William H. Macy Audience in Germany
William H. Macy has an estimated audience of 774,664 people in Germany. 29.2% are female, 70.8% are male, average age 49.4. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Home construction, Dog breed, Corona (band), Unique Gifts, Progressive rock.
The average William H. Macy fan in Germany is 49.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Home construction, Dog breed, Corona (band), with strongest over-indexing on Home construction (2.43× the country average). Demographically, the William H. Macy audience skews more male with an average age of 49.4, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of William H. Macy fans
| Metric | Value |
|---|---|
| Female | 29.2% |
| Male | 70.8% |
| Average age | 49.4 |
| Estimated audience size | 774,664 |
Audience persona
The typical William H. Macy fan in Germany is more male, around 49.4 years old, with strong Tradition tendencies and a notable affinity for Home construction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 186,664 | 1.1× |
| Bayern | 114,068 | 0.92× |
| Niedersachsen | 82,565 | 1.1× |
| Baden-Württemberg | 77,627 | 0.73× |
| Hessen | 56,839 | 0.96× |
| Rheinland-Pfalz | 43,948 | 1.13× |
| Sachsen | 35,663 | 0.94× |
| Berlin | 34,778 | 1× |
| Schleswig-Holstein | 28,401 | 1.02× |
| Brandenburg | 25,397 | 1.06× |
| Sachsen-Anhalt | 21,981 | 1.1× |
| Thüringen | 19,908 | 1.01× |
| Hamburg | 16,000 | 0.91× |
| Mecklenburg-Vorpommern | 14,712 | 0.99× |
| Saarland | 10,508 | 1.1× |
| Bremen | 6,274 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.43× | Home & Garden |
| Dog breed | 1.87× | Pets & Animals |
| Corona (band) | 4.84× | Music & Radio |
| Unique Gifts | 2.68× | Shopping |
| Progressive rock | 2.98× | Music & Radio |
| Haberler | 1.76× | News |
| Birthday Gifts | 2.13× | Kids & Family |
| Zagreb | 4.73× | Travel & Leisure |
| The Fader | 6.7× | Music & Radio |
| Homesteading | 6.24× | Home & Garden |
| Christmas Gift | 1.56× | Kids & Family |
| Home Delivery | 2.5× | Food & Beverages |
| The Hollies (Official) | 5.78× | Music & Radio |
| Este, Veneto | 2.12× | Travel & Leisure |
| Tiffany Haddish | 10.52× | Movies & TV |
| Magazine (band) | 4.01× | Music & Radio |
| Hudson, New York | 4.75× | Travel & Leisure |
| How to Rock | 20× | Movies & TV |
| La rosa de Guadalupe | 12.57× | Movies & TV |
| Minestrone | 2.03× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.63 |
| Early Adopter Mentality | POWER | 1.6 |
| Quality Awareness | PREMIUM | 1.47 |
| Sustainability | BALANCE | 1.45 |
| Extroversion | THRILL | 1.28 |
| Pet Ownership | JOY | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.6% |
| Germany | 11.8% |
| France | 11.4% |
See William H. Macy audiences in other countries
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Frequently asked questions
How many fans does William H. Macy have in Germany?
William H. Macy has an estimated audience of 774,664 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of William H. Macy fans?
29.2% of William H. Macy fans are female, 70.8% are male, with an average age of 49.4 years.
Which brands do William H. Macy fans like most?
William H. Macy fans show strongest brand affinity for Home construction (2.43×), Dog breed (1.87×), and Corona (band) (4.84×) over the country average.
Where do William H. Macy fans live in Germany?
William H. Macy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 186,664), Bayern (reach 114,068), and Niedersachsen (reach 82,565). These three regions account for the largest share of the active audience.
What other brands do William H. Macy fans also like?
Beyond William H. Macy itself, the audience over-indexes on Dog breed (1.87×), Corona (band) (4.84×), Unique Gifts (2.68×), and Progressive rock (2.98×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for William H. Macy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.