Lauren Graham Audience in United States

Lauren Graham has an estimated audience of 3,092,092 people in United States. 77.8% are female, 22.2% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Erin Andrews, Sharon Osbourne, Alexis Bledel, Dax Shepard, Rita Wilson.

The average Lauren Graham fan in United States is 36.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Erin Andrews, Sharon Osbourne, Alexis Bledel, with strongest over-indexing on Erin Andrews (1275.47× the country average). Demographically, the Lauren Graham audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Luxury Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lauren Graham fans

Demographic split for Lauren Graham audience in United States
MetricValue
Female77.8%
Male22.2%
Average age36.3
Estimated audience size3,092,092

Audience persona

The typical Lauren Graham fan in United States is more female, around 36.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Erin Andrews.

Top regions in United States

Top regions ranked by reach for Lauren Graham in United States
RegionReachAffinity
California367,1781.08×
Texas263,8200.99×
Florida175,9580.84×
New York154,4370.89×
Illinois113,3821.1×
Pennsylvania112,1091.08×
Ohio105,4961.11×
North Carolina96,4051.04×
Michigan92,1701.14×
Georgia84,0370.88×
Virginia74,9651×
New Jersey74,7690.95×
Washington72,6691.17×
Tennessee70,1761.13×
Massachusetts64,5361.06×
Indiana63,4121.12×
Arizona61,0890.97×
Missouri56,8291.14×
Colorado53,3821.1×
Wisconsin49,2321.06×
Minnesota47,5821.07×
Maryland46,9070.88×
South Carolina43,9770.95×
Kentucky41,6671.07×
Oregon41,4831.17×
Utah38,8231.4×
Oklahoma38,1241.11×
Alabama36,8780.85×
Connecticut36,3111.17×
Louisiana30,1900.76×
Iowa26,8661.05×
Arkansas26,6571.05×
Kansas25,6331.05×
Nevada24,1390.81×
Idaho19,8651.28×
Mississippi18,0940.71×
Nebraska15,0120.97×
New Mexico14,2610.92×
West Virginia13,9500.97×
New Hampshire13,3511.1×
Maine11,7741.06×
Rhode Island9,6840.98×
Montana9,0171.05×
Hawaii8,9050.67×
Washington, District of Columbia7,4360.8×
Delaware6,7750.79×
South Dakota5,9810.84×
North Dakota5,8160.92×
Vermont5,5531.02×
Alaska5,1670.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lauren Graham audience
BrandAffinityCategory
Erin Andrews1275.47×Sports
Sharon Osbourne398.5×Movies & TV
Alexis Bledel217.43×Movies & TV
Dax Shepard140.58×Movies & TV
Rita Wilson185.63×Movies & TV
Christina Applegate89.05×Movies & TV
Dwight Howard142.79×Sports
Josh Duhamel86.97×Fashion & Accessoires
Dirk Nowitzki158.27×Sports
Aaron Paul108.59×Movies & TV
Billy Crystal96.99×Movies & TV
Terrell Owens137.72×Sports
Russell Wilson45.74×Sports
Sophia Bush68.07×Movies & TV
Buddy Valastro192.98×Food & Beverages
Cara Delevingne69.68×Fashion & Accessoires
Carmelo Anthony38.09×Sports
Ed Helms70.56×Movies & TV
Norm Macdonald55.77×Movies & TV
Seth Green50.77×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lauren Graham audience
TraitClusterScore
Luxury OrientationPREMIUM1.3
CreativityOPEN1.28
Community OrientationOPEN1.23
Risk AppetiteTHRILL1.21
Price SensitivityPREMIUM1.18
MindfulnessBALANCE1.14

Worldwide distribution

Worldwide audience distribution share by country for Lauren Graham
CountryShare
United States32.4%
Germany11.7%
United Kingdom8.2%

See Lauren Graham audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lauren Graham have in United States?

Lauren Graham has an estimated audience of 3,092,092 people in United States, concentrated in California and Texas.

What is the gender split and age of Lauren Graham fans?

77.8% of Lauren Graham fans are female, 22.2% are male, with an average age of 36.3 years.

Which brands do Lauren Graham fans like most?

Lauren Graham fans show strongest brand affinity for Erin Andrews (1275.47×), Sharon Osbourne (398.5×), and Alexis Bledel (217.43×) over the country average.

Where do Lauren Graham fans live in United States?

Lauren Graham fans in United States are most concentrated in California (reach 367,178), Texas (reach 263,820), and Florida (reach 175,958). These three regions account for the largest share of the active audience.

What other brands do Lauren Graham fans also like?

Beyond Lauren Graham itself, the audience over-indexes on Sharon Osbourne (398.5×), Alexis Bledel (217.43×), Dax Shepard (140.58×), and Rita Wilson (185.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lauren Graham. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.