Rascasse Audience Intelligence

Sky Zone Target Market in United States

A data profile of the people who buy, follow and care about Sky Zone in United States — modelled from more than twelve digital signal sources. Sky Zone has an estimated audience of 6,246,613 people in United States.

The average Sky Zone fan in United States is 38.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Illinois.

Top brand affinities include Chuck E. Cheese's, Five Below, Emily Osment, with strongest over-indexing on Chuck E. Cheese's (23.75× the country average).

Demographically, the Sky Zone audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sky Zone fan in United States is more female, around 38.8 years old, with strong Family Orientation tendencies and a notable affinity for Chuck E. Cheese's.

Category: Kids & Family · Type: Brand · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sky Zone profile in United States.

Audience size
6.2M
in United States
Gender
57.8%
42.2% male
Age
38.8
average years
Country rank
#5545
Brand in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Sky Zone

57.8% are female, 42.2% are male, average age 38.8.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for Sky Zone audience in United States
MetricValue
Female57.8%
Male42.2%
Average age38.8
Estimated audience size6,246,613
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Sky Zone audience in United States
Age bracketShare%
16-1913%
20-2922%
30-3930%
40-4923%
50+12%
Fig. 04

Worldwide distribution

86.6%

of the worldwide Sky Zone audience comes from United States.

Worldwide audience distribution share by country for Sky Zone
CountryShare
United States86.6%
Canada4.0%
Mexico1.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sky Zone audience in United States is strongest.

Fig. 05

Top regions by affinity

Sky Zone customers by region in United States
#RegionReachAffinity×
01Maryland~300K2.30×
02Indiana~200K1.92×
03Missouri~200K1.82×
04Virginia~300K1.75×
05Illinois~400K1.68×
06New Jersey~300K1.62×
07Kentucky~100K1.62×
08Minnesota~100K1.56×
09California~1M1.54×
10North Dakota~20K1.47×
11Florida~600K1.46×
12Pennsylvania~300K1.42×
13West Virginia~40K1.39×
14Delaware~20K1.37×
15Georgia~300K1.32×
16Louisiana~100K1.32×
17Wisconsin~100K1.23×
18Michigan~200K1.19×
19Tennessee~200K1.19×
20Nevada~80K1.19×
21South Dakota~20K1.15×
22Ohio~200K1.14×
23Washington, District of Columbia~20K1.12×
24Oklahoma~80K1.08×
25Colorado~100K1.05×
26North Carolina~200K1.04×
27Mississippi~60K1.02×
28Washington~100K0.99×
29Oregon~70K0.97×
30New York~300K0.92×
31Iowa~50K0.91×
32South Carolina~90K0.90×
33Kansas~50K0.88×
34Arizona~100K0.87×
35Arkansas~50K0.86×
36Nebraska~30K0.80×
37Alabama~60K0.69×
38Rhode Island~10K0.69×
39Connecticut~40K0.65×
40Massachusetts~80K0.59×
41New Hampshire~10K0.49×
42Idaho~10K0.44×
43New Mexico~10K0.42×
44Texas~200K0.37×
45Alaska~5K0.37×
46Vermont~3K0.30×
47Montana~5K0.29×
48Utah~20K0.27×
49Maine~5K0.21×
50Hawaii~6K0.20×
Fig. 06

Affinity by region

Affinity by region — Sky Zone, United States
0.20×1.00×2.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sky Zone audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sky Zone audience
#·InterestCategoryAffinity×
01Jake T. AustinMovies & TV40.85×
02Kelli BerglundMovies & TV36.51×
03Kart racing gameGames34.03×
04DodgeballSports33.08×
05KidZaniaKids & Family31.17×
06Cool RunningsMovies & TV26.06×
07Emily OsmentMovies & TV25.57×
08Chuck E. Cheese'sFood & Beverages23.75×
09JumpingSports19.95×
10Bowling ballEvent19.23×
11Video game arcade cabinetGames17.73×
12Avan JogiaMovies & TV15.41×
13CarouselKids & Family15.30×
14TrampolineSports14.52×
15Laser tagSports13.70×
16Dave & Buster'sFood & Beverages13.31×
17Pressure cookingHome & Garden10.26×
18Five BelowShopping9.61×
19Adventure parkKids & Family8.23×
20PlaygroundKids & Family6.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sky Zone audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Sky Zone audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.68×
Convenience OrientationPREMIUM1.34×
IndulgenceJOY1.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Sky Zone audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.96×
PatriotismCONSERVATISM0.99×
Luxury OrientationPREMIUM0.99×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Sky Zone's target market in United States?

Sky Zone's target market in United States covers an estimated 6,246,613 people, concentrated in California and Florida.

02

What is the gender split and age of Sky Zone customers?

57.8% of the Sky Zone audience are female, 42.2% are male, with an average age of 38.8 years.

03

Which brands do Sky Zone fans like most?

Sky Zone fans show strongest brand affinity for Chuck E. Cheese's (23.75×), Five Below (9.61×), and Emily Osment (25.57×) over the country average.

04

Where do Sky Zone fans live in United States?

Sky Zone fans in United States are most concentrated in California (reach ~1M), Florida (reach ~600K), and Illinois (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Sky Zone fans also like?

Beyond Sky Zone itself, the audience over-indexes on Five Below (9.61×), Emily Osment (25.57×), Dave & Buster's (13.31×), and Trampoline (14.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sky Zone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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