation Audience in Germany
National Lampoon's Christmas Vacation has an estimated audience of 748,691 people in Germany. 58.3% are female, 41.7% are male, average age 43.6. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Jotex, Telegram, Dropbox (service), Love Actually, Hungary national football team.
The average National Lampoon's Christmas Vacation fan in Germany is 43.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Jotex, Telegram, Dropbox (service), with strongest over-indexing on Jotex (78.71× the country average). Demographically, the National Lampoon's Christmas Vacation audience skews more female with an average age of 43.6, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of National Lampoon's Christmas Vacation fans
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 43.6 |
| Estimated audience size | 748,691 |
Audience persona
The typical National Lampoon's Christmas Vacation fan in Germany is more female, around 43.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 202,049 | 1.17× |
| Niedersachsen | 95,707 | 1.25× |
| Bayern | 87,727 | 0.69× |
| Baden-Württemberg | 66,016 | 0.61× |
| Hessen | 49,141 | 0.82× |
| Sachsen | 40,431 | 1.04× |
| Rheinland-Pfalz | 38,912 | 0.98× |
| Schleswig-Holstein | 32,816 | 1.16× |
| Berlin | 29,705 | 0.84× |
| Brandenburg | 29,188 | 1.19× |
| Sachsen-Anhalt | 26,443 | 1.29× |
| Thüringen | 22,316 | 1.11× |
| Hamburg | 18,485 | 1.03× |
| Mecklenburg-Vorpommern | 14,458 | 0.96× |
| Saarland | 10,290 | 1.06× |
| Bremen | 5,696 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Telegram | 11.47× | Internet & Social Media |
| Dropbox (service) | 16.89× | Technology & Electronics |
| Love Actually | 18.99× | Movies & TV |
| Hungary national football team | 20.32× | Sports |
| Small Business Administration | 18.44× | Business & Career |
| Borussia Dortmund | 2.35× | Sports |
| Same-sex marriage | 21.9× | Kids & Family |
| Scotland national football team | 19.8× | Sports |
| Croatia national football team | 16.98× | Sports |
| Transgenderism | 12.17× | Politics & Society |
| SpVgg Greuther Fürth | 12× | Sports |
| Home Alone | 19.35× | Movies & TV |
| Open water swimming | 20× | Sports |
| Ukraine national football team | 15.56× | Sports |
| Trello | 9.86× | Internet & Social Media |
| Sustainable consumption | 10.45× | Food & Beverages |
| La Gazzetta dello Sport | 14.43× | Sports |
| 2. Bundesliga | 2.99× | Sports |
| RB Leipzig | 3.91× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 11.68 |
| Social Media Usage | JOY | 1.78 |
| Early Adopter Mentality | POWER | 1.53 |
| Convenience Orientation | PREMIUM | 1.46 |
| Risk Appetite | THRILL | 1.41 |
| Tradition | CONSERVATISM | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 86.5% |
| Italy | 2.4% |
| United States | 2.2% |
See National Lampoon's Christmas Vacation audiences in other countries
- National Lampoon's Christmas Vacation — United States
- National Lampoon's Christmas Vacation — United Kingdom
- National Lampoon's Christmas Vacation — France
- National Lampoon's Christmas Vacation — Italy
- National Lampoon's Christmas Vacation — Spain
- National Lampoon's Christmas Vacation — Brazil
- National Lampoon's Christmas Vacation — Japan
- National Lampoon's Christmas Vacation — South Korea
- National Lampoon's Christmas Vacation — India
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does National Lampoon's Christmas Vacation have in Germany?
National Lampoon's Christmas Vacation has an estimated audience of 748,691 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of National Lampoon's Christmas Vacation fans?
58.3% of National Lampoon's Christmas Vacation fans are female, 41.7% are male, with an average age of 43.6 years.
Which brands do National Lampoon's Christmas Vacation fans like most?
National Lampoon's Christmas Vacation fans show strongest brand affinity for Jotex (78.71×), Telegram (11.47×), and Dropbox (service) (16.89×) over the country average.
Where do National Lampoon's Christmas Vacation fans live in Germany?
National Lampoon's Christmas Vacation fans in Germany are most concentrated in Nordrhein-Westfalen (reach 202,049), Niedersachsen (reach 95,707), and Bayern (reach 87,727). These three regions account for the largest share of the active audience.
What other brands do National Lampoon's Christmas Vacation fans also like?
Beyond National Lampoon's Christmas Vacation itself, the audience over-indexes on Telegram (11.47×), Dropbox (service) (16.89×), Love Actually (18.99×), and Hungary national football team (20.32×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for National Lampoon's Christmas Vacation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.