Rascasse Audience Intelligence

Holiday cottage Audience in Spain

A data profile of the people who buy, follow and care about Holiday cottage in Spain — modelled from more than twelve digital signal sources. Holiday cottage has an estimated audience of 2,609,458 people in Spain.

The average Holiday cottage fan in Spain is 48.1 years old, more female, and lives primarily in Andalusia.

The audience is concentrated in Andalusia, Catalonia, Community of Madrid.

Category: Travel & Leisure · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Holiday cottage profile in Spain.

Audience size
2.6M
in Spain
Gender
62.4%
37.6% male
Age
48.1
average years
Country rank
#1487
Touchpoint in Spain
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Holiday cottage fans

62.4% are female, 37.6% are male, average age 48.1.

Fig. 02

Gender split

62.4%
Female
37.6%
Male
Demographic split for Holiday cottage audience in Spain
MetricValue
Female62.4%
Male37.6%
Average age48.1
Estimated audience size2,609,458
Fig. 03

Age distribution

Ø 48.1
average years
Age distribution of the Holiday cottage audience in Spain
Age bracketShare%
16-194%
20-2910%
30-3917%
40-4928%
50+40%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Holiday cottage audience comes from Spain.

Worldwide audience distribution share by country for Holiday cottage
CountryShare
United States20.7%
United Kingdom11.8%
Germany5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Holiday cottage audience in Spain is strongest.

Fig. 05

Top regions by affinity

Holiday cottage fans by region: top regions in Spain
#RegionReachAffinity×
01Canary Islands~200K1.37×
02Balearic Islands~90K1.25×
03Cantabria~40K1.10×
04Navarre~40K1.09×
05Extremadura~60K1.05×
06Principality of Asturias~60K1.02×
07Region of Murcia~90K0.99×
08Aragon~70K0.99×
09Castilla-La Mancha~100K0.97×
10Castile and León~100K0.95×
11Galicia~100K0.94×
12Basque Autonomous Country~90K0.94×
13Comunidad Valenciana~300K0.89×
14Andalusia~400K0.84×
15Catalonia~400K0.84×
16Community of Madrid~400K0.82×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Holiday cottage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →