Conservatism in the United States Audience in United States

Conservatism in the United States has an estimated audience of 19,135,250 people in United States. 43.1% are female, 56.9% are male, average age 44.6. Top regions: California, New York, Texas. Top brand affinities: Finnair, Capital One, Clint Eastwood, Aaron Rodgers, AccuWeather.

The average Conservatism in the United States fan in United States is 44.6 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Finnair, Capital One, Clint Eastwood, with strongest over-indexing on Finnair (675× the country average). Demographically, the Conservatism in the United States audience skews more male with an average age of 44.6, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Conservatism in the United States fans

Demographic split for Conservatism in the United States audience in United States
MetricValue
Female43.1%
Male56.9%
Average age44.6
Estimated audience size19,135,250

Audience persona

The typical Conservatism in the United States fan in United States is more male, around 44.6 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Conservatism in the United States in United States
RegionReachAffinity
California1,180,9710.56×
New York602,9840.56×
Texas568,7380.35×
Florida551,9490.43×
Pennsylvania312,1560.48×
Virginia299,7490.64×
New Jersey288,7720.59×
Illinois258,3390.41×
North Carolina242,7460.42×
Massachusetts228,6250.61×
Michigan211,7900.42×
Ohio183,7380.31×
Georgia173,3600.29×
Mississippi164,2891.04×
Louisiana158,2460.64×
Tennessee151,1270.39×
Arizona147,5450.38×
Arkansas145,9520.93×
Oklahoma142,7350.67×
Kentucky140,4730.59×
Maryland140,3500.43×
Alabama135,9720.51×
Indiana135,7510.39×
West Virginia135,6281.52×
Alaska135,3473.31×
Wisconsin134,0580.47×
Washington132,2530.34×
Missouri131,4700.43×
South Carolina128,6100.45×
Kansas125,2750.83×
Idaho125,2461.31×
Hawaii119,6441.45×
Iowa118,9290.75×
Montana117,9872.22×
South Dakota116,4582.63×
Oregon116,0480.53×
Utah115,3550.67×
North Dakota113,3912.88×
New Hampshire111,7531.48×
Wyoming109,7153.87×
Nebraska109,4301.14×
Connecticut109,2640.57×
New Mexico108,8591.13×
Nevada108,5070.59×
Rhode Island107,9101.77×
Maine107,8451.57×
Colorado107,1560.36×
Vermont106,1363.16×
Minnesota102,6640.37×
Delaware96,6371.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Conservatism in the United States audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One10.07×Business & Career
Clint Eastwood15.31×Movies & TV
Aaron Rodgers10.76×Sports
AccuWeather10.38×Home & Garden
CarGurus9.1×Cars & Mobility
Google Maps5.87×Internet & Social Media
Bruce Willis10.74×Movies & TV
Diane Keaton8.97×Movies & TV
John Wayne22.4×Movies & TV
Drudge Report9.52×Sports
DuckDuckGo11.46×Internet & Social Media
Demi Moore11.55×Movies & TV
Google News6.89×News
Billy Bob Thornton9.95×Movies & TV
Matthew McConaughey10.12×Movies & TV
Telegram14.3×Internet & Social Media
Indeed.com4.01×Business & Career
Michael Douglas13.05×Movies & TV
Colin Kaepernick19.73×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Conservatism in the United States audience
TraitClusterScore
PatriotismCONSERVATISM1.77
IndividualismJOY1.43
TraditionCONSERVATISM1.3
Need for SecurityCONSERVATISM1.06
SpiritualityBALANCE1.05
Risk AppetiteTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for Conservatism in the United States
CountryShare
United States87.8%
Canada2.9%
United Kingdom2.2%

See Conservatism in the United States audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Conservatism in the United States have in United States?

Conservatism in the United States has an estimated audience of 19,135,250 people in United States, concentrated in California and New York.

What is the gender split and age of Conservatism in the United States fans?

43.1% of Conservatism in the United States fans are female, 56.9% are male, with an average age of 44.6 years.

Which brands do Conservatism in the United States fans like most?

Conservatism in the United States fans show strongest brand affinity for Finnair (675×), Capital One (10.07×), and Clint Eastwood (15.31×) over the country average.

Where do Conservatism in the United States fans live in United States?

Conservatism in the United States fans in United States are most concentrated in California (reach 1,180,971), New York (reach 602,984), and Texas (reach 568,738). These three regions account for the largest share of the active audience.

What other brands do Conservatism in the United States fans also like?

Beyond Conservatism in the United States itself, the audience over-indexes on Capital One (10.07×), Clint Eastwood (15.31×), Aaron Rodgers (10.76×), and AccuWeather (10.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Conservatism in the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.