Video game arcade cabinet Audience in United States

Video game arcade cabinet logo

Video game arcade cabinet has an estimated audience of 1,641,798 people in United States. 39.6% are female, 60.4% are male, average age 40.3. Top regions: California, Texas, Mississippi. Top brand affinities: Sky Zone, Autism Awareness, Diabetes mellitus awareness, Indeed.com, Google Maps.

The average Video game arcade cabinet fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Mississippi. Top brand affinities include Sky Zone, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Sky Zone (25.11× the country average). Demographically, the Video game arcade cabinet audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 41 regions tracked by Rascasse.

Category: Games · Type: Topic

Demographics of Video game arcade cabinet fans

Demographic split for Video game arcade cabinet audience in United States
MetricValue
Female39.6%
Male60.4%
Average age40.3
Estimated audience size1,641,798

Audience persona

The typical Video game arcade cabinet fan in United States is more male, around 40.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sky Zone.

Top regions in United States

Top regions ranked by reach for Video game arcade cabinet in United States
RegionReachAffinity
California40,6520.23×
Texas33,3510.24×
Mississippi24,9611.85×
Illinois23,5500.43×
Tennessee23,2590.71×
Florida22,8710.21×
Louisiana22,1931.05×
Arkansas22,1751.64×
Oklahoma21,6861.19×
Kentucky21,3421.04×
Alabama20,6590.9×
West Virginia20,6062.7×
South Carolina19,5400.79×
New York19,3550.21×
Indiana19,0380.63×
Kansas19,0331.47×
Missouri18,4380.7×
Pennsylvania18,1340.33×
Iowa18,0691.34×
North Carolina17,7030.36×
Ohio17,6310.35×
Georgia17,5590.35×
Michigan17,5520.41×
Wisconsin17,4580.71×
New Hampshire16,9792.62×
Arizona16,8130.5×
Connecticut16,6011.01×
New Mexico16,5392.01×
Nevada16,4861.04×
Rhode Island16,3953.14×
Oregon16,2750.86×
Utah16,1781.1×
Virginia16,0730.4×
Maryland15,9930.57×
New Jersey15,9540.38×
Minnesota15,5980.66×
Massachusetts15,4380.48×
Washington15,0700.46×
Colorado15,0280.58×
Delaware14,6823.24×
Washington, District of Columbia10,6012.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Video game arcade cabinet audience
BrandAffinityCategory
Sky Zone25.11×Kids & Family
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Indeed.com7.29×Business & Career
Google Maps6.12×Internet & Social Media
Ferris wheel51.56×Travel & Leisure
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Beetlejuice6.09×Movies & TV
Thingiverse18.96×Arts & Culture
Hatsune Miku27.73×Literature
Carousel21.65×Kids & Family
Income tax13.19×Business & Career
Capital One4.2×Business & Career
Enterprise Rent-A-Car6.28×Cars & Mobility
Angry Birds17.07×Games
Pixiv16.05×Internet & Social Media
Hot yoga9.71×Sports
DeviantArt6.86×Internet & Social Media
Axe throwing19.59×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Video game arcade cabinet audience
TraitClusterScore
Early Adopter MentalityPOWER1.57
Design AffinityPREMIUM1.25
DIY MentalityTHRILL1.23
IndulgenceJOY1.18
Risk AppetiteTHRILL1.17
Need for SecurityCONSERVATISM1.16

Worldwide distribution

Worldwide audience distribution share by country for Video game arcade cabinet
CountryShare
United States39.6%
France9.9%
United Kingdom8.2%

See Video game arcade cabinet audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Video game arcade cabinet have in United States?

Video game arcade cabinet has an estimated audience of 1,641,798 people in United States, concentrated in California and Texas.

What is the gender split and age of Video game arcade cabinet fans?

39.6% of Video game arcade cabinet fans are female, 60.4% are male, with an average age of 40.3 years.

Which brands do Video game arcade cabinet fans like most?

Video game arcade cabinet fans show strongest brand affinity for Sky Zone (25.11×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Video game arcade cabinet fans live in United States?

Video game arcade cabinet fans in United States are most concentrated in California (reach 40,652), Texas (reach 33,351), and Mississippi (reach 24,961). These three regions account for the largest share of the active audience.

What other brands do Video game arcade cabinet fans also like?

Beyond Video game arcade cabinet itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Indeed.com (7.29×), and Google Maps (6.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Video game arcade cabinet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.