Bride Wars Audience in United States

Bride Wars logo

Bride Wars has an estimated audience of 567,741 people in United States. 43.3% are female, 56.7% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Nerium International, Emily Osment, Austin Powers (film series), Bill Hader, Leslie Mann.

The average Bride Wars fan in United States is 34.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nerium International, Emily Osment, Austin Powers (film series), with strongest over-indexing on Nerium International (20071.43× the country average). Demographically, the Bride Wars audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Bride Wars fans

Demographic split for Bride Wars audience in United States
MetricValue
Female43.3%
Male56.7%
Average age34.8
Estimated audience size567,741

Audience persona

The typical Bride Wars fan in United States is more male, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Nerium International.

Top regions in United States

Top regions ranked by reach for Bride Wars in United States
RegionReachAffinity
California75,8611.22×
Texas59,8861.23×
Florida34,6940.9×
New York32,2021.02×
Illinois20,4291.08×
Pennsylvania18,4300.96×
Ohio15,9420.91×
North Carolina15,7110.92×
Georgia15,4080.88×
Michigan14,7570.99×
New Jersey13,7870.95×
Virginia13,5860.98×
Arizona12,7331.1×
Washington12,0341.06×
Massachusetts11,2121×
Tennessee11,0640.97×
Indiana10,5661.02×
Missouri9,8221.07×
Colorado9,7861.09×
Wisconsin8,7861.03×
Utah8,7531.72×
Maryland8,4490.87×
South Carolina8,2250.96×
Minnesota7,7800.96×
Oklahoma7,3441.16×
Alabama6,9160.87×
Kentucky6,9070.97×
Oregon6,8241.05×
Louisiana6,8000.93×
Connecticut5,4000.95×
Kansas5,1651.15×
Nevada5,0880.93×
Iowa4,7731.02×
Arkansas4,7721.02×
Mississippi4,2330.91×
Idaho4,0631.43×
New Mexico3,1451.1×
Nebraska2,9591.04×
West Virginia2,0850.79×
Hawaii2,0720.85×
New Hampshire2,0390.91×
Washington, District of Columbia1,6510.97×
Montana1,6351.04×
Rhode Island1,5860.88×
Maine1,5760.78×
North Dakota1,2261.05×
Delaware1,1510.73×
South Dakota1,1510.88×
Alaska1,0860.89×
Wyoming8621.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bride Wars audience
BrandAffinityCategory
Nerium International20071.43×Beauty & Wellness
Emily Osment176.33×Movies & TV
Austin Powers (film series)167.49×Movies & TV
Bill Hader163.63×Movies & TV
Leslie Mann187.26×Movies & TV
She's the Man201.15×Movies & TV
How to Lose a Guy in 10 Days137.14×Movies & TV
Jake T. Austin275.74×Movies & TV
Zooey Deschanel90.38×Movies & TV
Jason Segel123.58×Movies & TV
No Strings Attached (film)156.86×Movies & TV
Love Actually103.61×Movies & TV
50 First Dates138.29×Movies & TV
Kelli Berglund247.31×Movies & TV
27 Dresses133.37×Movies & TV
Avan Jogia100.79×Movies & TV
Global RallyCross Championship2843.75×Sports
Channing Tatum49.87×Movies & TV
Jason Sudeikis77.66×Movies & TV
About Time (2013 film)82.32×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bride Wars audience
TraitClusterScore
Luxury OrientationPREMIUM2.86
Risk AppetiteTHRILL1.95
ExtroversionTHRILL1.66
Convenience OrientationPREMIUM1.5
Early Adopter MentalityPOWER1.29
CreativityOPEN1.25

Worldwide distribution

Worldwide audience distribution share by country for Bride Wars
CountryShare
United States40.4%
United Kingdom5.9%
India4.9%

See Bride Wars audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Bride Wars have in United States?

Bride Wars has an estimated audience of 567,741 people in United States, concentrated in California and Texas.

What is the gender split and age of Bride Wars fans?

43.3% of Bride Wars fans are female, 56.7% are male, with an average age of 34.8 years.

Which brands do Bride Wars fans like most?

Bride Wars fans show strongest brand affinity for Nerium International (20071.43×), Emily Osment (176.33×), and Austin Powers (film series) (167.49×) over the country average.

Where do Bride Wars fans live in United States?

Bride Wars fans in United States are most concentrated in California (reach 75,861), Texas (reach 59,886), and Florida (reach 34,694). These three regions account for the largest share of the active audience.

What other brands do Bride Wars fans also like?

Beyond Bride Wars itself, the audience over-indexes on Emily Osment (176.33×), Austin Powers (film series) (167.49×), Bill Hader (163.63×), and Leslie Mann (187.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bride Wars. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.