Rascasse Audience Intelligence

Eddie Murphy Audience in United States

A data profile of the people who buy, follow and care about Eddie Murphy in United States — modelled from more than twelve digital signal sources. Eddie Murphy has an estimated audience of 8,227,696 people in United States.

The average Eddie Murphy fan in United States is 40.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pure Hockey, Madea's Class Reunion, Will Smith, with strongest over-indexing on Pure Hockey (18.17× the country average).

Demographically, the Eddie Murphy audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Eddie Murphy fan in United States is balanced, around 40.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Pure Hockey.

Category: Movies & TV · Type: Person · Subtype: Comedian

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eddie Murphy profile in United States.

Audience size
8.2M
in United States
Gender
49.4%
50.6% male
Age
40.9
average years
Country rank
#4311
Person in United States
Fig. 01

Search interest · 12-month trend

+44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Eddie Murphy fans

49.4% are female, 50.6% are male, average age 40.9.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Eddie Murphy audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.9
Estimated audience size8,227,696
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Eddie Murphy audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3922%
40-4925%
50+21%
Fig. 04

Worldwide distribution

43.3%

of the worldwide Eddie Murphy audience comes from United States.

Worldwide audience distribution share by country for Eddie Murphy
CountryShare
United States43.3%
Brazil7.3%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eddie Murphy audience in United States is strongest.

Fig. 05

Top regions by affinity

Eddie Murphy fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~90K1.35×
02Louisiana~100K1.33×
03Georgia~300K1.29×
04Maryland~200K1.23×
05Alabama~100K1.23×
06South Carolina~100K1.20×
07Michigan~200K1.17×
08Arkansas~70K1.15×
09Missouri~100K1.14×
10North Carolina~300K1.13×
11Tennessee~200K1.12×
12Indiana~200K1.09×
13Oklahoma~90K1.09×
14Delaware~20K1.09×
15Texas~700K1.08×
16Ohio~300K1.08×
17Kentucky~100K1.08×
18Illinois~300K1.07×
19Nevada~80K1.04×
20Florida~500K1.03×
21Pennsylvania~300K1.03×
22New Jersey~200K1.03×
23Virginia~200K1.02×
24Arizona~200K1.02×
25Connecticut~80K1.00×
26Kansas~60K1.00×
27New Mexico~40K1.00×
28New York~400K0.99×
29Wisconsin~100K0.97×
30California~800K0.96×
31West Virginia~30K0.95×
32Iowa~60K0.93×
33Nebraska~40K0.92×
34Idaho~30K0.90×
35Colorado~100K0.89×
36Oregon~80K0.89×
37Minnesota~100K0.88×
38Washington, District of Columbia~20K0.87×
39North Dakota~10K0.87×
40Washington~100K0.86×
41Rhode Island~20K0.86×
42Alaska~10K0.86×
43Maine~20K0.84×
44Montana~20K0.84×
45South Dakota~10K0.83×
46Massachusetts~100K0.82×
47New Hampshire~20K0.82×
48Utah~60K0.81×
49Hawaii~30K0.81×
50Vermont~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Eddie Murphy, United States
0.76×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Eddie Murphy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Eddie Murphy audience
#·InterestCategoryAffinity×
01Pure HockeySports18.17×
02MindbodygreenHealth9.94×
03Bernie MacMovies & TV7.69×
04Kelsey GrammerMovies & TV7.62×
05William H. MacyMovies & TV7.33×
06Chris TuckerMovies & TV7.29×
07Lil DuvalMovies & TV6.49×
08Chris RockMovies & TV6.31×
09Marlon WayansMovies & TV5.95×
10Robin WilliamsMovies & TV5.45×
11Danny DeVitoMovies & TV5.41×
12Denzel WashingtonMovies & TV5.37×
13Will SmithMovies & TV5.06×
14Robert DuvallMovies & TV4.73×
15John TravoltaMovies & TV4.69×
16Michael B. JordanMovies & TV4.57×
17DiddyMusic & Radio3.07×
18Madea's Class ReunionMovies & TV3.01×
19Diane KeatonMovies & TV2.48×
20NBA playoffsSports1.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Eddie Murphy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Eddie Murphy audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.15×
ExtroversionTHRILL1.01×
Social Media UsageJOY1.00×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Eddie Murphy audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
Quality AwarenessPREMIUM0.77×
SustainabilityBALANCE0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Eddie Murphy have in United States?

Eddie Murphy has an estimated audience of 8,227,696 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Eddie Murphy fans?

49.4% of Eddie Murphy fans are female, 50.6% are male, with an average age of 40.9 years.

03

Which brands do Eddie Murphy fans like most?

Eddie Murphy fans show strongest brand affinity for Pure Hockey (18.17×), Madea's Class Reunion (3.01×), and Will Smith (5.06×) over the country average.

04

Where do Eddie Murphy fans live in United States?

Eddie Murphy fans in United States are most concentrated in California (reach ~800K), Texas (reach ~700K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Eddie Murphy fans also like?

Beyond Eddie Murphy itself, the audience over-indexes on Madea's Class Reunion (3.01×), Will Smith (5.06×), Michael B. Jordan (4.57×), and Denzel Washington (5.37×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Eddie Murphy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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