Rascasse Audience Intelligence

Freestyle swimming Audience in Germany

A data profile of the people who buy, follow and care about Freestyle swimming in Germany — modelled from more than twelve digital signal sources. Freestyle swimming has an estimated audience of 2,158,235 people in Germany.

The average Freestyle swimming fan in Germany is 38.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Love Actually, Wales national football team, Telegram, with strongest over-indexing on Love Actually (23.51× the country average).

Demographically, the Freestyle swimming audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Risk Appetite, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Freestyle swimming fan in Germany is balanced, around 38.9 years old, with strong Risk Appetite tendencies and a notable affinity for Love Actually.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Freestyle swimming profile in Germany.

Audience size
2.2M
in Germany
Gender
50.9%
49.1% male
Age
38.9
average years
Country rank
#3092
Topic in Germany
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Freestyle swimming fans

50.9% are female, 49.1% are male, average age 38.9.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Freestyle swimming audience in Germany
MetricValue
Female50.9%
Male49.1%
Average age38.9
Estimated audience size2,158,235
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Freestyle swimming audience in Germany
Age bracketShare%
16-1920%
20-2918%
30-3922%
40-4921%
50+19%
Fig. 04

Worldwide distribution

6.7%

of the worldwide Freestyle swimming audience comes from Germany.

Worldwide audience distribution share by country for Freestyle swimming
CountryShare
United States24.0%
Germany6.7%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Freestyle swimming audience in Germany is strongest.

Fig. 05

Top regions by affinity

Freestyle swimming fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~80K1.42×
02Mecklenburg-Vorpommern~50K1.27×
03Thüringen~70K1.23×
04Brandenburg~80K1.17×
05Niedersachsen~200K1.03×
06Rheinland-Pfalz~100K1.02×
07Bayern~300K0.97×
08Baden-Württemberg~300K0.97×
09Schleswig-Holstein~70K0.96×
10Bremen~20K0.93×
11Nordrhein-Westfalen~400K0.92×
12Saarland~20K0.92×
13Berlin~80K0.88×
14Sachsen~90K0.87×
15Hamburg~40K0.86×
16Hessen~100K0.79×
Fig. 06

Affinity by region

Affinity by region — Freestyle swimming, Germany
0.79×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Freestyle swimming audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Freestyle swimming audience
#·InterestCategoryAffinity×
01Wales national football teamSports32.95×
02Love ActuallyMovies & TV23.51×
03Home AloneMovies & TV16.80×
04International Olympic CommitteeSports16.24×
05Gender-neutral languagePolitics & Society16.15×
06Tibetan BuddhismPolitics & Society15.80×
07World Economic ForumPolitics & Society15.17×
08Open water swimmingSports15.05×
09Same-sex marriageKids & Family14.71×
10New Year's EveHome & Garden14.53×
11Small Business AdministrationBusiness & Career13.73×
12Earth DayPolitics & Society13.22×
13Croatia national football teamSports13.20×
14Ukraine national football teamSports11.74×
15TelegramInternet & Social Media7.98×
16FundraisingBusiness & Career7.31×
17TrelloInternet & Social Media7.23×
18Scooby-DooMovies & TV6.12×
19VacationsTravel & Leisure3.12×
20NatureHome & Garden2.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Freestyle swimming audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Freestyle swimming audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.56×
Social Media UsageJOY1.49×
Quality AwarenessPREMIUM1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Freestyle swimming audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.77×
MindfulnessBALANCE0.88×
CreativityOPEN0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Freestyle swimming have in Germany?

Freestyle swimming has an estimated audience of 2,158,235 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Freestyle swimming fans?

50.9% of Freestyle swimming fans are female, 49.1% are male, with an average age of 38.9 years.

03

Which brands do Freestyle swimming fans like most?

Freestyle swimming fans show strongest brand affinity for Love Actually (23.51×), Wales national football team (32.95×), and Telegram (7.98×) over the country average.

04

Where do Freestyle swimming fans live in Germany?

Freestyle swimming fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Freestyle swimming fans also like?

Beyond Freestyle swimming itself, the audience over-indexes on Wales national football team (32.95×), Telegram (7.98×), New Year's Eve (14.53×), and Fundraising (7.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Freestyle swimming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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