Wedding Crashers Audience in United States

Wedding Crashers logo

Wedding Crashers has an estimated audience of 2,210,664 people in United States. 67.3% are female, 32.7% are male, average age 42.5. Top regions: California, Texas, Florida. Top brand affinities: John Wick 2, Winona Ryder, Dumb and Dumber, Jack Nicholson, Borat.

The average Wedding Crashers fan in United States is 42.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include John Wick 2, Winona Ryder, Dumb and Dumber, with strongest over-indexing on John Wick 2 (179.49× the country average). Demographically, the Wedding Crashers audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Indulgence, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Wedding Crashers fans

Demographic split for Wedding Crashers audience in United States
MetricValue
Female67.3%
Male32.7%
Average age42.5
Estimated audience size2,210,664

Audience persona

The typical Wedding Crashers fan in United States is more female, around 42.5 years old, with strong Indulgence tendencies and a notable affinity for John Wick 2.

Top regions in United States

Top regions ranked by reach for Wedding Crashers in United States
RegionReachAffinity
California239,7650.99×
Texas176,5440.93×
Florida149,3911×
New York125,3381.01×
Pennsylvania83,7361.12×
Illinois79,4421.08×
Ohio79,1881.16×
North Carolina62,6580.94×
Michigan61,4501.06×
New Jersey59,7301.06×
Georgia56,3170.83×
Massachusetts51,2891.18×
Virginia50,8320.94×
Arizona45,1141×
Indiana43,4241.08×
Tennessee41,8710.94×
Washington41,2080.93×
Colorado40,3251.16×
Maryland38,2141.01×
Missouri38,0491.07×
Wisconsin36,5841.1×
Minnesota33,3841.05×
South Carolina32,7080.98×
Kentucky28,0891.01×
Connecticut25,0301.13×
Alabama24,5490.79×
Louisiana24,5300.86×
Oregon24,4350.96×
Oklahoma23,9690.98×
Nevada21,2761×
Iowa19,6251.08×
Utah19,3280.98×
Kansas17,3651×
Arkansas16,4340.9×
Mississippi13,4590.74×
Nebraska11,8331.07×
Idaho11,3191.02×
New Hampshire10,8581.25×
New Mexico10,2500.92×
West Virginia9,2950.9×
Maine8,4481.07×
Rhode Island8,0241.14×
Hawaii7,5600.8×
Montana7,0211.14×
Washington, District of Columbia6,5560.99×
Delaware5,7030.94×
South Dakota5,2901.04×
North Dakota4,6891.03×
Vermont3,9461.02×
Alaska3,4160.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wedding Crashers audience
BrandAffinityCategory
John Wick 2179.49×Movies & TV
Winona Ryder65.99×Movies & TV
Dumb and Dumber89.38×Movies & TV
Jack Nicholson54.64×Movies & TV
Borat92.36×Movies & TV
Kim Cattrall85.19×Movies & TV
Toni Collette76.14×Movies & TV
22 Jump Street114.57×Movies & TV
Austin Powers (film series)64.26×Movies & TV
Jason Segel64.83×Movies & TV
Twin Peaks25.89×Movies & TV
Zoolander60.83×Movies & TV
Sausage Party60.49×Movies & TV
The Big Lebowski43.8×Movies & TV
Jason Sudeikis39.41×Movies & TV
Legally Blonde35.2×Movies & TV
Melissa McCarthy27.34×Movies & TV
Bradley Cooper20.67×Movies & TV
Jim Carrey15.07×Movies & TV
Love Actually31.92×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wedding Crashers audience
TraitClusterScore
IndulgenceJOY1.31
ExtroversionTHRILL1.21
Convenience OrientationPREMIUM1.17
Community OrientationOPEN1.15
Social Media UsageJOY1.06
TravellingTHRILL1.06

Worldwide distribution

Worldwide audience distribution share by country for Wedding Crashers
CountryShare
United States60.9%
United Kingdom7.7%
Australia3.4%

See Wedding Crashers audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Wedding Crashers have in United States?

Wedding Crashers has an estimated audience of 2,210,664 people in United States, concentrated in California and Texas.

What is the gender split and age of Wedding Crashers fans?

67.3% of Wedding Crashers fans are female, 32.7% are male, with an average age of 42.5 years.

Which brands do Wedding Crashers fans like most?

Wedding Crashers fans show strongest brand affinity for John Wick 2 (179.49×), Winona Ryder (65.99×), and Dumb and Dumber (89.38×) over the country average.

Where do Wedding Crashers fans live in United States?

Wedding Crashers fans in United States are most concentrated in California (reach 239,765), Texas (reach 176,544), and Florida (reach 149,391). These three regions account for the largest share of the active audience.

What other brands do Wedding Crashers fans also like?

Beyond Wedding Crashers itself, the audience over-indexes on Winona Ryder (65.99×), Dumb and Dumber (89.38×), Jack Nicholson (54.64×), and Borat (92.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wedding Crashers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.