Bathroom Audience in Spain
Bathroom has an estimated audience of 5,348,741 people in Spain. 62.8% are female, 37.2% are male, average age 47.3. Top regions: Catalonia, Community of Madrid, Andalusia.
The average Bathroom fan in Spain is 47.3 years old, more female, and lives primarily in Catalonia. The audience is concentrated in Catalonia, Community of Madrid, Andalusia. Demographically, the Bathroom audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Quality Awareness, Design Affinity.
Category: Home & Garden · Type: Topic
Demographics of Bathroom fans
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 47.3 |
| Estimated audience size | 5,348,741 |
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Catalonia | 3,465,312 | 3.58× |
| Community of Madrid | 1,793,418 | 1.99× |
| Andalusia | 1,082,587 | 1.03× |
| Comunidad Valenciana | 904,493 | 1.51× |
| Balearic Islands | 293,521 | 1.95× |
| Castile and León | 256,366 | 1.1× |
| Canary Islands | 249,355 | 0.93× |
| Galicia | 174,269 | 0.7× |
| Basque Autonomous Country | 167,538 | 0.84× |
| Castilla-La Mancha | 144,252 | 0.67× |
| Region of Murcia | 125,285 | 0.68× |
| Aragon | 61,082 | 0.43× |
| Principality of Asturias | 42,873 | 0.34× |
| Extremadura | 38,684 | 0.34× |
| Cantabria | 20,958 | 0.31× |
| Navarre | 19,894 | 0.3× |
| La Rioja | 10,651 | 0.31× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.85 |
| Design Affinity | PREMIUM | 1.58 |
| Need for Security | CONSERVATISM | 1.48 |
| Family Orientation | CONSERVATISM | 1.39 |
| Community Orientation | OPEN | 1.38 |
| DIY Mentality | THRILL | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.6% |
| United Kingdom | 6.5% |
| Italy | 5.3% |
See Bathroom audiences in other countries
More Home & Garden audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Bathroom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.