Golf Audience in Germany
Golf has an estimated audience of 11,418,177 people in Germany. 38.5% are female, 61.5% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Golf course, Golf equipment, Golf club, Used car, Golf ball.
The average Golf fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Golf course, Golf equipment, Golf club, with strongest over-indexing on Golf course (2.95× the country average). Demographically, the Golf audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Golf fans
| Metric | Value |
|---|---|
| Female | 38.5% |
| Male | 61.5% |
| Average age | 40.7 |
| Estimated audience size | 11,418,177 |
Audience persona
The typical Golf fan in Germany is more male, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for Golf course.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 3,013,438 | 1.21× |
| Bayern | 2,506,336 | 1.37× |
| Baden-Württemberg | 1,836,561 | 1.18× |
| Niedersachsen | 1,197,667 | 1.08× |
| Hessen | 1,123,093 | 1.29× |
| Rheinland-Pfalz | 583,976 | 1.02× |
| Berlin | 573,735 | 1.12× |
| Schleswig-Holstein | 529,562 | 1.29× |
| Hamburg | 386,066 | 1.5× |
| Sachsen | 367,120 | 0.66× |
| Brandenburg | 279,734 | 0.79× |
| Mecklenburg-Vorpommern | 171,219 | 0.79× |
| Thüringen | 162,061 | 0.56× |
| Sachsen-Anhalt | 155,256 | 0.52× |
| Saarland | 99,418 | 0.71× |
| Bremen | 90,979 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Golf course | 2.95× | Sports |
| Golf equipment | 3.06× | Sports |
| Golf club | 2.85× | Sports |
| Used car | 1.56× | Cars & Mobility |
| Golf ball | 2.98× | Sports |
| Tire | 1.54× | Cars & Mobility |
| Solar energy | 1.52× | Home & Garden |
| Auto mechanic | 1.62× | Cars & Mobility |
| Alexander Zverev | 1.67× | Sports |
| PGA Tour | 2.36× | Sports |
| Driving | 1.51× | Cars & Mobility |
| Sprint (running) | 2× | Sports |
| Swimming pool | 1.54× | Sports |
| Automobile repair shop | 1.62× | Cars & Mobility |
| Terraced house | 1.54× | Home & Garden |
| Cottage | 1.52× | Travel & Leisure |
| Polishing | 1.79× | Home & Garden |
| Solar panel | 1.51× | Home & Garden |
| Air conditioning | 1.59× | Technology & Electronics |
| Motorcycle accessories | 1.64× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.39 |
| Sports Activity | POWER | 1.22 |
| Career Orientation | POWER | 1.19 |
| Luxury Orientation | PREMIUM | 1.19 |
| Tradition | CONSERVATISM | 1.13 |
| Family Orientation | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.1% |
| Japan | 7.4% |
| China | 5.3% |
See Golf audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Swimming (9,658,593)
- Alpine skiing (7,937,574)
Frequently asked questions
How many fans does Golf have in Germany?
Golf has an estimated audience of 11,418,177 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Golf fans?
38.5% of Golf fans are female, 61.5% are male, with an average age of 40.7 years.
Which brands do Golf fans like most?
Golf fans show strongest brand affinity for Golf course (2.95×), Golf equipment (3.06×), and Golf club (2.85×) over the country average.
Where do Golf fans live in Germany?
Golf fans in Germany are most concentrated in Nordrhein-Westfalen (reach 3,013,438), Bayern (reach 2,506,336), and Baden-Württemberg (reach 1,836,561). These three regions account for the largest share of the active audience.
What other brands do Golf fans also like?
Beyond Golf itself, the audience over-indexes on Golf equipment (3.06×), Golf club (2.85×), Used car (1.56×), and Golf ball (2.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Golf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.