Rascasse Audience Intelligence

Paul Rudd Audience in United States

A data profile of the people who buy, follow and care about Paul Rudd in United States — modelled from more than twelve digital signal sources. Paul Rudd has an estimated audience of 4,347,009 people in United States.

The average Paul Rudd fan in United States is 35.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Natasha Lyonne, Josh Brolin, Michael Gambon, with strongest over-indexing on Natasha Lyonne (67.33× the country average).

Demographically, the Paul Rudd audience skews balanced with an average age of 35.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Paul Rudd fan in United States is balanced, around 35.3 years old, with strong Extroversion tendencies and a notable affinity for Natasha Lyonne.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Paul Rudd profile in United States.

Audience size
4.3M
in United States
Gender
53.1%
46.9% male
Age
35.3
average years
Country rank
#7495
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Paul Rudd fans

53.1% are female, 46.9% are male, average age 35.3.

Fig. 02

Gender split

53.1%
Female
46.9%
Male
Demographic split for Paul Rudd audience in United States
MetricValue
Female53.1%
Male46.9%
Average age35.3
Estimated audience size4,347,009
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Paul Rudd audience in United States
Age bracketShare%
16-1930%
20-2919%
30-3920%
40-4918%
50+13%
Fig. 04

Worldwide distribution

40.3%

of the worldwide Paul Rudd audience comes from United States.

Worldwide audience distribution share by country for Paul Rudd
CountryShare
United States40.3%
United Kingdom7.9%
Brazil5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Paul Rudd audience in United States is strongest.

Fig. 05

Top regions by affinity

Paul Rudd fans by region: top regions in United States
#RegionReachAffinity×
01Kansas~50K1.51×
02Missouri~90K1.24×
03Utah~50K1.24×
04Oregon~60K1.20×
05Idaho~30K1.17×
06Colorado~80K1.14×
07Washington~100K1.13×
08Alaska~10K1.10×
09Oklahoma~50K1.09×
10Montana~10K1.09×
11Arizona~100K1.07×
12New Hampshire~20K1.07×
13Maine~20K1.07×
14Wisconsin~70K1.05×
15Minnesota~70K1.05×
16Nebraska~20K1.05×
17Indiana~80K1.04×
18Michigan~100K1.03×
19Pennsylvania~200K1.02×
20Iowa~40K1.02×
21California~500K1.01×
22Illinois~100K1.01×
23New Mexico~20K1.01×
24Vermont~8K1.01×
25Tennessee~90K1.00×
26Massachusetts~90K0.99×
27Ohio~100K0.98×
28Kentucky~50K0.98×
29Connecticut~40K0.98×
30New York~200K0.97×
31New Jersey~100K0.97×
32South Dakota~10K0.97×
33North Dakota~9K0.97×
34Nevada~40K0.96×
35Arkansas~30K0.96×
36Texas~400K0.94×
37Rhode Island~10K0.94×
38West Virginia~20K0.92×
39North Carolina~100K0.91×
40Florida~300K0.89×
41Virginia~90K0.88×
42South Carolina~60K0.87×
43Georgia~100K0.85×
44Hawaii~20K0.85×
45Maryland~60K0.84×
46Delaware~10K0.84×
47Alabama~50K0.83×
48Washington, District of Columbia~10K0.82×
49Louisiana~50K0.81×
50Mississippi~30K0.77×
Fig. 06

Affinity by region

Affinity by region — Paul Rudd, United States
0.77×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Paul Rudd audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Paul Rudd audience
#·InterestCategoryAffinity×
01A Night at the RoxburyMovies & TV156.56×
02Bonnie WrightMovies & TV101.43×
03Michael GambonMovies & TV97.23×
04Eddie RedmayneMovies & TV82.54×
05Corey StollMovies & TV71.99×
06Natasha LyonneMovies & TV67.33×
07Robbie ColtraneMovies & TV64.64×
08Thomas JaneMovies & TV57.34×
09Josh BrolinMovies & TV53.96×
10Bill HaderMovies & TV53.61×
11Evangeline LillyMovies & TV48.49×
12Molly ShannonMovies & TV40.33×
13Tom FeltonMovies & TV34.22×
14Elizabeth OlsenMovies & TV33.92×
15Caitriona BalfeFashion & Accessoires32.27×
16Jason SudeikisMovies & TV26.74×
17Coraline (film)Movies & TV24.39×
18Bill MurrayMovies & TV22.10×
19Michelle PfeifferMovies & TV16.07×
20BeetlejuiceMovies & TV12.91×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Paul Rudd audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Paul Rudd audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.20×
Early Adopter MentalityPOWER1.19×
Convenience OrientationPREMIUM1.15×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Paul Rudd audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.88×
Luxury OrientationPREMIUM0.90×
Healthy LifestyleBALANCE0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Paul Rudd have in United States?

Paul Rudd has an estimated audience of 4,347,009 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Paul Rudd fans?

53.1% of Paul Rudd fans are female, 46.9% are male, with an average age of 35.3 years.

03

Which brands do Paul Rudd fans like most?

Paul Rudd fans show strongest brand affinity for Natasha Lyonne (67.33×), Josh Brolin (53.96×), and Michael Gambon (97.23×) over the country average.

04

Where do Paul Rudd fans live in United States?

Paul Rudd fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Paul Rudd fans also like?

Beyond Paul Rudd itself, the audience over-indexes on Josh Brolin (53.96×), Michael Gambon (97.23×), Bonnie Wright (101.43×), and Eddie Redmayne (82.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul Rudd. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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