Rascasse Audience Intelligence

Natalie Portman Audience in United States

A data profile of the people who buy, follow and care about Natalie Portman in United States — modelled from more than twelve digital signal sources. Natalie Portman has an estimated audience of 7,807,149 people in United States.

#115among Actor Actress or TV Star in United States#329among Person in United States#377in Movies & TV

The average Natalie Portman fan in United States is 35.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Matt Damon, Sara Sampaio, Christian Bale, with strongest over-indexing on Matt Damon (34.17× the country average).

Demographically, the Natalie Portman audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Extroversion, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Natalie Portman fan in United States is balanced, around 35.2 years old, with strong Extroversion tendencies and a notable affinity for Matt Damon.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Natalie Portman profile in United States.

Audience size
7.8M
in United States
Gender
54.0%♀
46.0% male
Age
35.2
average years
Country rank
#4543
Person in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Natalie Portman fans

54.0% are female, 46.0% are male, average age 35.2.

Fig. 02

Gender split

54.0%
Female
46.0%
Male
Demographic split for Natalie Portman audience in United States
MetricValue
Female54.0%
Male46.0%
Average age35.2
Estimated audience size7,807,149
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Natalie Portman audience in United States
Age bracketShare%
16-1928%
20-2921%
30-3921%
40-4920%
50+10%
Fig. 04

Worldwide distribution

24.5%

of the worldwide Natalie Portman audience comes from United States.

Worldwide audience distribution share by country for Natalie Portman
CountryShare
United States24.5%
France8.3%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Natalie Portman audience in United States is strongest.

Fig. 05

Top regions by affinity

Natalie Portman fans by region: top regions in United States
#RegionReachAffinity×
01Utah~100K1.30×
02Washington~200K1.17×
03Idaho~50K1.17×
04California~1M1.15×
05Arizona~200K1.12×
06Oregon~100K1.12×
07Colorado~100K1.10×
08Massachusetts~200K1.09×
09New York~500K1.06×
10Montana~20K1.06×
11Illinois~300K1.05×
12Connecticut~90K1.05×
13Alaska~20K1.05×
14New Hampshire~30K1.04×
15Oklahoma~100K1.03×
16Kansas~70K1.03×
17New Mexico~40K1.02×
18Texas~700K1.01×
19Pennsylvania~300K1.01×
20Missouri~100K1.01×
21Nevada~80K1.01×
22Maine~30K1.01×
23Minnesota~100K1.00×
24Kentucky~100K1.00×
25Hawaii~40K1.00×
26Michigan~200K0.99×
27Virginia~200K0.99×
28Wisconsin~100K0.99×
29Delaware~20K0.99×
30Ohio~300K0.98×
31Indiana~100K0.98×
32Vermont~10K0.98×
33New Jersey~200K0.97×
34Iowa~70K0.97×
35Florida~500K0.96×
36Tennessee~200K0.96×
37North Carolina~200K0.95×
38Nebraska~40K0.95×
39Washington, District of Columbia~20K0.95×
40Rhode Island~20K0.93×
41Georgia~200K0.92×
42Arkansas~60K0.92×
43North Dakota~20K0.92×
44Maryland~100K0.91×
45South Dakota~20K0.91×
46Alabama~100K0.89×
47South Carolina~100K0.88×
48West Virginia~30K0.87×
49Louisiana~90K0.84×
50Mississippi~50K0.77×
Fig. 06

Affinity by region

Affinity by region — Natalie Portman, United States
0.77×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Natalie Portman audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Natalie Portman audience
#·InterestCategoryAffinity×
01Benjamin MillepiedMovies & TV62.92×
02Sara SampaioFashion & Accessoires60.27×
03The Mummy (1999 film)Movies & TV39.05×
04Taika WaititiMovies & TV36.94×
05Matt DamonMovies & TV34.17×
06Barbara PalvinFashion & Accessoires29.07×
07Alicia VikanderMovies & TV27.75×
08Hercules (2014 film)Movies & TV24.47×
09Christian BaleMovies & TV21.64×
10Jessica ChastainMovies & TV18.81×
11Russell CroweMovies & TV18.58×
12Tessa ThompsonMovies & TV17.01×
13Adriana LimaFashion & Accessoires16.74×
14Angelina JolieMovies & TV16.31×
15Jake GyllenhaalMovies & TV15.04×
16Mila KunisMovies & TV13.70×
17Jennifer LawrenceMovies & TV13.39×
18Margot RobbieMovies & TV12.28×
19Anne HathawayMovies & TV11.89×
20Kelly OsbourneMusic & Radio11.79×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Natalie Portman audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Natalie Portman audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.17×
PatriotismCONSERVATISM1.11×
Risk AppetiteTHRILL1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Natalie Portman audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.74×
Career OrientationPOWER0.78×
TravellingTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Natalie Portman have in United States?

Natalie Portman has an estimated audience of 7,807,149 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Natalie Portman fans?

54.0% of Natalie Portman fans are female, 46.0% are male, with an average age of 35.2 years.

03

Which brands do Natalie Portman fans like most?

Natalie Portman fans show strongest brand affinity for Matt Damon (34.17×), Sara Sampaio (60.27×), and Christian Bale (21.64×) over the country average.

04

Where do Natalie Portman fans live in United States?

Natalie Portman fans in United States are most concentrated in California (reach ~1M), Texas (reach ~700K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Natalie Portman fans also like?

Beyond Natalie Portman itself, the audience over-indexes on Sara Sampaio (60.27×), Christian Bale (21.64×), Hercules (2014 film) (24.47×), and Angelina Jolie (16.31×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Natalie Portman audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Natalie Portman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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