Volleyball Audience in Spain

Volleyball has an estimated audience of 6,321,907 people in Spain. 42.9% are female, 57.1% are male, average age 41.1. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: Loterías y Apuestas del Estado, Manchester City F.C., Cajamar, Elche CF, El Mundo (Colombia).

The average Volleyball fan in Spain is 41.1 years old, more male, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include Loterías y Apuestas del Estado, Manchester City F.C., Cajamar, with strongest over-indexing on Loterías y Apuestas del Estado (1.53× the country average). Demographically, the Volleyball audience skews more male with an average age of 41.1, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Volleyball fans

Demographic split for Volleyball audience in Spain
MetricValue
Female42.9%
Male57.1%
Average age41.1
Estimated audience size6,321,907

Audience persona

The typical Volleyball fan in Spain is more male, around 41.1 years old, with strong Patriotism tendencies and a notable affinity for Loterías y Apuestas del Estado.

Volleyball fans by region: top regions in Spain

Top regions ranked by reach for Volleyball in Spain
RegionReachAffinity
Andalusia~1.5M1.07×
Catalonia~1.5M1.12×
Community of Madrid~1.5M1.19×
Comunidad Valenciana~800K1.11×
Canary Islands~500K1.47×
Galicia~300K0.87×
Castile and León~200K0.88×
Basque Autonomous Country~200K1.02×
Region of Murcia~200K1.1×
Balearic Islands~200K1.3×
Castilla-La Mancha~200K0.88×
Aragon~200K0.99×
Principality of Asturias~100K0.81×
Extremadura~100K0.82×
Navarre~80K1.05×
Cantabria~70K0.85×
La Rioja~40K0.9×

Top brand affinities of Volleyball fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Volleyball audience
BrandAffinityCategory
Loterías y Apuestas del Estado1.53×Games
Manchester City F.C.2.06×Sports
Cajamar1.74×Business & Career
Elche CF2.02×Sports
El Mundo (Colombia)1.63×News
Premier League1.51×Sports
Sports club1.57×Sports
UEFA Europa League1.66×Sports
Manchester United F.C.1.58×Sports
Ana de Armas1.65×Movies & TV
Serie A1.64×Sports
OneDrive1.57×Technology & Electronics
FC Bayern Munich1.72×Sports
Inter Milan1.9×Sports
Juventus F.C.1.62×Sports
Spar (retailer)1.61×Shopping
Office 3651.59×Technology & Electronics
Miami1.6×Travel & Leisure
Boca Juniors2.03×Sports
Arsenal F.C.1.55×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Volleyball audience
TraitClusterScore
PatriotismCONSERVATISM1.29
Career OrientationPOWER1.09
Family OrientationCONSERVATISM1.03
Need for SecurityCONSERVATISM1.02
Community OrientationOPEN1
Convenience OrientationPREMIUM0.98

Worldwide distribution

Worldwide audience distribution share by country for Volleyball
CountryShare
United States13.9%
Japan8.6%
Italy6.0%

See Volleyball audiences in other countries

More Sport audiences in Spain

Frequently asked questions

How many fans does Volleyball have in Spain?

Volleyball has an estimated audience of 6,321,907 people in Spain, concentrated in Andalusia and Catalonia.

What is the gender split and age of Volleyball fans?

42.9% of Volleyball fans are female, 57.1% are male, with an average age of 41.1 years.

Which brands do Volleyball fans like most?

Volleyball fans show strongest brand affinity for Loterías y Apuestas del Estado (1.53×), Manchester City F.C. (2.06×), and Cajamar (1.74×) over the country average.

Where do Volleyball fans live in Spain?

Volleyball fans in Spain are most concentrated in Andalusia (reach ~1.5M), Catalonia (reach ~1.5M), and Community of Madrid (reach ~1.5M). These three regions account for the largest share of the active audience.

What other brands do Volleyball fans also like?

Beyond Volleyball itself, the audience over-indexes on Manchester City F.C. (2.06×), Cajamar (1.74×), Elche CF (2.02×), and El Mundo (Colombia) (1.63×) compared to the Spain average.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Volleyball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.