Flipped (film) Audience in United States

Flipped (film) logo

Flipped (film) has an estimated audience of 2,939,966 people in United States. 64.1% are female, 35.9% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: Midnight in Paris, Autism Awareness, Sixteen Candles, The Holiday, Diabetes mellitus awareness.

The average Flipped (film) fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Midnight in Paris, Autism Awareness, Sixteen Candles, with strongest over-indexing on Midnight in Paris (79.68× the country average). Demographically, the Flipped (film) audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Indulgence, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Flipped (film) fans

Demographic split for Flipped (film) audience in United States
MetricValue
Female64.1%
Male35.9%
Average age42.8
Estimated audience size2,939,966

Audience persona

The typical Flipped (film) fan in United States is more female, around 42.8 years old, with strong Indulgence tendencies and a notable affinity for Midnight in Paris.

Top regions in United States

Top regions ranked by reach for Flipped (film) in United States
RegionReachAffinity
California464,2801.44×
Texas388,1231.54×
Florida234,0221.18×
New York172,4621.05×
Illinois124,4261.27×
Georgia98,8641.09×
Pennsylvania93,6040.95×
North Carolina84,9110.96×
New Jersey81,8931.1×
Ohio81,5990.9×
Michigan77,2031×
Virginia69,7180.97×
Arizona64,3071.07×
Washington61,9081.05×
Tennessee57,5120.98×
Maryland56,1551.11×
Indiana55,6351.04×
Massachusetts52,2000.9×
Oklahoma45,1231.38×
Missouri43,7250.92×
Colorado43,3410.94×
Minnesota40,8080.97×
South Carolina38,2660.87×
Wisconsin37,7950.85×
Utah36,7571.4×
Kentucky36,2450.98×
Alabama34,2930.83×
Oregon33,9891.01×
Iowa33,8661.4×
Louisiana33,7850.89×
Nevada30,1411.06×
Connecticut27,0490.92×
Arkansas24,2581×
Kansas23,3551.01×
Mississippi21,0810.87×
Idaho20,1761.37×
New Mexico15,8911.08×
Nebraska14,7031×
Hawaii12,3480.98×
West Virginia11,3180.83×
New Hampshire9,1570.79×
Montana8,8591.09×
Maine7,6460.73×
Rhode Island7,6260.81×
Washington, District of Columbia6,6660.75×
Delaware6,4360.79×
South Dakota6,2670.92×
North Dakota5,2190.86×
Alaska4,5150.72×
Vermont3,3430.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Flipped (film) audience
BrandAffinityCategory
Midnight in Paris79.68×Movies & TV
Autism Awareness19.03×Health
Sixteen Candles54.92×Movies & TV
The Holiday23.53×Movies & TV
Diabetes mellitus awareness12.48×Health
Moonrise Kingdom60.49×Movies & TV
Love Actually31.92×Movies & TV
Arrow21.79×Movies & TV
Mrs. Doubtfire28.29×Movies & TV
Jesse Williams34.25×Movies & TV
Enter the Dragon71.71×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Fandango13.85×Travel & Leisure
La La Land (film)15.26×Movies & TV
Income tax13.19×Business & Career
Florida Lottery8.24×Games
Christian Slater19.54×Movies & TV
Little Miss Sunshine20.53×Movies & TV
The Goldbergs (TV series)18.25×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Flipped (film) audience
TraitClusterScore
IndulgenceJOY1.42
Urban LifestyleOPEN1.35
Career OrientationPOWER1.22
Quality AwarenessPREMIUM1.19
Social Media UsageJOY1.14
ExtroversionTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for Flipped (film)
CountryShare
Romania20.7%
United States20.3%
India7.6%

See Flipped (film) audiences in other countries

More Romance audiences in United States

Frequently asked questions

How many fans does Flipped (film) have in United States?

Flipped (film) has an estimated audience of 2,939,966 people in United States, concentrated in California and Texas.

What is the gender split and age of Flipped (film) fans?

64.1% of Flipped (film) fans are female, 35.9% are male, with an average age of 42.8 years.

Which brands do Flipped (film) fans like most?

Flipped (film) fans show strongest brand affinity for Midnight in Paris (79.68×), Autism Awareness (19.03×), and Sixteen Candles (54.92×) over the country average.

Where do Flipped (film) fans live in United States?

Flipped (film) fans in United States are most concentrated in California (reach 464,280), Texas (reach 388,123), and Florida (reach 234,022). These three regions account for the largest share of the active audience.

What other brands do Flipped (film) fans also like?

Beyond Flipped (film) itself, the audience over-indexes on Autism Awareness (19.03×), Sixteen Candles (54.92×), The Holiday (23.53×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Flipped (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.