Rascasse Audience Intelligence

Erin Andrews Audience in United States

A data profile of the people who buy, follow and care about Erin Andrews in United States — modelled from more than twelve digital signal sources. Erin Andrews has an estimated audience of 1,691,357 people in United States.

#1among Showmaster / moderator / host / journalist in United States#3137among Person in United States#1453in Sports

The average Erin Andrews fan in United States is 40.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Lauren Graham, Rich Eisen, Nathan Fillion, with strongest over-indexing on Lauren Graham (1670.47× the country average).

Demographically, the Erin Andrews audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Erin Andrews fan in United States is more male, around 40.5 years old, with strong Career Orientation tendencies and a notable affinity for Lauren Graham.

Category: Sports · Type: Person · Subtype: Showmaster / moderator / host / journalist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Erin Andrews profile in United States.

Audience size
1.7M
in United States
Gender
18.7%♀
81.3% male
Age
40.5
average years
Country rank
#16217
Person in United States
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Erin Andrews fans

18.7% are female, 81.3% are male, average age 40.5.

Fig. 02

Gender split

18.7%
Female
81.3%
Male
Demographic split for Erin Andrews audience in United States
MetricValue
Female18.7%
Male81.3%
Average age40.5
Estimated audience size1,691,357
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the Erin Andrews audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3920%
40-4924%
50+22%
Fig. 04

Worldwide distribution

87.6%

of the worldwide Erin Andrews audience comes from United States.

Worldwide audience distribution share by country for Erin Andrews
CountryShare
United States87.6%
Canada5.0%
Germany1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Erin Andrews audience in United States is strongest.

Fig. 05

Top regions by affinity

Erin Andrews fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~40K1.60×
02Kansas~20K1.37×
03Pennsylvania~80K1.34×
04Minnesota~30K1.31×
05Missouri~40K1.28×
06Iowa~20K1.27×
07Michigan~60K1.25×
08North Dakota~5K1.25×
09Maine~8K1.22×
10South Dakota~5K1.22×
11Nebraska~10K1.21×
12West Virginia~10K1.20×
13Ohio~60K1.16×
14Montana~6K1.15×
15Illinois~70K1.14×
16Delaware~5K1.12×
17New Hampshire~8K1.10×
18New Jersey~50K1.04×
19Massachusetts~40K1.03×
20South Carolina~30K1.03×
21Connecticut~20K1.03×
22Virginia~40K1.02×
23Rhode Island~6K1.02×
24North Carolina~50K1.00×
25Idaho~9K1.00×
26Tennessee~30K0.97×
27Indiana~30K0.97×
28Kentucky~20K0.96×
29Colorado~30K0.94×
30Alabama~20K0.94×
31Arizona~30K0.92×
32Florida~100K0.91×
33Maryland~30K0.90×
34Oklahoma~20K0.90×
35Washington~30K0.89×
36Arkansas~10K0.88×
37Vermont~3K0.88×
38Louisiana~20K0.86×
39Georgia~50K0.83×
40New York~80K0.82×
41Oregon~20K0.82×
42Texas~100K0.80×
43Nevada~10K0.77×
44Mississippi~10K0.77×
45New Mexico~7K0.77×
46Washington, District of Columbia~4K0.75×
47Utah~10K0.74×
48California~100K0.70×
49Alaska~2K0.66×
50Hawaii~5K0.61×
Fig. 06

Affinity by region

Affinity by region — Erin Andrews, United States
0.61×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Erin Andrews audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Erin Andrews audience
#·InterestCategoryAffinity×
01Festus EzeliSports1893.20×
02Rich EisenSports1828.14×
03Lauren GrahamMovies & TV1670.47×
04Ty LawsonSports1452.84×
05Mario ChalmersSports1242.93×
06Jim RomeMovies & TV1177.91×
07Ndamukong SuhSports1005.64×
08Sara GilbertMovies & TV843.88×
09Paul FeigMovies & TV821.79×
10Pete CarrollSports587.60×
11Rose McGowanMovies & TV580.28×
12Larry FitzgeraldSports538.49×
13Mike Conley, Jr.Sports533.98×
14Nathan FillionMovies & TV464.51×
15Elizabeth BanksMovies & TV416.58×
16Seth GreenMovies & TV391.23×
17Josh DuhamelFashion & Accessoires310.68×
18Lamar OdomSports303.62×
19Flo RidaMusic & Radio195.08×
20Sharon OsbourneMovies & TV189.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Erin Andrews audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Erin Andrews audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER3.49×
Risk AppetiteTHRILL2.46×
SpiritualityBALANCE2.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Erin Andrews audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN1.11×
Luxury OrientationPREMIUM1.20×
Healthy LifestyleBALANCE1.24×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Erin Andrews have in United States?

Erin Andrews has an estimated audience of 1,691,357 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Erin Andrews fans?

18.7% of Erin Andrews fans are female, 81.3% are male, with an average age of 40.5 years.

03

Which brands do Erin Andrews fans like most?

Erin Andrews fans show strongest brand affinity for Lauren Graham (1670.47×), Rich Eisen (1828.14×), and Nathan Fillion (464.51×) over the country average.

04

Where do Erin Andrews fans live in United States?

Erin Andrews fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Erin Andrews fans also like?

Beyond Erin Andrews itself, the audience over-indexes on Rich Eisen (1828.14×), Nathan Fillion (464.51×), Pete Carroll (587.6×), and Sara Gilbert (843.88×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Erin Andrews. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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