Sixteen Candles Audience in United States

Sixteen Candles logo

Sixteen Candles has an estimated audience of 1,209,668 people in United States. 72.1% are female, 27.9% are male, average age 43.8. Top regions: California, Texas, Florida. Top brand affinities: When Harry Met Sally, 10 Things I Hate About You (TV series), Avan Jogia, Emily Deschanel, Stand by Me (film).

The average Sixteen Candles fan in United States is 43.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include When Harry Met Sally, 10 Things I Hate About You (TV series), Avan Jogia, with strongest over-indexing on When Harry Met Sally (400.65× the country average). Demographically, the Sixteen Candles audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Sixteen Candles fans

Demographic split for Sixteen Candles audience in United States
MetricValue
Female72.1%
Male27.9%
Average age43.8
Estimated audience size1,209,668

Audience persona

The typical Sixteen Candles fan in United States is more female, around 43.8 years old, with strong Extroversion tendencies and a notable affinity for When Harry Met Sally.

Top regions in United States

Top regions ranked by reach for Sixteen Candles in United States
RegionReachAffinity
California153,0521.15×
Texas118,6451.14×
Florida73,3070.9×
New York55,9730.83×
Illinois50,4571.25×
Ohio42,6011.14×
Pennsylvania41,0771.01×
North Carolina34,2530.94×
Michigan33,9601.07×
Georgia33,3950.9×
Arizona30,3091.23×
New Jersey29,7400.97×
Tennessee25,2631.04×
Virginia25,1840.85×
Indiana24,8881.13×
Washington23,2560.96×
Massachusetts22,2210.93×
Missouri22,1021.13×
Wisconsin20,2681.11×
Colorado19,2911.01×
Minnesota17,7401.02×
Maryland16,6040.8×
South Carolina16,3220.9×
Kentucky16,3171.08×
Oklahoma15,4131.15×
Alabama15,2670.9×
Louisiana15,1450.97×
Oregon14,0561.01×
Utah11,7271.08×
Nevada11,717
Connecticut11,3280.93×
Iowa11,2901.13×
Kansas10,7521.13×
Arkansas10,3181.04×
Mississippi9,2120.92×
New Mexico7,7581.28×
Nebraska7,1871.18×
Idaho7,0581.16×
West Virginia5,631
Hawaii4,9410.95×
New Hampshire4,7110.99×
Maine3,9820.92×
Montana3,5191.05×
Rhode Island3,4280.89×
South Dakota2,6550.95×
Delaware2,6540.8×
North Dakota2,2930.92×
Washington, District of Columbia2,1860.6×
Alaska1,9890.77×
Wyoming1,7460.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sixteen Candles audience
BrandAffinityCategory
When Harry Met Sally400.65×Movies & TV
10 Things I Hate About You (TV series)155.87×Movies & TV
Avan Jogia159.55×Movies & TV
Emily Deschanel173.89×Movies & TV
Stand by Me (film)138.9×Movies & TV
Flipped (film)110.66×Movies & TV
Jake T. Austin238.47×Movies & TV
Pretty in Pink144.75×Movies & TV
Submarine (2010 film)147.54×Movies & TV
Freaky Friday (2003 film)42.28×Movies & TV
Rachel McAdams45.98×Movies & TV
Lucas Cruikshank219.38×Movies & TV
Diamond Candles353.57×Home & Garden
Chef (film)88.68×Movies & TV
Kelli Berglund155.28×Movies & TV
Bend It Like Beckham139.64×Movies & TV
Ferris Bueller's Day Off65.22×Movies & TV
Something Borrowed (film)118.02×Movies & TV
Heathers60.1×Movies & TV
We Bought a Zoo91.42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sixteen Candles audience
TraitClusterScore
ExtroversionTHRILL1.39
IndulgenceJOY1.34
Community OrientationOPEN1.31
Design AffinityPREMIUM1.27
CreativityOPEN1.26
Price SensitivityPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Sixteen Candles
CountryShare
United States64.8%
United Kingdom4.9%
Canada2.8%

See Sixteen Candles audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Sixteen Candles have in United States?

Sixteen Candles has an estimated audience of 1,209,668 people in United States, concentrated in California and Texas.

What is the gender split and age of Sixteen Candles fans?

72.1% of Sixteen Candles fans are female, 27.9% are male, with an average age of 43.8 years.

Which brands do Sixteen Candles fans like most?

Sixteen Candles fans show strongest brand affinity for When Harry Met Sally (400.65×), 10 Things I Hate About You (TV series) (155.87×), and Avan Jogia (159.55×) over the country average.

Where do Sixteen Candles fans live in United States?

Sixteen Candles fans in United States are most concentrated in California (reach 153,052), Texas (reach 118,645), and Florida (reach 73,307). These three regions account for the largest share of the active audience.

What other brands do Sixteen Candles fans also like?

Beyond Sixteen Candles itself, the audience over-indexes on 10 Things I Hate About You (TV series) (155.87×), Avan Jogia (159.55×), Emily Deschanel (173.89×), and Stand by Me (film) (138.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sixteen Candles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.