White Chicks Audience in United States

White Chicks logo

White Chicks has an estimated audience of 3,987,525 people in United States. 43.4% are female, 56.6% are male, average age 33.7. Top regions: California, Texas, Florida. Top brand affinities: Cheers, Felicity Jones, Jay Baruchel, Scary Movie, Olivia Munn.

The average White Chicks fan in United States is 33.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Cheers, Felicity Jones, Jay Baruchel, with strongest over-indexing on Cheers (30.2× the country average). Demographically, the White Chicks audience skews more male with an average age of 33.7, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of White Chicks fans

Demographic split for White Chicks audience in United States
MetricValue
Female43.4%
Male56.6%
Average age33.7
Estimated audience size3,987,525

Audience persona

The typical White Chicks fan in United States is more male, around 33.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Cheers.

Top regions in United States

Top regions ranked by reach for White Chicks in United States
RegionReachAffinity
California608,1571.39×
Texas475,2431.39×
Florida291,8461.08×
New York210,7780.95×
Illinois141,1181.06×
Georgia133,2241.08×
Pennsylvania127,4010.95×
North Carolina123,8941.03×
Ohio120,4970.98×
Michigan103,8621×
Arizona102,3161.26×
New Jersey98,4330.97×
Virginia91,9620.95×
Tennessee82,8161.04×
Washington80,8521.01×
Indiana78,9691.08×
Colorado69,2541.1×
Massachusetts69,1040.88×
Maryland67,1040.98×
Missouri65,3321.02×
South Carolina60,0831×
Wisconsin55,3590.92×
Louisiana55,2691.07×
Oklahoma53,1371.2×
Nevada52,2761.36×
Kentucky51,4411.03×
Minnesota51,1470.9×
Alabama50,1230.9×
Utah46,5071.3×
Oregon45,6791×
Connecticut38,6160.97×
Arkansas34,2701.04×
Kansas33,3781.06×
Iowa32,7721×
Mississippi32,1800.98×
New Mexico27,4811.37×
Idaho22,4751.12×
Nebraska19,6370.98×
Hawaii17,7581.04×
West Virginia16,2530.88×
New Hampshire11,9640.76×
Rhode Island10,4370.82×
Montana9,3880.85×
Maine9,3680.66×
Delaware9,2880.84×
Washington, District of Columbia8,6160.72×
South Dakota7,7220.84×
North Dakota7,2150.88×
Alaska6,9320.81×
Wyoming5,1320.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for White Chicks audience
BrandAffinityCategory
Cheers30.2×Movies & TV
Felicity Jones41.34×Movies & TV
Jay Baruchel39.52×Movies & TV
Scary Movie16.87×Movies & TV
Olivia Munn19.04×Movies & TV
Shaun the Sheep45.23×Movies & TV
Cinema Paradiso62.05×Movies & TV
Marlon Wayans16.35×Movies & TV
Cool Runnings30.9×Movies & TV
Damon Wayans19.62×Movies & TV
Kane (wrestler)21.18×Sports
White Rose37.47×Politics & Society
Sue Bird29.63×Sports
Naomi Campbell21.87×Fashion & Accessoires
Camera stabilizer33.89×Technology & Electronics
98.5 The Sports Hub38.22×Music & Radio
Waterworld19.26×Movies & TV
Bartolo Colón37.29×Sports
Twister (game)29.33×Games
Blue Crush38.89×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by White Chicks audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.56
ExtroversionTHRILL1.56
Convenience OrientationPREMIUM1.46
Early Adopter MentalityPOWER1.43
Urban LifestyleOPEN1.38
Social Media UsageJOY1.36

Worldwide distribution

Worldwide audience distribution share by country for White Chicks
CountryShare
United States41.5%
United Kingdom6.3%
Germany4.3%

See White Chicks audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does White Chicks have in United States?

White Chicks has an estimated audience of 3,987,525 people in United States, concentrated in California and Texas.

What is the gender split and age of White Chicks fans?

43.4% of White Chicks fans are female, 56.6% are male, with an average age of 33.7 years.

Which brands do White Chicks fans like most?

White Chicks fans show strongest brand affinity for Cheers (30.2×), Felicity Jones (41.34×), and Jay Baruchel (39.52×) over the country average.

Where do White Chicks fans live in United States?

White Chicks fans in United States are most concentrated in California (reach 608,157), Texas (reach 475,243), and Florida (reach 291,846). These three regions account for the largest share of the active audience.

What other brands do White Chicks fans also like?

Beyond White Chicks itself, the audience over-indexes on Felicity Jones (41.34×), Jay Baruchel (39.52×), Scary Movie (16.87×), and Olivia Munn (19.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for White Chicks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.