White Rose Audience in United States

White Rose has an estimated audience of 511,177 people in United States. 53.6% are female, 46.4% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Kappa Sigma, Elsword, Kanna Hashimoto, Steampunk, Gippy Grewal.
The average White Rose fan in United States is 36.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kappa Sigma, Elsword, Kanna Hashimoto, with strongest over-indexing on Kappa Sigma (20× the country average). Demographically, the White Rose audience skews balanced with an average age of 36.4, and over-indexes on personality traits such as Indulgence, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party · Subtype: Plant
Demographics of White Rose fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 36.4 |
| Estimated audience size | 511,177 |
Audience persona
The typical White Rose fan in United States is balanced, around 36.4 years old, with strong Indulgence tendencies and a notable affinity for Kappa Sigma.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 68,358 | 1.22× |
| Texas | 57,575 | 1.31× |
| Florida | 39,222 | 1.13× |
| New York | 30,514 | 1.07× |
| Pennsylvania | 26,206 | 1.52× |
| New Jersey | 21,409 | 1.65× |
| Georgia | 19,117 | 1.21× |
| Illinois | 18,087 | 1.06× |
| North Carolina | 17,033 | 1.11× |
| Ohio | 14,955 | 0.95× |
| Michigan | 13,332 | 1× |
| Virginia | 12,209 | 0.98× |
| Arizona | 11,068 | 1.06× |
| Washington | 10,493 | 1.02× |
| Tennessee | 10,166 | 0.99× |
| Missouri | 9,430 | 1.14× |
| Maryland | 9,313 | 1.06× |
| Indiana | 9,271 | 0.99× |
| Massachusetts | 8,717 | 0.87× |
| Louisiana | 8,532 | 1.29× |
| Alabama | 8,343 | 1.17× |
| South Carolina | 8,015 | 1.04× |
| Colorado | 6,900 | 0.86× |
| Wisconsin | 6,520 | 0.85× |
| Minnesota | 6,503 | 0.89× |
| Kentucky | 6,331 | 0.99× |
| Oregon | 6,325 | 1.08× |
| Oklahoma | 6,168 | 1.09× |
| Connecticut | 5,114 | 1× |
| Utah | 5,100 | 1.11× |
| Nevada | 5,044 | 1.02× |
| Mississippi | 4,919 | 1.17× |
| Arkansas | 4,520 | 1.07× |
| Kansas | 3,735 | 0.93× |
| Iowa | 3,591 | 0.85× |
| Idaho | 2,666 | 1.04× |
| New Mexico | 2,450 | 0.96× |
| Nebraska | 2,371 | 0.93× |
| West Virginia | 2,261 | 0.95× |
| Hawaii | 2,071 | 0.94× |
| Washington, District of Columbia | 1,481 | 0.96× |
| New Hampshire | 1,397 | 0.69× |
| Rhode Island | 1,384 | 0.85× |
| Maine | 1,341 | 0.73× |
| Delaware | 1,307 | 0.93× |
| Montana | 1,006 | 0.71× |
| South Dakota | 889 | 0.75× |
| Alaska | 833 | 0.76× |
| North Dakota | 822 | 0.78× |
| Vermont | 585 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kappa Sigma | 20× | Business & Career |
| Elsword | 22.5× | Games |
| Kanna Hashimoto | 42.11× | Movies & TV |
| Steampunk | 6.57× | Fashion & Accessoires |
| Gippy Grewal | 20× | Movies & TV |
| Home equity | 1.77× | Home & Garden |
| Nationality | 1.9× | Politics & Society |
| Jingoism | 1.91× | Politics & Society |
| Home staging | 4.44× | Home & Garden |
| Corona (band) | 4.14× | Music & Radio |
| JDSU | 2.03× | Business & Career |
| Maejo University | 10.97× | Business & Career |
| Harmattan | 20× | Travel & Leisure |
| Urban horticulture | 1.75× | Home & Garden |
| Ken Burns | 3.35× | Movies & TV |
| Cam Ward | 1.66× | Sports |
| KLIX (AM) | 8.77× | Music & Radio |
| Dental hygienist | 2.58× | Health |
| Empresarios | 5.13× | Politics & Society |
| Certified diabetes educator | 4.76× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.68 |
| Patriotism | CONSERVATISM | 1.66 |
| Spirituality | BALANCE | 1.51 |
| Individualism | JOY | 1.41 |
| Price Sensitivity | PREMIUM | 1.33 |
| Travelling | THRILL | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 25.7% |
| United States | 18.4% |
| Germany | 7.8% |
See White Rose audiences in other countries
More Plant audiences in United States
- Clover (4,599,085)
- Heirloom (3,945,422)
- Jasmine (2,983,082)
- Hyacinth (plant) (2,013,146)
- Loquat (1,400,148)
Frequently asked questions
How many fans does White Rose have in United States?
White Rose has an estimated audience of 511,177 people in United States, concentrated in California and Texas.
What is the gender split and age of White Rose fans?
53.6% of White Rose fans are female, 46.4% are male, with an average age of 36.4 years.
Which brands do White Rose fans like most?
White Rose fans show strongest brand affinity for Kappa Sigma (20×), Elsword (22.5×), and Kanna Hashimoto (42.11×) over the country average.
Where do White Rose fans live in United States?
White Rose fans in United States are most concentrated in California (reach 68,358), Texas (reach 57,575), and Florida (reach 39,222). These three regions account for the largest share of the active audience.
What other brands do White Rose fans also like?
Beyond White Rose itself, the audience over-indexes on Elsword (22.5×), Kanna Hashimoto (42.11×), Steampunk (6.57×), and Gippy Grewal (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for White Rose. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.