Golf Audience in Spain
Golf has an estimated audience of 9,452,482 people in Spain. 47.7% are female, 52.3% are male, average age 46.2. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: Semana, Loterías y Apuestas del Estado, Gmail, Parfois (fashion accessories), Bankinter.
The average Golf fan in Spain is 46.2 years old, balanced, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include Semana, Loterías y Apuestas del Estado, Gmail, with strongest over-indexing on Semana (1.62× the country average). Demographically, the Golf audience skews balanced with an average age of 46.2, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Golf fans
| Metric | Value |
|---|---|
| Female | 47.7% |
| Male | 52.3% |
| Average age | 46.2 |
| Estimated audience size | 9,452,482 |
Audience persona
The typical Golf fan in Spain is balanced, around 46.2 years old, with strong Indulgence tendencies and a notable affinity for Semana.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Andalusia | 2,158,962 | 1.16× |
| Catalonia | 1,872,420 | 1.1× |
| Community of Madrid | 1,733,193 | 1.09× |
| Comunidad Valenciana | 1,240,484 | 1.17× |
| Canary Islands | 630,275 | 1.34× |
| Balearic Islands | 477,165 | 1.8× |
| Region of Murcia | 456,238 | 1.41× |
| Galicia | 347,125 | 0.79× |
| Basque Autonomous Country | 312,464 | 0.88× |
| Castile and León | 293,575 | 0.71× |
| Castilla-La Mancha | 254,439 | 0.66× |
| Aragon | 189,568 | 0.76× |
| Principality of Asturias | 187,481 | 0.84× |
| Cantabria | 158,044 | 1.33× |
| Extremadura | 123,515 | 0.61× |
| Navarre | 81,775 | 0.69× |
| La Rioja | 41,495 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Semana | 1.62× | News |
| Loterías y Apuestas del Estado | 1.61× | Games |
| Gmail | 1.82× | Internet & Social Media |
| Parfois (fashion accessories) | 1.69× | Fashion & Accessoires |
| Bankinter | 1.53× | Business & Career |
| Bedroom | 2.17× | Home & Garden |
| Brico Dépôt | 1.62× | Shopping |
| SKLUM | 1.62× | Home & Garden |
| Padel (sport) | 1.76× | Sports |
| Living room | 1.89× | Home & Garden |
| Škoda Auto | 1.55× | Cars & Mobility |
| Cortefiel | 1.76× | Fashion & Accessoires |
| Trivago | 1.64× | Travel & Leisure |
| Elche CF | 1.86× | Sports |
| Bathroom | 1.59× | Home & Garden |
| Holiday cottage | 2.27× | Travel & Leisure |
| Single-family detached home | 2.79× | Home & Garden |
| Leroy Merlin | 1.59× | Shopping |
| Used car | 1.88× | Cars & Mobility |
| Adolfo Domínguez | 1.58× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.4 |
| Sports Activity | POWER | 1.2 |
| Luxury Orientation | PREMIUM | 1.15 |
| Quality Awareness | PREMIUM | 1.13 |
| Family Orientation | CONSERVATISM | 1.11 |
| Social Media Usage | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.1% |
| Japan | 7.4% |
| China | 5.3% |
See Golf audiences in other countries
More Sport audiences in Spain
- Soccer (21,263,973)
- Basketball (12,580,217)
- Swimming (7,659,904)
- Baseball (6,465,515)
- Volleyball (6,321,908)
Frequently asked questions
How many fans does Golf have in Spain?
Golf has an estimated audience of 9,452,482 people in Spain, concentrated in Andalusia and Catalonia.
What is the gender split and age of Golf fans?
47.7% of Golf fans are female, 52.3% are male, with an average age of 46.2 years.
Which brands do Golf fans like most?
Golf fans show strongest brand affinity for Semana (1.62×), Loterías y Apuestas del Estado (1.61×), and Gmail (1.82×) over the country average.
Where do Golf fans live in Spain?
Golf fans in Spain are most concentrated in Andalusia (reach 2,158,962), Catalonia (reach 1,872,420), and Community of Madrid (reach 1,733,193). These three regions account for the largest share of the active audience.
What other brands do Golf fans also like?
Beyond Golf itself, the audience over-indexes on Loterías y Apuestas del Estado (1.61×), Gmail (1.82×), Parfois (fashion accessories) (1.69×), and Bankinter (1.53×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Golf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.