A data profile of the people who buy, follow and care about Mel Gibson in Germany — modelled from more than twelve digital signal sources. Mel Gibson has an estimated audience of 1,605,962 people in Germany.
The average Mel Gibson fan in Germany is 40.1 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Antonio Banderas, Sofía Vergara, Jessica Alba, with strongest over-indexing on Antonio Banderas (115.76× the country average).
Demographically, the Mel Gibson audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Family Orientation, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Mel Gibson fan in Germany is more male, around 40.1 years old, with strong Family Orientation tendencies and a notable affinity for Antonio Banderas.
The key figures that characterise the Mel Gibson profile in Germany.
43.9% are female, 56.1% are male, average age 40.1.
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 40.1 |
| Estimated audience size | 1,605,962 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 14% | |
| 30-39 | 23% | |
| 40-49 | 30% | |
| 50+ | 15% |
of the worldwide Mel Gibson audience comes from Germany.
| Country | Share |
|---|---|
| United States | 24.1% |
| Germany | 7.4% |
| United Kingdom | 6.7% |
Where the Mel Gibson audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~50K | 1.14× | |
| 02 | Rheinland-Pfalz | ~90K | 1.08× | |
| 03 | Mecklenburg-Vorpommern | ~30K | 1.06× | |
| 04 | Brandenburg | ~50K | 1.04× | |
| 05 | Saarland | ~20K | 1.03× | |
| 06 | Niedersachsen | ~200K | 1.02× | |
| 07 | Berlin | ~80K | 1.02× | |
| 08 | Bayern | ~300K | 1.01× | |
| 09 | Schleswig-Holstein | ~60K | 1.01× | |
| 10 | Thüringen | ~40K | 1.01× | |
| 11 | Sachsen | ~80K | 1.00× | |
| 12 | Baden-Württemberg | ~200K | 0.99× | |
| 13 | Hessen | ~100K | 0.98× | |
| 14 | Hamburg | ~30K | 0.92× | |
| 15 | Bremen | ~10K | 0.92× | |
| 16 | Nordrhein-Westfalen | ~300K | 0.82× |
The strongest cross-interests of the Mel Gibson audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Robert Rodriguez | Movies & TV | 126.84× | ||
| 02 | Women's boxing | Sports | 120.15× | ||
| 03 | Antonio Banderas | Movies & TV | 115.76× | ||
| 04 | Sofía Vergara | Movies & TV | 111.33× | ||
| 05 | Machete Kills | Movies & TV | 109.37× | ||
| 06 | Joe Manganiello | Movies & TV | 102.81× | ||
| 07 | Pomona, California | Travel & Leisure | 100.07× | ||
| 08 | Naomi Watts | Movies & TV | 93.74× | ||
| 09 | Platoon (film) | Movies & TV | 91.20× | ||
| 10 | Dark Angel (TV series) | Movies & TV | 88.43× | ||
| 11 | Wall Street (1987 film) | Movies & TV | 87.29× | ||
| 12 | Barranquilla | Travel & Leisure | 86.49× | ||
| 13 | Danny Trejo | Movies & TV | 74.47× | ||
| 14 | Michelle Rodriguez | Movies & TV | 74.24× | ||
| 15 | Jessica Alba | Movies & TV | 62.34× | ||
| 16 | Málaga | Travel & Leisure | 44.50× | ||
| 17 | Survival film | Movies & TV | 35.45× | ||
| 18 | Oblivion (2013 film) | Movies & TV | 20.00× | ||
| 19 | Cameron Diaz | Movies & TV | 20.00× | ||
| 20 | Culture | Literature | 4.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 5.68× | |
| Spirituality | BALANCE | 4.10× | |
| Patriotism | CONSERVATISM | 3.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.91× | |
| Luxury Orientation | PREMIUM | 1.22× | |
| Sports Activity | POWER | 1.29× |
Mel Gibson has an estimated audience of 1,605,962 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
43.9% of Mel Gibson fans are female, 56.1% are male, with an average age of 40.1 years.
Mel Gibson fans show strongest brand affinity for Antonio Banderas (115.76×), Sofía Vergara (111.33×), and Jessica Alba (62.34×) over the country average.
Mel Gibson fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Mel Gibson itself, the audience over-indexes on Sofía Vergara (111.33×), Jessica Alba (62.34×), Naomi Watts (93.74×), and Joe Manganiello (102.81×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Mel Gibson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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