Blimpie Audience in United States

Blimpie logo

Blimpie has an estimated audience of 463,956 people in United States. 49.6% are female, 50.4% are male, average age 35.7. Top regions: New Jersey, New York, Georgia. Top brand affinities: Atlanta Thrashers, Sorry! (game), Luna Online, Southland, New Zealand, Penn Station (restaurant).

The average Blimpie fan in United States is 35.7 years old, balanced, and lives primarily in New Jersey. The audience is concentrated in New Jersey, New York, Georgia. Top brand affinities include Atlanta Thrashers, Sorry! (game), Luna Online, with strongest over-indexing on Atlanta Thrashers (927.57× the country average). Demographically, the Blimpie audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Blimpie fans

Demographic split for Blimpie audience in United States
MetricValue
Female49.6%
Male50.4%
Average age35.7
Estimated audience size463,956

Audience persona

The typical Blimpie fan in United States is balanced, around 35.7 years old, with strong Quality Awareness tendencies and a notable affinity for Atlanta Thrashers.

Top regions in United States

Top regions ranked by reach for Blimpie in United States
RegionReachAffinity
New Jersey52,3204.43×
New York51,4971.99×
Georgia48,6783.41×
Michigan25,9592.14×
Idaho23,2089.97×
Texas21,8340.55×
Florida15,7970.5×
California15,1100.3×
Arizona11,7171.24×
North Carolina10,8980.78×
Virginia9,7080.86×
South Carolina9,5781.37×
Ohio8,6830.61×
Pennsylvania8,0620.52×
Indiana6,9510.82×
Illinois6,7960.44×
Iowa6,7091.76×
Connecticut6,0611.3×
Utah5,7631.39×
Tennessee5,5250.59×
Missouri5,0540.68×
Washington4,6210.5×
Maryland4,3840.55×
Colorado4,2300.58×
Minnesota3,8470.58×
Alabama3,6070.56×
Kentucky3,2140.55×
Massachusetts3,1140.34×
Wisconsin3,0890.44×
Nebraska3,0831.33×
Louisiana2,9650.5×
Oregon2,1740.41×
Oklahoma2,1410.42×
Nevada1,8770.42×
Wyoming1,5812.3×
Kansas1,5620.43×
Mississippi1,4590.38×
Arkansas1,3910.36×
New Mexico1,0250.44×
West Virginia9650.45×
Washington, District of Columbia7310.52×
Hawaii6330.32×
Delaware5970.47×
New Hampshire5390.29×
Rhode Island5080.34×
Montana4790.37×
Maine4690.28×
South Dakota3490.33×
North Dakota3340.35×
Alaska2710.27×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blimpie audience
BrandAffinityCategory
Atlanta Thrashers927.57×Sports
Sorry! (game)615.38×Games
Luna Online1426.22×Games
Southland, New Zealand144.09×Travel & Leisure
Penn Station (restaurant)27.43×Food & Beverages
Lycèe Trading Card Game478.31×Games
Beelzebub (manga)73.2×Literature
Vagabond (manga)71.66×Literature
Schlotzsky's40.98×Food & Beverages
Jumping66.08×Sports
Jollibee22.18×Food & Beverages
Irreconcilable differences159.93×Movies & TV
Pollo Campero24.93×Food & Beverages
Potbelly Sandwich Works17.97×Food & Beverages
Sky Zone17.41×Kids & Family
IS (Infinite Stratos)19.32×Literature
Skyline Chili32.09×Food & Beverages
Panda Express6.65×Food & Beverages
Peter Piper Pizza26.82×Food & Beverages
Joe Manganiello19.87×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blimpie audience
TraitClusterScore
Quality AwarenessPREMIUM1.56
PatriotismCONSERVATISM1.38
IndulgenceJOY1.31
Convenience OrientationPREMIUM1.27
LGBTQ+ IdentityOPEN1.21
Pet OwnershipJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Blimpie
CountryShare
United States88.9%
Canada1.5%
Brazil1.4%

See Blimpie audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Blimpie have in United States?

Blimpie has an estimated audience of 463,956 people in United States, concentrated in New Jersey and New York.

What is the gender split and age of Blimpie fans?

49.6% of Blimpie fans are female, 50.4% are male, with an average age of 35.7 years.

Which brands do Blimpie fans like most?

Blimpie fans show strongest brand affinity for Atlanta Thrashers (927.57×), Sorry! (game) (615.38×), and Luna Online (1426.22×) over the country average.

Where do Blimpie fans live in United States?

Blimpie fans in United States are most concentrated in New Jersey (reach 52,320), New York (reach 51,497), and Georgia (reach 48,678). These three regions account for the largest share of the active audience.

What other brands do Blimpie fans also like?

Beyond Blimpie itself, the audience over-indexes on Sorry! (game) (615.38×), Luna Online (1426.22×), Southland, New Zealand (144.09×), and Penn Station (restaurant) (27.43×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blimpie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.