Semana Audience in Spain
Semana has an estimated audience of 8,804,200 people in Spain. 81.3% are female, 18.7% are male, average age 47.8. Top brand affinities: Robert Redford, Hugh Grant, Katherine Heigl, Wes Anderson, Rami Malek.
Top brand affinities include Robert Redford, Hugh Grant, Katherine Heigl, with strongest over-indexing on Robert Redford (9.14× the country average). Demographically, the Semana audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Quality Awareness, Family Orientation.
Category: News · Type: Website / Newspaper / Magazine
Audience demographics of Semana
| Metric | Value |
|---|---|
| Female | 81.3% |
| Male | 18.7% |
| Average age | 47.8 |
| Estimated audience size | 8,804,200 |
Audience persona
The typical Semana fan in Spain is more female, around 47.8 years old, with strong Quality Awareness tendencies and a notable affinity for Robert Redford.
Top brand affinities of Semana fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Robert Redford | 9.14× | Movies & TV |
| Hugh Grant | 19.73× | Movies & TV |
| Katherine Heigl | 17.92× | Movies & TV |
| Wes Anderson | 11.91× | Movies & TV |
| Rami Malek | 10.77× | Movies & TV |
| Aldi | 3.08× | Shopping |
| IKEA | 2.66× | Home & Garden |
| Colin Firth | 10.42× | Movies & TV |
| Discount stores | 2.61× | Shopping |
| The Big Lebowski | 19.73× | Movies & TV |
| FilmAffinity | 3.27× | Movies & TV |
| Woody Allen | 9.06× | Movies & TV |
| Primark | 2.5× | Shopping |
| Furniture | 2.03× | Home & Garden |
| Anthony Hopkins | 7.59× | Movies & TV |
| Lidl | 2.18× | Shopping |
| Saoirse Ronan | 13.08× | Movies & TV |
| Real property | 3.16× | Home & Garden |
| Elsa Pataky | 4.03× | Movies & TV |
| Shopping malls | 2.03× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.93 |
| Family Orientation | CONSERVATISM | 1.86 |
| Convenience Orientation | PREMIUM | 1.59 |
| LGBTQ+ Identity | OPEN | 1.49 |
| Need for Security | CONSERVATISM | 1.46 |
| Community Orientation | OPEN | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 47.0% |
| Colombia | 36.8% |
| United States | 6.2% |
See Semana audiences in other countries
More News audiences in Spain
- Instagram (17,700,445)
- YouTube (16,483,180)
- TikTok (16,200,545)
- La Vanguardia (15,974,041)
- El Confidencial (14,016,156)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Semana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.