Rascasse Audience Intelligence

Cool Runnings Audience in United States

A data profile of the people who buy, follow and care about Cool Runnings in United States — modelled from more than twelve digital signal sources. Cool Runnings has an estimated audience of 1,118,924 people in United States.

#1637among Movie / TV Show / Series in United States#3889in Movies & TV

The average Cool Runnings fan in United States is 39.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Telcel, Waterworld, Extended Stay Hotels, with strongest over-indexing on Telcel (475.05× the country average).

Demographically, the Cool Runnings audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Family Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cool Runnings fan in United States is balanced, around 39.7 years old, with strong Family Orientation tendencies and a notable affinity for Telcel.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cool Runnings profile in United States.

Audience size
1.1M
in United States
Gender
47.5%♀
52.5% male
Age
39.7
average years
Country rank
#21913
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cool Runnings viewers

47.5% are female, 52.5% are male, average age 39.7.

Fig. 02

Gender split

47.5%
Female
52.5%
Male
Demographic split for Cool Runnings audience in United States
MetricValue
Female47.5%
Male52.5%
Average age39.7
Estimated audience size1,118,924
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Cool Runnings audience in United States
Age bracketShare%
16-1918%
20-2919%
30-3922%
40-4922%
50+20%
Fig. 04

Worldwide distribution

40.3%

of the worldwide Cool Runnings audience comes from United States.

Worldwide audience distribution share by country for Cool Runnings
CountryShare
United States40.3%
France18.2%
United Kingdom12.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cool Runnings audience in United States is strongest.

Fig. 05

Top regions by affinity

Cool Runnings fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.46×
02Indiana~30K1.35×
03Vermont~3K1.33×
04Montana~4K1.32×
05North Dakota~3K1.31×
06Connecticut~10K1.26×
07Idaho~7K1.26×
08Minnesota~20K1.20×
09South Dakota~3K1.19×
10Maine~4K1.14×
11Iowa~10K1.13×
12Colorado~20K1.09×
13Oregon~10K1.09×
14Nebraska~6K1.07×
15Wisconsin~20K1.06×
16Kansas~9K1.06×
17New Hampshire~5K1.06×
18Alaska~3K1.06×
19Missouri~20K1.04×
20New York~60K1.02×
21Washington~20K0.99×
22Michigan~30K0.98×
23Hawaii~5K0.98×
24Washington, District of Columbia~3K0.97×
25Ohio~30K0.96×
26Oklahoma~10K0.95×
27Massachusetts~20K0.94×
28Virginia~30K0.93×
29Kentucky~10K0.93×
30Texas~90K0.92×
31Pennsylvania~30K0.92×
32North Carolina~30K0.92×
33Tennessee~20K0.91×
34New Jersey~30K0.90×
35Maryland~20K0.89×
36South Carolina~10K0.89×
37Arkansas~8K0.89×
38Rhode Island~3K0.89×
39Illinois~30K0.88×
40Georgia~30K0.87×
41Delaware~3K0.86×
42New Mexico~5K0.85×
43Louisiana~10K0.83×
44Arizona~20K0.82×
45West Virginia~4K0.82×
46Florida~60K0.80×
47Alabama~10K0.76×
48California~90K0.74×
49Nevada~8K0.74×
50Mississippi~6K0.70×
Fig. 06

Affinity by region

Affinity by region — Cool Runnings, United States
0.70×1.00×1.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cool Runnings audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cool Runnings audience
#·InterestCategoryAffinity×
01TelcelTechnology & Electronics475.05×
02Antonio GatesSports236.98×
03Extended Stay HotelsTravel & Leisure183.64×
04Blue CrushMovies & TV162.52×
05WaterworldMovies & TV147.63×
06Last.fmMusic & Radio141.15×
07Felicity JonesMovies & TV139.17×
08Alan TuringPolitics & Society113.81×
09PavementMusic & Radio82.25×
10Panda BearMusic & Radio78.90×
11Twister (game)Games76.35×
12Rene RussoMovies & TV71.26×
13princess brideMovies & TV60.51×
14Red Rocks AmphitheatreTravel & Leisure51.68×
15Olivia MunnMovies & TV28.35×
16Sky ZoneKids & Family25.31×
17Anna FarisMovies & TV24.64×
18DuneMovies & TV20.00×
19Dropbox (service)Technology & Electronics20.00×
20BeetlejuiceMovies & TV17.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cool Runnings audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cool Runnings audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.27×
Urban LifestyleOPEN1.80×
Pet OwnershipJOY1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cool Runnings audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.29×
Social Media UsageJOY0.49×
Need for SecurityCONSERVATISM0.58×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cool Runnings have in United States?

Cool Runnings has an estimated audience of 1,118,924 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cool Runnings viewers?

47.5% of Cool Runnings fans are female, 52.5% are male, with an average age of 39.7 years.

03

Which brands do Cool Runnings fans like most?

Cool Runnings fans show strongest brand affinity for Telcel (475.05×), Waterworld (147.63×), and Extended Stay Hotels (183.64×) over the country average.

04

Where do Cool Runnings fans live in United States?

Cool Runnings fans in United States are most concentrated in California (reach ~90K), Texas (reach ~90K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Cool Runnings fans also like?

Beyond Cool Runnings itself, the audience over-indexes on Waterworld (147.63×), Extended Stay Hotels (183.64×), Felicity Jones (139.17×), and Antonio Gates (236.98×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cool Runnings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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