Afrobeat Audience in United States
Afrobeat has an estimated audience of 23,177,817 people in United States. 53.8% are female, 46.2% are male, average age 33.4. Top regions: California, New York, Texas.
The average Afrobeat fan in United States is 33.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Demographically, the Afrobeat audience skews balanced with an average age of 33.4, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Afrobeat fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 33.4 |
| Estimated audience size | 23,177,817 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,324,484 | 1.3× |
| New York | 2,814,820 | 2.17× |
| Texas | 2,138,961 | 1.07× |
| Florida | 1,876,672 | 1.2× |
| Georgia | 1,193,382 | 1.67× |
| Maryland | 1,069,578 | 2.68× |
| New Jersey | 989,829 | 1.68× |
| Pennsylvania | 943,597 | 1.21× |
| Illinois | 903,366 | 1.17× |
| Virginia | 890,006 | 1.58× |
| Massachusetts | 789,164 | 1.73× |
| North Carolina | 770,599 | 1.1× |
| Ohio | 630,739 | 0.88× |
| Michigan | 579,595 | 0.96× |
| Washington | 520,275 | 1.12× |
| Tennessee | 388,963 | 0.84× |
| Arizona | 384,150 | 0.81× |
| Minnesota | 347,294 | 1.05× |
| South Carolina | 317,742 | 0.91× |
| Connecticut | 312,861 | 1.35× |
| Colorado | 308,286 | 0.84× |
| Indiana | 295,298 | 0.7× |
| Missouri | 295,211 | 0.79× |
| Louisiana | 285,009 | 0.95× |
| Alabama | 272,189 | 0.84× |
| Washington, District of Columbia | 224,544 | 3.22× |
| Wisconsin | 224,198 | 0.64× |
| Oregon | 219,866 | 0.83× |
| Kentucky | 195,772 | 0.67× |
| Nevada | 195,214 | 0.87× |
| Oklahoma | 135,630 | 0.53× |
| Iowa | 129,584 | 0.68× |
| Rhode Island | 125,781 | 1.7× |
| Mississippi | 124,890 | 0.65× |
| Kansas | 123,801 | 0.68× |
| Hawaii | 107,625 | 1.08× |
| Arkansas | 103,553 | 0.54× |
| Utah | 102,531 | 0.49× |
| Delaware | 94,276 | 1.47× |
| Nebraska | 67,936 | 0.58× |
| New Hampshire | 63,714 | 0.7× |
| New Mexico | 53,789 | 0.46× |
| Maine | 51,922 | 0.63× |
| West Virginia | 51,551 | 0.48× |
| Idaho | 46,018 | 0.4× |
| Alaska | 37,726 | 0.76× |
| Vermont | 26,894 | 0.66× |
| South Dakota | 23,608 | 0.44× |
| North Dakota | 21,549 | 0.45× |
| Montana | 17,938 | 0.28× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.12 |
| Luxury Orientation | PREMIUM | 1.56 |
| Early Adopter Mentality | POWER | 1.42 |
| Pet Ownership | JOY | 1.37 |
| Community Orientation | OPEN | 1.35 |
| Sports Activity | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.0% |
| France | 6.3% |
| United Kingdom | 5.7% |
See Afrobeat audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
How to read this data
Audience size is the estimated number of people in United States who actively search for Afrobeat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.