Rascasse Audience Intelligence

Sixteen Candles Audience in United States

A data profile of the people who buy, follow and care about Sixteen Candles in United States — modelled from more than twelve digital signal sources. Sixteen Candles has an estimated audience of 1,214,057 people in United States.

#1486among Movie / TV Show / Series in United States#3593in Movies & TV

The average Sixteen Candles fan in United States is 43.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include When Harry Met Sally, 10 Things I Hate About You (TV series), Avan Jogia, with strongest over-indexing on When Harry Met Sally (400.65× the country average).

Demographically, the Sixteen Candles audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Spirituality, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sixteen Candles fan in United States is more female, around 43.8 years old, with strong Spirituality tendencies and a notable affinity for When Harry Met Sally.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sixteen Candles profile in United States.

Audience size
1.2M
in United States
Gender
72.1%♀
27.9% male
Age
43.8
average years
Country rank
#20713
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sixteen Candles viewers

72.1% are female, 27.9% are male, average age 43.8.

Fig. 02

Gender split

72.1%
Female
27.9%
Male
Demographic split for Sixteen Candles audience in United States
MetricValue
Female72.1%
Male27.9%
Average age43.8
Estimated audience size1,214,057
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Sixteen Candles audience in United States
Age bracketShare%
16-1911%
20-2912%
30-3921%
40-4931%
50+25%
Fig. 04

Worldwide distribution

61.6%

of the worldwide Sixteen Candles audience comes from United States.

Worldwide audience distribution share by country for Sixteen Candles
CountryShare
United States61.6%
Canada5.3%
United Kingdom4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sixteen Candles audience in United States is strongest.

Fig. 05

Top regions by affinity

Sixteen Candles fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~8K1.27×
02Illinois~50K1.20×
03Arizona~30K1.20×
04Nebraska~7K1.19×
05Idaho~7K1.17×
06Oklahoma~20K1.15×
07Iowa~10K1.14×
08Missouri~20K1.13×
09Kansas~10K1.13×
10Wisconsin~20K1.11×
11Utah~10K1.11×
12Indiana~20K1.10×
13Ohio~40K1.09×
14Kentucky~20K1.09×
15Montana~4K1.09×
16California~100K1.06×
17Texas~100K1.06×
18Arkansas~10K1.06×
19West Virginia~6K1.05×
20North Dakota~3K1.05×
21South Dakota~3K1.04×
22Oregon~10K1.02×
23New Hampshire~5K1.02×
24Michigan~30K1.01×
25Tennessee~20K1.01×
26Colorado~20K1.01×
27Minnesota~20K1.01×
28Pennsylvania~40K1.00×
29Louisiana~20K0.97×
30Nevada~10K0.96×
31Washington~20K0.94×
32Mississippi~9K0.94×
33Maine~4K0.94×
34Connecticut~10K0.93×
35Hawaii~5K0.93×
36Rhode Island~4K0.93×
37Alabama~20K0.92×
38New Jersey~30K0.91×
39Massachusetts~20K0.90×
40Alaska~2K0.90×
41Vermont~2K0.90×
42North Carolina~30K0.89×
43South Carolina~20K0.88×
44Florida~70K0.87×
45Delaware~3K0.85×
46Georgia~30K0.84×
47Virginia~20K0.84×
48New York~50K0.79×
49Maryland~20K0.79×
50Washington, District of Columbia~2K0.64×
Fig. 06

Affinity by region

Affinity by region — Sixteen Candles, United States
0.64×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sixteen Candles audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sixteen Candles audience
#·InterestCategoryAffinity×
01When Harry Met SallyMovies & TV400.65×
02Diamond CandlesHome & Garden353.57×
03Jake T. AustinMovies & TV238.47×
04Lucas CruikshankMovies & TV219.38×
05Emily DeschanelMovies & TV173.89×
06Avan JogiaMovies & TV159.55×
0710 Things I Hate About You (TV series)Movies & TV155.87×
08Kelli BerglundMovies & TV155.28×
09Submarine (2010 film)Movies & TV147.54×
10Pretty in PinkMovies & TV144.75×
11Bend It Like BeckhamMovies & TV139.64×
12Stand by Me (film)Movies & TV138.90×
13Something Borrowed (film)Movies & TV118.02×
14Flipped (film)Movies & TV110.66×
15We Bought a ZooMovies & TV91.42×
16Chef (film)Movies & TV88.68×
17Ferris Bueller's Day OffMovies & TV65.22×
18HeathersMovies & TV60.10×
19Rachel McAdamsMovies & TV45.98×
20Freaky Friday (2003 film)Movies & TV42.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sixteen Candles audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sixteen Candles audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.92×
Quality AwarenessPREMIUM1.86×
Design AffinityPREMIUM1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sixteen Candles audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.94×
Need for SecurityCONSERVATISM0.94×
Career OrientationPOWER1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sixteen Candles have in United States?

Sixteen Candles has an estimated audience of 1,214,057 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sixteen Candles viewers?

72.1% of Sixteen Candles fans are female, 27.9% are male, with an average age of 43.8 years.

03

Which brands do Sixteen Candles fans like most?

Sixteen Candles fans show strongest brand affinity for When Harry Met Sally (400.65×), 10 Things I Hate About You (TV series) (155.87×), and Avan Jogia (159.55×) over the country average.

04

Where do Sixteen Candles fans live in United States?

Sixteen Candles fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Sixteen Candles fans also like?

Beyond Sixteen Candles itself, the audience over-indexes on 10 Things I Hate About You (TV series) (155.87×), Avan Jogia (159.55×), Emily Deschanel (173.89×), and Stand by Me (film) (138.9×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sixteen Candles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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