Rascasse Audience Intelligence

Drudge Report Audience in United States

A data profile of the people who buy, follow and care about Drudge Report in United States — modelled from more than twelve digital signal sources. Drudge Report has an estimated audience of 18,066,918 people in United States.

#50among Website / Newspaper / Magazine in United States#124in Sports

The average Drudge Report fan in United States is 47.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Mitch McConnell, Melania Trump, Dick Cheney, with strongest over-indexing on Mitch McConnell (11.99× the country average).

Demographically, the Drudge Report audience skews balanced with an average age of 47.4, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Drudge Report fan in United States is balanced, around 47.4 years old, with strong Spirituality tendencies and a notable affinity for Mitch McConnell.

Category: Sports · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Drudge Report profile in United States.

Audience size
18.1M
in United States
Gender
48.4%♀
51.6% male
Age
47.4
average years
Country rank
#1867
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Drudge Report

48.4% are female, 51.6% are male, average age 47.4.

Fig. 02

Gender split

48.4%
Female
51.6%
Male
Demographic split for Drudge Report audience in United States
MetricValue
Female48.4%
Male51.6%
Average age47.4
Estimated audience size18,066,918
Fig. 03

Age distribution

Ø 47.4
average years
Age distribution of the Drudge Report audience in United States
Age bracketShare%
16-195%
20-2910%
30-3919%
40-4928%
50+39%
Fig. 04

Worldwide distribution

86.8%

of the worldwide Drudge Report audience comes from United States.

Worldwide audience distribution share by country for Drudge Report
CountryShare
United States86.8%
Canada3.2%
China0.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Drudge Report audience in United States is strongest.

Fig. 05

Top regions by affinity

Drudge Report fans by region: top regions in United States
#RegionReachAffinity×
01Maine~100K1.57×
02New Hampshire~100K1.43×
03Virginia~600K1.28×
04Idaho~100K1.26×
05Montana~60K1.23×
06Washington, District of Columbia~60K1.22×
07Vermont~40K1.19×
08Connecticut~200K1.15×
09New Mexico~100K1.13×
10Pennsylvania~700K1.11×
11Missouri~300K1.11×
12Arizona~400K1.10×
13Wisconsin~300K1.10×
14Massachusetts~400K1.07×
15Rhode Island~60K1.06×
16Alaska~40K1.06×
17Maryland~300K1.05×
18Colorado~300K1.05×
19Oklahoma~200K1.04×
20Florida~1M1.03×
21Minnesota~300K1.03×
22South Dakota~40K1.03×
23Georgia~600K1.02×
24Kansas~100K1.02×
25Oregon~200K1.01×
26Iowa~100K1.00×
27Washington~300K0.99×
28Delaware~50K0.99×
29Tennessee~300K0.98×
30New Jersey~400K0.96×
31Ohio~500K0.93×
32Alabama~200K0.93×
33Nebraska~80K0.93×
34North Carolina~500K0.92×
35Nevada~200K0.91×
36Indiana~300K0.89×
37South Carolina~200K0.89×
38West Virginia~70K0.89×
39Michigan~400K0.88×
40Illinois~500K0.87×
41New York~800K0.85×
42Mississippi~100K0.82×
43Texas~1M0.79×
44Kentucky~200K0.78×
45California~1.5M0.77×
46Louisiana~200K0.77×
47North Dakota~30K0.77×
48Arkansas~100K0.76×
49Utah~100K0.72×
50Hawaii~50K0.70×
Fig. 06

Affinity by region

Affinity by region — Drudge Report, United States
0.70×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Drudge Report audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Drudge Report audience
#·InterestCategoryAffinity×
01Herman CainBusiness & Career84.71×
02Ben CarsonPolitics & Society54.06×
03Hot Air (news site)News46.16×
04Sarah PalinPolitics & Society39.99×
05Live Action (organization)Health38.27×
06Marco RubioPolitics & Society26.76×
07John CornynPolitics & Society26.11×
08George W. BushPolitics & Society21.27×
09Tucker CarlsonMovies & TV20.33×
10Ted CruzPolitics & Society18.59×
11Dick CheneyPolitics & Society17.21×
12Donald Trump Jr.Politics & Society14.35×
13Melania TrumpPolitics & Society13.16×
14Baptist churchPolitics & Society12.18×
15Mitch McConnellPolitics & Society11.99×
16Conservatism in the United StatesPolitics & Society11.13×
17FaithPolitics & Society10.68×
18Contemporary Christian musicMusic & Radio9.93×
19New York PostNews9.59×
20Donald TrumpPolitics & Society5.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Drudge Report audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Drudge Report audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE4.01×
PatriotismCONSERVATISM3.95×
MindfulnessBALANCE2.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Drudge Report audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Design AffinityPREMIUM0.74×
Early Adopter MentalityPOWER0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Drudge Report have in United States?

Drudge Report has an estimated audience of 18,066,918 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Drudge Report fans?

48.4% of Drudge Report fans are female, 51.6% are male, with an average age of 47.4 years.

03

Which brands do Drudge Report fans like most?

Drudge Report fans show strongest brand affinity for Mitch McConnell (11.99×), Melania Trump (13.16×), and Dick Cheney (17.21×) over the country average.

04

Where do Drudge Report fans live in United States?

Drudge Report fans in United States are most concentrated in California (reach ~1.5M), Florida (reach ~1M), and Texas (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Drudge Report fans also like?

Beyond Drudge Report itself, the audience over-indexes on Melania Trump (13.16×), Dick Cheney (17.21×), John Cornyn (26.11×), and Marco Rubio (26.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Drudge Report audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Drudge Report. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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