Jennifer Lawrence Audience in United States

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Jennifer Lawrence has an estimated audience of 10,306,566 people in United States. 58.5% are female, 41.5% are male, average age 36.0. Top regions: California, Texas, Florida. Top brand affinities: Donald Sutherland, Liam Hemsworth, W9 (TV channel), Stanley Tucci, Harry Potter.

The average Jennifer Lawrence fan in United States is 36.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Donald Sutherland, Liam Hemsworth, W9 (TV channel), with strongest over-indexing on Donald Sutherland (33.87× the country average). Demographically, the Jennifer Lawrence audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Jennifer Lawrence fans

Demographic split for Jennifer Lawrence audience in United States
MetricValue
Female58.5%
Male41.5%
Average age36.0
Estimated audience size10,306,566

Audience persona

The typical Jennifer Lawrence fan in United States is more female, around 36.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Donald Sutherland.

Top regions in United States

Top regions ranked by reach for Jennifer Lawrence in United States
RegionReachAffinity
California1,179,3061.04×
Texas901,7291.02×
Florida657,8840.94×
New York528,7880.92×
Pennsylvania338,0250.97×
Illinois329,5730.96×
Ohio327,2421.03×
North Carolina304,9080.98×
Georgia296,7560.93×
Michigan281,6751.05×
Arizona252,0531.2×
Virginia237,1590.94×
Washington232,9981.13×
New Jersey231,1840.88×
Tennessee218,7711.06×
Indiana207,4211.1×
Massachusetts192,3300.95×
Missouri182,9891.1×
Colorado171,9111.06×
Kentucky166,2521.29×
Minnesota159,1761.08×
Wisconsin157,5461.02×
Alabama157,2501.09×
Maryland150,4440.85×
South Carolina147,4720.95×
Oklahoma133,5071.17×
Oregon128,7101.09×
Louisiana113,4190.85×
Utah112,0691.21×
Connecticut98,8880.96×
Kansas94,5001.16×
Nevada93,6710.94×
Iowa89,1281.05×
Arkansas82,6030.97×
Mississippi68,4910.81×
Idaho60,7281.17×
Nebraska53,9561.04×
New Mexico49,3950.96×
West Virginia45,8780.96×
New Hampshire39,2660.97×
Hawaii38,6090.87×
Maine35,8620.97×
Montana30,4401.06×
Rhode Island27,8410.85×
Alaska24,9421.13×
Washington, District of Columbia22,6880.73×
South Dakota22,5110.94×
Delaware21,7660.77×
North Dakota19,6890.93×
Vermont16,6910.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jennifer Lawrence audience
BrandAffinityCategory
Donald Sutherland33.87×Movies & TV
Liam Hemsworth19.46×Movies & TV
W9 (TV channel)43.14×Movies & TV
Stanley Tucci27.94×Movies & TV
Harry Potter3.46×Movies & TV
The Hunger Games (film)25.06×Movies & TV
Josh Hutcherson12.13×Movies & TV
Lenny Kravitz12.36×Music & Radio
Euphoria2.01×Movies & TV
Amanda Seyfried7.69×Movies & TV
Peacemaker2.74×Movies & TV
Woody Harrelson9.68×Movies & TV
Brittany Snow6.45×Movies & TV
Friends2.2×Movies & TV
Superman1.75×Movies & TV
Lindsay Lohan5.84×Movies & TV
Sinclair12.26×Music & Radio
pronoun12.36×Music & Radio
Reddit2.29×Internet & Social Media
Taylor Swift2.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jennifer Lawrence audience
TraitClusterScore
Luxury OrientationPREMIUM1.92
Risk AppetiteTHRILL1.89
ExtroversionTHRILL1.52
Social Media UsageJOY1.22
Early Adopter MentalityPOWER1.17
TraditionCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Jennifer Lawrence
CountryShare
United States27.6%
United Kingdom6.1%
Germany6.0%

See Jennifer Lawrence audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Jennifer Lawrence have in United States?

Jennifer Lawrence has an estimated audience of 10,306,566 people in United States, concentrated in California and Texas.

What is the gender split and age of Jennifer Lawrence fans?

58.5% of Jennifer Lawrence fans are female, 41.5% are male, with an average age of 36.0 years.

Which brands do Jennifer Lawrence fans like most?

Jennifer Lawrence fans show strongest brand affinity for Donald Sutherland (33.87×), Liam Hemsworth (19.46×), and W9 (TV channel) (43.14×) over the country average.

Where do Jennifer Lawrence fans live in United States?

Jennifer Lawrence fans in United States are most concentrated in California (reach 1,179,306), Texas (reach 901,729), and Florida (reach 657,884). These three regions account for the largest share of the active audience.

What other brands do Jennifer Lawrence fans also like?

Beyond Jennifer Lawrence itself, the audience over-indexes on Liam Hemsworth (19.46×), W9 (TV channel) (43.14×), Stanley Tucci (27.94×), and Harry Potter (3.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jennifer Lawrence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.