Rascasse Audience Intelligence

Naomi Campbell Audience in United States

A data profile of the people who buy, follow and care about Naomi Campbell in United States — modelled from more than twelve digital signal sources. Naomi Campbell has an estimated audience of 1,332,435 people in United States.

#78among Fashion model in United States#4027among Person in United States#827in Fashion & Accessoires

The average Naomi Campbell fan in United States is 33.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Snipes, Lagos, Claire Danes, with strongest over-indexing on Snipes (162.28× the country average).

Demographically, the Naomi Campbell audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Naomi Campbell fan in United States is more female, around 33.3 years old, with strong Design Affinity tendencies and a notable affinity for Snipes.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Naomi Campbell profile in United States.

Audience size
1.3M
in United States
Gender
61.2%♀
38.8% male
Age
33.3
average years
Country rank
#19362
Person in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Naomi Campbell fans

61.2% are female, 38.8% are male, average age 33.3.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Naomi Campbell audience in United States
MetricValue
Female61.2%
Male38.8%
Average age33.3
Estimated audience size1,332,435
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Naomi Campbell audience in United States
Age bracketShare%
16-1931%
20-2928%
30-3918%
40-4912%
50+11%
Fig. 04

Worldwide distribution

18.7%

of the worldwide Naomi Campbell audience comes from United States.

Worldwide audience distribution share by country for Naomi Campbell
CountryShare
United States18.7%
Brazil10.9%
Italy8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Naomi Campbell audience in United States is strongest.

Fig. 05

Top regions by affinity

Naomi Campbell fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~6K1.50×
02New York~100K1.48×
03Maryland~30K1.46×
04Georgia~60K1.43×
05Florida~100K1.27×
06Louisiana~20K1.25×
07California~200K1.22×
08New Jersey~40K1.21×
09Mississippi~10K1.18×
10Illinois~50K1.15×
11Nevada~10K1.15×
12Connecticut~20K1.14×
13North Carolina~50K1.13×
14Massachusetts~30K1.13×
15Texas~100K1.12×
16Alabama~20K1.12×
17Virginia~40K1.11×
18Pennsylvania~50K1.07×
19Delaware~4K1.07×
20South Carolina~20K1.05×
21Arizona~30K1.04×
22Michigan~40K1.02×
23Washington~30K1.02×
24Hawaii~6K1.01×
25Indiana~20K1.00×
26Rhode Island~4K1.00×
27Ohio~40K0.99×
28Tennessee~30K0.99×
29Arkansas~10K0.97×
30Missouri~20K0.95×
31Oklahoma~10K0.95×
32Oregon~10K0.94×
33Minnesota~20K0.91×
34Alaska~3K0.90×
35Kentucky~10K0.88×
36New Mexico~6K0.87×
37Colorado~20K0.86×
38Utah~10K0.86×
39Nebraska~6K0.84×
40Kansas~9K0.82×
41Vermont~2K0.82×
42Wisconsin~20K0.80×
43New Hampshire~4K0.80×
44Maine~4K0.80×
45Iowa~8K0.77×
46North Dakota~2K0.77×
47West Virginia~5K0.76×
48Montana~3K0.76×
49Idaho~5K0.75×
50South Dakota~2K0.69×
Fig. 06

Affinity by region

Affinity by region — Naomi Campbell, United States
0.69×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Naomi Campbell audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Naomi Campbell audience
#·InterestCategoryAffinity×
01SnipesShopping162.28×
02LagosTravel & Leisure26.03×
03Sports Illustrated Swimsuit IssueSports23.41×
04Claire DanesMovies & TV16.40×
05Heidi KlumFashion & Accessoires14.97×
06It (novel)Literature10.15×
07Adriana LimaFashion & Accessoires9.30×
08Hair tutorialsBeauty & Wellness8.84×
09Gay LovePolitics & Society7.71×
10Rhianna (singer)Music & Radio7.65×
11GovernmentPolitics & Society5.97×
12NigeriaTravel & Leisure5.23×
13AfrobeatMusic & Radio4.23×
14AfricaTravel & Leisure4.19×
15BeetlejuiceMovies & TV4.00×
16TikTokInternet & Social Media2.47×
17SupermanMovies & TV2.20×
18Online shoppingShopping1.75×
19BeautyBeauty & Wellness1.75×
20Fitness and wellnessSports1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Naomi Campbell audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Naomi Campbell audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.07×
Luxury OrientationPREMIUM1.64×
MindfulnessBALANCE1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Naomi Campbell audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.83×
DIY MentalityTHRILL0.88×
CreativityOPEN0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Naomi Campbell have in United States?

Naomi Campbell has an estimated audience of 1,332,435 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Naomi Campbell fans?

61.2% of Naomi Campbell fans are female, 38.8% are male, with an average age of 33.3 years.

03

Which brands do Naomi Campbell fans like most?

Naomi Campbell fans show strongest brand affinity for Snipes (162.28×), Lagos (26.03×), and Claire Danes (16.4×) over the country average.

04

Where do Naomi Campbell fans live in United States?

Naomi Campbell fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Naomi Campbell fans also like?

Beyond Naomi Campbell itself, the audience over-indexes on Lagos (26.03×), Claire Danes (16.4×), Sports Illustrated Swimsuit Issue (23.41×), and Heidi Klum (14.97×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Naomi Campbell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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