Scary Movie Audience in United States
Scary Movie has an estimated audience of 6,798,053 people in United States. 52.9% are female, 47.1% are male, average age 29.6. Top regions: California, Texas, Florida.
The average Scary Movie fan in United States is 29.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Scary Movie audience skews balanced with an average age of 29.6, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Scary Movie fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 29.6 |
| Estimated audience size | 6,798,053 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 888,270 | 1.19× |
| Texas | 802,130 | 1.37× |
| Florida | 422,073 | 0.92× |
| New York | 308,839 | 0.81× |
| Illinois | 246,785 | 1.09× |
| Georgia | 243,011 | 1.16× |
| Ohio | 226,702 | 1.08× |
| Pennsylvania | 221,599 | 0.97× |
| North Carolina | 209,581 | 1.02× |
| Michigan | 187,296 | 1.05× |
| Arizona | 180,634 | 1.3× |
| Indiana | 152,451 | 1.23× |
| Virginia | 144,953 | 0.88× |
| Tennessee | 144,267 | 1.06× |
| New Jersey | 139,951 | 0.81× |
| Washington | 127,926 | 0.94× |
| Missouri | 127,638 | 1.16× |
| Colorado | 111,636 | 1.04× |
| Alabama | 107,467 | 1.13× |
| Maryland | 104,915 | 0.9× |
| Kentucky | 104,174 | 1.22× |
| Oklahoma | 102,827 | 1.36× |
| South Carolina | 101,162 | 0.99× |
| Louisiana | 100,908 | 1.15× |
| Massachusetts | 97,214 | 0.73× |
| Wisconsin | 93,492 | 0.91× |
| Minnesota | 82,735 | 0.85× |
| Nevada | 78,940 | 1.2× |
| Oregon | 75,317 | 0.97× |
| Utah | 73,147 | 1.2× |
| Arkansas | 68,771 | 1.23× |
| Mississippi | 64,507 | 1.15× |
| Kansas | 60,219 | 1.12× |
| Connecticut | 57,646 | 0.85× |
| Iowa | 56,198 | 1× |
| New Mexico | 47,825 | 1.4× |
| Nebraska | 36,778 | 1.08× |
| Idaho | 35,413 | 1.04× |
| West Virginia | 35,240 | 1.11× |
| Hawaii | 19,891 | 0.68× |
| New Hampshire | 17,379 | 0.65× |
| Montana | 17,287 | 0.92× |
| Rhode Island | 16,504 | 0.76× |
| Maine | 16,359 | 0.67× |
| Delaware | 16,146 | 0.86× |
| South Dakota | 13,771 | 0.88× |
| Alaska | 13,660 | 0.94× |
| Washington, District of Columbia | 12,675 | 0.62× |
| North Dakota | 12,317 | 0.88× |
| Wyoming | 8,841 | 0.88× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.74 |
| Extroversion | THRILL | 1.48 |
| Risk Appetite | THRILL | 1.45 |
| Tradition | CONSERVATISM | 1.35 |
| Early Adopter Mentality | POWER | 1.32 |
| Urban Lifestyle | OPEN | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.8% |
| Mexico | 6.2% |
| Germany | 3.9% |
See Scary Movie audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Scary Movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.