William H. Macy Audience in United States

William H. Macy logo

William H. Macy has an estimated audience of 2,593,891 people in United States. 46.4% are female, 53.6% are male, average age 38.0. Top regions: California, Texas, Florida. Top brand affinities: Gloria, How to Rock, Dog breed, Shikoku, Google Photos.

The average William H. Macy fan in United States is 38.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Gloria, How to Rock, Dog breed, with strongest over-indexing on Gloria (68.1× the country average). Demographically, the William H. Macy audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of William H. Macy fans

Demographic split for William H. Macy audience in United States
MetricValue
Female46.4%
Male53.6%
Average age38.0
Estimated audience size2,593,891

Audience persona

The typical William H. Macy fan in United States is balanced, around 38.0 years old, with strong Extroversion tendencies and a notable affinity for Gloria.

Top regions in United States

Top regions ranked by reach for William H. Macy in United States
RegionReachAffinity
California263,8530.92×
Texas223,7681×
Florida152,9290.87×
New York132,5850.91×
Pennsylvania97,4051.12×
Illinois94,2271.09×
Ohio89,1081.12×
Michigan76,6411.13×
North Carolina73,3670.94×
Georgia71,1400.89×
New Jersey57,9140.88×
Arizona56,8531.07×
Indiana55,4231.17×
Tennessee53,6691.03×
Virginia52,4650.83×
Washington52,3341.01×
Colorado46,7271.14×
Missouri46,7081.12×
Minnesota46,5751.25×
Massachusetts46,4710.91×
Wisconsin42,6581.09×
Maryland39,8260.89×
Kentucky37,4091.15×
South Carolina36,0060.92×
Oklahoma33,6461.17×
Alabama33,6240.93×
Oregon31,2491.05×
Louisiana29,6910.89×
Iowa29,6571.39×
Utah23,4481.01×
Arkansas23,2801.09×
Connecticut22,9800.88×
Nevada22,5140.9×
Kansas21,5731.06×
Mississippi18,4610.86×
West Virginia14,0151.16×
Idaho13,7571.06×
New Mexico13,1541.01×
Nebraska12,5730.97×
New Hampshire10,1380.99×
Maine9,4891.02×
Montana7,7721.08×
Hawaii7,7700.7×
Rhode Island7,4480.9×
Delaware6,0660.85×
North Dakota5,8261.09×
South Dakota5,6830.95×
Alaska5,1750.93×
Washington, District of Columbia4,7670.61×
Vermont4,4440.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for William H. Macy audience
BrandAffinityCategory
Gloria68.1×Music & Radio
How to Rock37.91×Movies & TV
Dog breed1.97×Pets & Animals
Shikoku69.86×Pets & Animals
Google Photos3.69×Technology & Electronics
Klingspor's Woodworking Shop34.3×Shopping
Elsword20×Games
Whataburger1.84×Food & Beverages
Jingoism1.7×Politics & Society
Saving2.18×Business & Career
Kelty14.9×Sports
Litter box1.52×Pets & Animals
3D printing1.77×Technology & Electronics
Tezz4.42×Movies & TV
Grup Yorum101.04×Music & Radio
Kansas1.54×Travel & Leisure
Racing1.53×Cars & Mobility
Nebraska1.57×Travel & Leisure
Spiritualized14.48×Music & Radio
David Yurman1.52×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by William H. Macy audience
TraitClusterScore
ExtroversionTHRILL1.69
PatriotismCONSERVATISM1.53
IndulgenceJOY1.44
Price SensitivityPREMIUM1.35
Community OrientationOPEN1.34
TraditionCONSERVATISM1.32

Worldwide distribution

Worldwide audience distribution share by country for William H. Macy
CountryShare
United States39.6%
Germany11.8%
France11.4%

See William H. Macy audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does William H. Macy have in United States?

William H. Macy has an estimated audience of 2,593,891 people in United States, concentrated in California and Texas.

What is the gender split and age of William H. Macy fans?

46.4% of William H. Macy fans are female, 53.6% are male, with an average age of 38.0 years.

Which brands do William H. Macy fans like most?

William H. Macy fans show strongest brand affinity for Gloria (68.1×), How to Rock (37.91×), and Dog breed (1.97×) over the country average.

Where do William H. Macy fans live in United States?

William H. Macy fans in United States are most concentrated in California (reach 263,853), Texas (reach 223,768), and Florida (reach 152,929). These three regions account for the largest share of the active audience.

What other brands do William H. Macy fans also like?

Beyond William H. Macy itself, the audience over-indexes on How to Rock (37.91×), Dog breed (1.97×), Shikoku (69.86×), and Google Photos (3.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for William H. Macy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.