Rascasse Audience Intelligence

Golf Audience in India

A data profile of the people who buy, follow and care about Golf in India — modelled from more than twelve digital signal sources. Golf has an estimated audience of 7,434,142 people in India.

The average Golf fan in India is 35.0 years old, more male, and lives primarily in Maharashtra.

The audience is concentrated in Maharashtra, Uttar Pradesh, Karnataka.

Top brand affinities include Volleyball, Swimming, Tennis, with strongest over-indexing on Volleyball (1.72× the country average).

Demographically, the Golf audience skews more male with an average age of 35.0, and over-indexes on personality traits such as Sports Activity, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.

The typical Golf fan in India is more male, around 35.0 years old, with strong Sports Activity tendencies and a notable affinity for Volleyball.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Golf profile in India.

Audience size
7.4M
in India
Gender
18.9%
81.1% male
Age
35.0
average years
Country rank
#679
Topic in India
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Golf fans

18.9% are female, 81.1% are male, average age 35.0.

Fig. 02

Gender split

18.9%
Female
81.1%
Male
Demographic split for Golf audience in India
MetricValue
Female18.9%
Male81.1%
Average age35.0
Estimated audience size7,434,142
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Golf audience in India
Age bracketShare%
16-1924%
20-2928%
30-3921%
40-4915%
50+12%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Golf audience comes from India.

Worldwide audience distribution share by country for Golf
CountryShare
United States22.1%
Japan7.4%
China5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the India average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Golf audience in India is strongest.

Fig. 05

Top regions by affinity

Golf fans by region: top regions in India
#RegionReachAffinity×
01Karnataka~300K1.39×
02Haryana~100K1.39×
03Kerala~200K1.37×
04Meghalaya~10K1.35×
05Tamil Nadu~200K1.33×
06Goa~9K1.21×
07Telangana~100K1.19×
08Manipur~10K1.19×
09Maharashtra~400K1.16×
10Punjab (region)~100K1.10×
11Gujarat~200K1.06×
12Sikkim~3K1.02×
13Assam~70K0.99×
14Uttarakhand~40K0.99×
15Tripura~10K0.96×
16Jharkhand~60K0.93×
17Nagaland~5K0.92×
18Uttar Pradesh~300K0.91×
19Arunachal Pradesh~4K0.89×
20West Bengal~200K0.87×
21Mizoram~4K0.87×
22Madhya Pradesh~100K0.86×
23Jammu and Kashmir~30K0.86×
24Chhattisgarh~40K0.83×
25Himachal Pradesh~20K0.83×
26Rajasthan~100K0.79×
27Andhra Pradesh~70K0.78×
28Bihar~100K0.75×
29Odisha~60K0.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Golf audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Golf audience
#·InterestCategoryAffinity×
01Vijay SinghSports6.60×
02Golf equipmentSports2.60×
03Gridiron footballSports2.47×
04PGA TourSports2.33×
05Golf clubSports2.13×
06SnowboardingSports2.12×
07Golf courseSports2.02×
08SnowTravel & Leisure1.93×
09South Indian BankBusiness & Career1.76×
10SwimmingSports1.75×
11VolleyballSports1.72×
12TriathlonsSports1.71×
13Kim Ji-won (actress)Movies & TV1.66×
14MarathonsSports1.62×
15OmegaFashion & Accessoires1.60×
16RacingCars & Mobility1.56×
17SkiingSports1.55×
18Horseback ridingSports1.55×
19TennisSports1.52×
20Community centrePolitics & Society1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Golf audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Golf audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.18×
Need for SecurityCONSERVATISM1.06×
Community OrientationOPEN1.04×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Golf audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.76×
Early Adopter MentalityPOWER0.76×
Design AffinityPREMIUM0.77×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Golf have in India?

Golf has an estimated audience of 7,434,142 people in India, concentrated in Maharashtra and Uttar Pradesh.

02

What is the gender split and age of Golf fans?

18.9% of Golf fans are female, 81.1% are male, with an average age of 35.0 years.

03

Which brands do Golf fans like most?

Golf fans show strongest brand affinity for Volleyball (1.72×), Swimming (1.75×), and Tennis (1.52×) over the country average.

04

Where do Golf fans live in India?

Golf fans in India are most concentrated in Maharashtra (reach ~400K), Uttar Pradesh (reach ~300K), and Karnataka (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Golf fans also like?

Beyond Golf itself, the audience over-indexes on Swimming (1.75×), Tennis (1.52×), PGA Tour (2.33×), and Snow (1.93×) compared to the India average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in India who actively search for Golf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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