Rascasse Audience Intelligence

Camp Rock Audience in United States

A data profile of the people who buy, follow and care about Camp Rock in United States — modelled from more than twelve digital signal sources. Camp Rock has an estimated audience of 874,156 people in United States.

The average Camp Rock fan in United States is 32.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Submarine (2010 film), Austin Butler, The Lizzie McGuire Movie, with strongest over-indexing on Submarine (2010 film) (103.55× the country average).

Demographically, the Camp Rock audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Extroversion, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Camp Rock fan in United States is more female, around 32.2 years old, with strong Extroversion tendencies and a notable affinity for Submarine (2010 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Camp Rock profile in United States.

Audience size
874K
in United States
Gender
70.1%
29.9% male
Age
32.2
average years
Country rank
#25888
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Camp Rock viewers

70.1% are female, 29.9% are male, average age 32.2.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for Camp Rock audience in United States
MetricValue
Female70.1%
Male29.9%
Average age32.2
Estimated audience size874,156
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Camp Rock audience in United States
Age bracketShare%
16-1931%
20-2934%
30-3914%
40-4912%
50+9%
Fig. 04

Worldwide distribution

31.2%

of the worldwide Camp Rock audience comes from United States.

Worldwide audience distribution share by country for Camp Rock
CountryShare
United States31.2%
Brazil9.6%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Camp Rock audience in United States is strongest.

Fig. 05

Top regions by affinity

Camp Rock fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~20K1.25×
02Utah~9K1.20×
03Georgia~30K1.16×
04Maryland~20K1.14×
05Texas~80K1.13×
06California~100K1.12×
07Arkansas~8K1.12×
08New Jersey~20K1.11×
09Nebraska~5K1.10×
10Louisiana~10K1.08×
11Oklahoma~10K1.08×
12Connecticut~9K1.08×
13Alabama~10K1.07×
14Florida~60K1.06×
15Kentucky~10K1.06×
16Mississippi~7K1.06×
17Arizona~20K1.05×
18Tennessee~20K1.05×
19Massachusetts~20K1.05×
20Indiana~20K1.04×
21Rhode Island~3K1.04×
22New York~50K1.03×
23Pennsylvania~30K1.03×
24Kansas~7K1.03×
25Idaho~4K1.03×
26Hawaii~4K1.03×
27North Carolina~30K1.02×
28Illinois~30K1.00×
29South Carolina~10K1.00×
30Nevada~8K1.00×
31Ohio~30K0.99×
32New Hampshire~3K0.99×
33Michigan~20K0.98×
34Wisconsin~10K0.98×
35North Dakota~2K0.98×
36Virginia~20K0.97×
37Iowa~7K0.97×
38Delaware~2K0.97×
39Missouri~10K0.96×
40South Dakota~2K0.94×
41Washington~20K0.90×
42Oregon~9K0.90×
43West Virginia~4K0.90×
44Maine~3K0.89×
45New Mexico~4K0.88×
46Washington, District of Columbia~2K0.88×
47Alaska~2K0.87×
48Colorado~10K0.85×
49Vermont~1K0.82×
50Montana~2K0.80×
Fig. 06

Affinity by region

Affinity by region — Camp Rock, United States
0.80×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Camp Rock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Camp Rock audience
#·InterestCategoryAffinity×
01The Lizzie McGuire MovieMovies & TV170.41×
02Hannah Montana: The MovieMovies & TV106.12×
03Submarine (2010 film)Movies & TV103.55×
04The DescendantsMovies & TV84.55×
05Teen Beach MovieMovies & TV67.76×
06Jordan FisherMovies & TV58.84×
07A Cinderella StoryMovies & TV52.47×
08Jackie BrownMovies & TV49.50×
09Austin ButlerMovies & TV45.74×
10Good Luck CharlieMovies & TV41.47×
11That's So RavenMovies & TV39.72×
12Karan BrarMovies & TV39.00×
13West Side Story (film)Movies & TV36.91×
14MKMusic & Radio31.41×
15ZoolanderMovies & TV24.62×
16Vanessa HudgensMovies & TV20.08×
17Freaky Friday (2003 film)Movies & TV18.49×
18Sabrina CarpenterMusic & Radio17.76×
19Zac EfronMovies & TV12.85×
20Yahoo! NewsNews6.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Camp Rock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Camp Rock audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.24×
Design AffinityPREMIUM2.03×
Luxury OrientationPREMIUM1.77×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Camp Rock audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.55×
Career OrientationPOWER0.65×
PatriotismCONSERVATISM0.73×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Camp Rock have in United States?

Camp Rock has an estimated audience of 874,156 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Camp Rock viewers?

70.1% of Camp Rock fans are female, 29.9% are male, with an average age of 32.2 years.

03

Which brands do Camp Rock fans like most?

Camp Rock fans show strongest brand affinity for Submarine (2010 film) (103.55×), Austin Butler (45.74×), and The Lizzie McGuire Movie (170.41×) over the country average.

04

Where do Camp Rock fans live in United States?

Camp Rock fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Camp Rock fans also like?

Beyond Camp Rock itself, the audience over-indexes on Austin Butler (45.74×), The Lizzie McGuire Movie (170.41×), Sabrina Carpenter (17.76×), and The Descendants (84.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Camp Rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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