Jumping Audience in United States

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Jumping has an estimated audience of 1,210,186 people in United States. 53.1% are female, 46.9% are male, average age 38.2. Top regions: California, Texas, Florida. Top brand affinities: Vocal harmony, Grinch, Crawley, Wok, Governor of Michigan.

The average Jumping fan in United States is 38.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Vocal harmony, Grinch, Crawley, with strongest over-indexing on Vocal harmony (9.13× the country average). Demographically, the Jumping audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Risk Appetite, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Jumping fans

Demographic split for Jumping audience in United States
MetricValue
Female53.1%
Male46.9%
Average age38.2
Estimated audience size1,210,186

Audience persona

The typical Jumping fan in United States is balanced, around 38.2 years old, with strong Risk Appetite tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for Jumping in United States
RegionReachAffinity
California164,6241.24×
Texas144,5571.39×
Florida90,2131.1×
New York70,7861.05×
Virginia51,8871.76×
Georgia42,6661.14×
Illinois41,7771.04×
Michigan41,7061.32×
North Carolina35,4010.97×
Ohio33,5670.9×
Pennsylvania32,9890.81×
New Jersey32,6211.06×
Arizona31,2791.27×
Massachusetts29,3851.23×
Washington23,7990.98×
Indiana23,6671.07×
Tennessee22,1770.91×
Colorado18,3790.96×
Maryland17,4980.84×
Missouri17,1450.88×
Alabama17,1291.01×
Utah16,9081.56×
South Carolina16,2950.89×
Idaho16,1982.67×
Connecticut15,6901.29×
Minnesota14,5900.84×
Wisconsin13,9640.77×
Louisiana13,6350.87×
Kentucky12,9430.85×
Oklahoma12,8430.96×
Oregon12,5380.9×
Nevada11,7841.01×
Arkansas9,2400.93×
Kansas8,9140.93×
Mississippi8,2980.83×
Iowa7,8660.79×
New Mexico5,2400.86×
Hawaii4,7790.92×
Nebraska4,7230.78×
New Hampshire4,1130.86×
West Virginia3,7520.67×
Rhode Island3,1860.83×
Maine3,0610.71×
Washington, District of Columbia2,9660.82×
Montana2,8830.86×
Vermont2,5661.21×
Delaware2,3490.7×
Alaska2,2100.85×
North Dakota1,8140.73×
South Dakota1,8010.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jumping audience
BrandAffinityCategory
Vocal harmony9.13×Music & Radio
Grinch7.3×Movies & TV
Crawley59.35×Travel & Leisure
Wok11.14×Food & Beverages
Governor of Michigan12.41×Politics & Society
Goop7.98×Internet & Social Media
Motorhome stopover82.28×Travel & Leisure
El Paso County, Colorado17.3×Travel & Leisure
Hibachi9.03×Food & Beverages
La Jolla10.52×Travel & Leisure
Grace Slick9.3×Music & Radio
Hipster9.41×Politics & Society
Google Home6.07×Technology & Electronics
Cherish (group)10.18×Music & Radio
Nationality1.96×Politics & Society
JDSU2.71×Business & Career
Guitarist (magazine)9.99×Music & Radio
TV Fanatic8.73×Movies & TV
headspace7.41×Health
Staycation2.51×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jumping audience
TraitClusterScore
Risk AppetiteTHRILL1.23
Family OrientationCONSERVATISM1.18
Early Adopter MentalityPOWER1.17
Social Media UsageJOY1.12
Price SensitivityPREMIUM1.09
Convenience OrientationPREMIUM1.09

Worldwide distribution

Worldwide audience distribution share by country for Jumping
CountryShare
United States26.5%
Germany6.3%
United Kingdom6.2%

See Jumping audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Jumping have in United States?

Jumping has an estimated audience of 1,210,186 people in United States, concentrated in California and Texas.

What is the gender split and age of Jumping fans?

53.1% of Jumping fans are female, 46.9% are male, with an average age of 38.2 years.

Which brands do Jumping fans like most?

Jumping fans show strongest brand affinity for Vocal harmony (9.13×), Grinch (7.3×), and Crawley (59.35×) over the country average.

Where do Jumping fans live in United States?

Jumping fans in United States are most concentrated in California (reach 164,624), Texas (reach 144,557), and Florida (reach 90,213). These three regions account for the largest share of the active audience.

What other brands do Jumping fans also like?

Beyond Jumping itself, the audience over-indexes on Grinch (7.3×), Crawley (59.35×), Wok (11.14×), and Governor of Michigan (12.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jumping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.