A data profile of the people who buy, follow and care about Submarine (2010 film) in United States — modelled from more than twelve digital signal sources. Submarine (2010 film) has an estimated audience of 1,118,747 people in United States.
The average Submarine (2010 film) fan in United States is 48.8 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Midnight in Paris, Moonrise Kingdom, Sixteen Candles, with strongest over-indexing on Midnight in Paris (207.26× the country average).
Demographically, the Submarine (2010 film) audience skews more female with an average age of 48.8, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Submarine (2010 film) fan in United States is more female, around 48.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Midnight in Paris.
The key figures that characterise the Submarine (2010 film) profile in United States.
83.8% are female, 16.2% are male, average age 48.8.
| Metric | Value |
|---|---|
| Female | 83.8% |
| Male | 16.2% |
| Average age | 48.8 |
| Estimated audience size | 1,118,747 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 6% | |
| 30-39 | 21% | |
| 40-49 | 29% | |
| 50+ | 41% |
of the worldwide Submarine (2010 film) audience comes from United States.
| Country | Share |
|---|---|
| United States | 27.1% |
| United Kingdom | 13.5% |
| Australia | 9.0% |
Where the Submarine (2010 film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~10K | 1.83× | |
| 02 | Connecticut | ~20K | 1.38× | |
| 03 | Rhode Island | ~6K | 1.36× | |
| 04 | Washington | ~30K | 1.23× | |
| 05 | New Hampshire | ~6K | 1.18× | |
| 06 | Virginia | ~40K | 1.17× | |
| 07 | Maine | ~6K | 1.17× | |
| 08 | Alaska | ~3K | 1.16× | |
| 09 | Idaho | ~8K | 1.13× | |
| 10 | New Jersey | ~40K | 1.08× | |
| 11 | Montana | ~4K | 1.07× | |
| 12 | Oregon | ~20K | 1.06× | |
| 13 | Illinois | ~50K | 1.05× | |
| 14 | California | ~200K | 1.03× | |
| 15 | Oklahoma | ~20K | 1.02× | |
| 16 | South Carolina | ~20K | 1.01× | |
| 17 | South Dakota | ~3K | 1.01× | |
| 18 | Florida | ~90K | 0.99× | |
| 19 | Arizona | ~30K | 0.99× | |
| 20 | Arkansas | ~10K | 0.98× | |
| 21 | Kansas | ~10K | 0.98× | |
| 22 | North Carolina | ~40K | 0.96× | |
| 23 | Indiana | ~20K | 0.96× | |
| 24 | North Dakota | ~3K | 0.95× | |
| 25 | Alabama | ~20K | 0.94× | |
| 26 | Utah | ~10K | 0.94× | |
| 27 | Iowa | ~10K | 0.94× | |
| 28 | New Mexico | ~7K | 0.94× | |
| 29 | Georgia | ~40K | 0.93× | |
| 30 | Maryland | ~20K | 0.93× | |
| 31 | Missouri | ~20K | 0.93× | |
| 32 | Michigan | ~30K | 0.92× | |
| 33 | Wisconsin | ~20K | 0.92× | |
| 34 | Texas | ~100K | 0.91× | |
| 35 | Massachusetts | ~20K | 0.91× | |
| 36 | Kentucky | ~20K | 0.91× | |
| 37 | Nebraska | ~6K | 0.91× | |
| 38 | Pennsylvania | ~40K | 0.90× | |
| 39 | Nevada | ~10K | 0.90× | |
| 40 | Ohio | ~40K | 0.89× | |
| 41 | Mississippi | ~10K | 0.89× | |
| 42 | West Virginia | ~6K | 0.89× | |
| 43 | Vermont | ~2K | 0.89× | |
| 44 | Louisiana | ~20K | 0.88× | |
| 45 | Tennessee | ~20K | 0.87× | |
| 46 | Minnesota | ~20K | 0.86× | |
| 47 | Colorado | ~20K | 0.85× | |
| 48 | New York | ~70K | 0.84× | |
| 49 | Washington, District of Columbia | ~3K | 0.81× | |
| 50 | Delaware | ~3K | 0.81× |
The strongest cross-interests of the Submarine (2010 film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Midnight in Paris | Movies & TV | 207.26× | ||
| 02 | Moonrise Kingdom | Movies & TV | 176.93× | ||
| 03 | Sixteen Candles | Movies & TV | 147.54× | ||
| 04 | Jackie Brown | Movies & TV | 109.54× | ||
| 05 | Camp Rock | Movies & TV | 103.55× | ||
| 06 | Punch-Drunk Love | Movies & TV | 84.33× | ||
| 07 | Love Actually | Movies & TV | 83.22× | ||
| 08 | Mrs. Doubtfire | Movies & TV | 74.99× | ||
| 09 | Little Miss Sunshine | Movies & TV | 61.95× | ||
| 10 | The Goldbergs (TV series) | Movies & TV | 42.12× | ||
| 11 | Christian Slater | Movies & TV | 39.18× | ||
| 12 | The Holiday | Movies & TV | 35.28× | ||
| 13 | Silver Linings Playbook | Movies & TV | 34.12× | ||
| 14 | Kim Cattrall | Movies & TV | 27.63× | ||
| 15 | Jumanji | Movies & TV | 22.78× | ||
| 16 | Desperate Housewives | Movies & TV | 20.00× | ||
| 17 | Fandango | Travel & Leisure | 17.65× | ||
| 18 | Sex and the City | Movies & TV | 13.14× | ||
| 19 | QuikTrip | Shopping | 9.66× | ||
| 20 | Diane Keaton | Movies & TV | 6.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.57× | |
| Community Orientation | OPEN | 1.44× | |
| Spirituality | BALANCE | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.80× | |
| Extroversion | THRILL | 0.82× | |
| DIY Mentality | THRILL | 0.83× |
Submarine (2010 film) has an estimated audience of 1,118,747 people in United States, concentrated in California and Texas.
83.8% of Submarine (2010 film) fans are female, 16.2% are male, with an average age of 48.8 years.
Submarine (2010 film) fans show strongest brand affinity for Midnight in Paris (207.26×), Moonrise Kingdom (176.93×), and Sixteen Candles (147.54×) over the country average.
Submarine (2010 film) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Submarine (2010 film) itself, the audience over-indexes on Moonrise Kingdom (176.93×), Sixteen Candles (147.54×), Love Actually (83.22×), and Mrs. Doubtfire (74.99×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Submarine (2010 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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