A data profile of the people who buy, follow and care about Rosa Parks in Germany — modelled from more than twelve digital signal sources. Rosa Parks has an estimated audience of 756,888 people in Germany.
The average Rosa Parks fan in Germany is 50.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Telegram, Ramadan (calendar month), Same-sex marriage, with strongest over-indexing on Telegram (23.99× the country average).
Demographically, the Rosa Parks audience skews more female with an average age of 50.1, and over-indexes on personality traits such as Convenience Orientation, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Rosa Parks fan in Germany is more female, around 50.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Telegram.
The key figures that characterise the Rosa Parks profile in Germany.
62.5% are female, 37.5% are male, average age 50.1.
| Metric | Value |
|---|---|
| Female | 62.5% |
| Male | 37.5% |
| Average age | 50.1 |
| Estimated audience size | 756,888 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 4% | |
| 30-39 | 15% | |
| 40-49 | 28% | |
| 50+ | 49% |
of the worldwide Rosa Parks audience comes from Germany.
| Country | Share |
|---|---|
| United States | 40.0% |
| France | 12.0% |
| Germany | 6.7% |
Where the Rosa Parks audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~9K | 1.37× | |
| 02 | Nordrhein-Westfalen | ~200K | 1.27× | |
| 03 | Berlin | ~40K | 1.17× | |
| 04 | Hessen | ~70K | 1.16× | |
| 05 | Baden-Württemberg | ~100K | 1.08× | |
| 06 | Rheinland-Pfalz | ~40K | 1.08× | |
| 07 | Niedersachsen | ~80K | 1.05× | |
| 08 | Hamburg | ~20K | 1.05× | |
| 09 | Bayern | ~100K | 1.03× | |
| 10 | Saarland | ~9K | 0.98× | |
| 11 | Schleswig-Holstein | ~20K | 0.87× | |
| 12 | Sachsen | ~30K | 0.86× | |
| 13 | Brandenburg | ~20K | 0.84× | |
| 14 | Thüringen | ~20K | 0.79× | |
| 15 | Sachsen-Anhalt | ~10K | 0.73× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.73× |
The strongest cross-interests of the Rosa Parks audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Same-sex marriage | Kids & Family | 48.59× | ||
| 02 | Climate engineering | Business & Career | 40.89× | ||
| 03 | Gender-neutral language | Politics & Society | 38.59× | ||
| 04 | Tibetan Buddhism | Politics & Society | 38.54× | ||
| 05 | World Economic Forum | Politics & Society | 37.02× | ||
| 06 | Ramadan (calendar month) | Politics & Society | 36.84× | ||
| 07 | Scotland national football team | Sports | 36.35× | ||
| 08 | Sustainable gardening | Home & Garden | 31.82× | ||
| 09 | Sustainable business | Business & Career | 31.64× | ||
| 10 | Transgenderism | Politics & Society | 28.82× | ||
| 11 | Ukraine national football team | Sports | 27.14× | ||
| 12 | Telegram | Internet & Social Media | 23.99× | ||
| 13 | Trello | Internet & Social Media | 21.29× | ||
| 14 | Love Actually | Movies & TV | 20.00× | ||
| 15 | Earth Day | Politics & Society | 20.00× | ||
| 16 | Sustainable consumption | Food & Beverages | 18.46× | ||
| 17 | Small Business Administration | Business & Career | 15.72× | ||
| 18 | New Year's Eve | Home & Garden | 15.21× | ||
| 19 | Dropbox (service) | Technology & Electronics | 13.53× | ||
| 20 | Fundraising | Business & Career | 9.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.69× | |
| Social Media Usage | JOY | 2.52× | |
| Early Adopter Mentality | POWER | 2.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Luxury Orientation | PREMIUM | 0.75× | |
| Creativity | OPEN | 0.84× |
Rosa Parks has an estimated audience of 756,888 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
62.5% of Rosa Parks fans are female, 37.5% are male, with an average age of 50.1 years.
Rosa Parks fans show strongest brand affinity for Telegram (23.99×), Ramadan (calendar month) (36.84×), and Same-sex marriage (48.59×) over the country average.
Rosa Parks fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Rosa Parks itself, the audience over-indexes on Ramadan (calendar month) (36.84×), Same-sex marriage (48.59×), Transgenderism (28.82×), and Climate engineering (40.89×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Rosa Parks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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