Rascasse Audience Intelligence

James McAvoy Audience in United States

A data profile of the people who buy, follow and care about James McAvoy in United States — modelled from more than twelve digital signal sources. James McAvoy has an estimated audience of 2,548,243 people in United States.

#691among Actor Actress or TV Star in United States#1960among Person in United States#1688in Movies & TV

The average James McAvoy fan in United States is 30.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jude Law, Edward Norton, Joseph Gordon-Levitt, with strongest over-indexing on Jude Law (375.05× the country average).

Demographically, the James McAvoy audience skews balanced with an average age of 30.9, and over-indexes on personality traits such as Extroversion, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical James McAvoy fan in United States is balanced, around 30.9 years old, with strong Extroversion tendencies and a notable affinity for Jude Law.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the James McAvoy profile in United States.

Audience size
2.5M
in United States
Gender
45.4%♀
54.6% male
Age
30.9
average years
Country rank
#11749
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of James McAvoy fans

45.4% are female, 54.6% are male, average age 30.9.

Fig. 02

Gender split

45.4%
Female
54.6%
Male
Demographic split for James McAvoy audience in United States
MetricValue
Female45.4%
Male54.6%
Average age30.9
Estimated audience size2,548,243
Fig. 03

Age distribution

Ø 30.9
average years
Age distribution of the James McAvoy audience in United States
Age bracketShare%
16-1947%
20-2917%
30-3914%
40-4913%
50+9%
Fig. 04

Worldwide distribution

22.7%

of the worldwide James McAvoy audience comes from United States.

Worldwide audience distribution share by country for James McAvoy
CountryShare
United States22.7%
United Kingdom9.6%
France7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the James McAvoy audience in United States is strongest.

Fig. 05

Top regions by affinity

James McAvoy fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.30×
02Idaho~20K1.24×
03Oregon~40K1.19×
04Oklahoma~30K1.18×
05Colorado~50K1.11×
06Washington~60K1.10×
07Missouri~50K1.10×
08Kentucky~40K1.10×
09Tennessee~60K1.08×
10West Virginia~10K1.08×
11Arkansas~20K1.07×
12Montana~8K1.07×
13Texas~200K1.06×
14New Mexico~10K1.06×
15Alaska~6K1.06×
16Arizona~60K1.05×
17California~300K1.04×
18Pennsylvania~90K1.04×
19Indiana~50K1.04×
20Kansas~20K1.04×
21Illinois~90K1.01×
22Ohio~80K1.01×
23North Carolina~80K1.00×
24Nevada~20K1.00×
25New Hampshire~10K1.00×
26Maine~9K0.99×
27Michigan~70K0.98×
28Nebraska~10K0.98×
29Iowa~20K0.97×
30South Carolina~40K0.96×
31North Dakota~5K0.96×
32Virginia~60K0.95×
33Louisiana~30K0.95×
34Georgia~70K0.94×
35Florida~200K0.93×
36Wisconsin~40K0.93×
37Massachusetts~50K0.92×
38Maryland~40K0.92×
39Minnesota~30K0.92×
40Connecticut~20K0.92×
41Rhode Island~8K0.92×
42New York~100K0.91×
43Alabama~30K0.91×
44Delaware~6K0.90×
45Vermont~4K0.90×
46Mississippi~20K0.89×
47Hawaii~10K0.88×
48South Dakota~5K0.88×
49New Jersey~60K0.87×
50Washington, District of Columbia~6K0.76×
Fig. 06

Affinity by region

Affinity by region — James McAvoy, United States
0.76×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the James McAvoy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for James McAvoy audience
#·InterestCategoryAffinity×
01Sophie MarceauMovies & TV713.43×
02Edward NortonMovies & TV445.77×
03Jude LawMovies & TV375.05×
04Joseph Gordon-LevittMovies & TV356.71×
05Hugh GrantMovies & TV154.70×
06Mads MikkelsenMovies & TV148.31×
07Ewan McGregorMovies & TV146.09×
08Keira KnightleyMovies & TV140.92×
09Colin FirthMovies & TV125.30×
10Ralph FiennesMovies & TV121.42×
11Tom HiddlestonMovies & TV115.54×
12Matt DamonMovies & TV114.72×
13Al PacinoMovies & TV91.14×
14Natalie PortmanMovies & TV87.44×
15Ryan GoslingMovies & TV80.80×
16Anne HathawayMovies & TV66.66×
17Hugh JackmanMovies & TV66.28×
18Jake GyllenhaalMovies & TV60.50×
19Tom CruiseMovies & TV38.40×
20Jim CarreyMovies & TV30.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the James McAvoy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by James McAvoy audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.78×
TraditionCONSERVATISM1.59×
MindfulnessBALANCE1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by James McAvoy audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.60×
Luxury OrientationPREMIUM0.68×
Design AffinityPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does James McAvoy have in United States?

James McAvoy has an estimated audience of 2,548,243 people in United States, concentrated in California and Texas.

02

What is the gender split and age of James McAvoy fans?

45.4% of James McAvoy fans are female, 54.6% are male, with an average age of 30.9 years.

03

Which brands do James McAvoy fans like most?

James McAvoy fans show strongest brand affinity for Jude Law (375.05×), Edward Norton (445.77×), and Joseph Gordon-Levitt (356.71×) over the country average.

04

Where do James McAvoy fans live in United States?

James McAvoy fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do James McAvoy fans also like?

Beyond James McAvoy itself, the audience over-indexes on Edward Norton (445.77×), Joseph Gordon-Levitt (356.71×), Sophie Marceau (713.43×), and Keira Knightley (140.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See James McAvoy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for James McAvoy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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