A data profile of the people who buy, follow and care about Paul Feig in United States — modelled from more than twelve digital signal sources. Paul Feig has an estimated audience of 495,696 people in United States.
The average Paul Feig fan in United States is 36.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Erin Andrews, Sharon Osbourne, Josh Duhamel, with strongest over-indexing on Erin Andrews (821.79× the country average).
Demographically, the Paul Feig audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Convenience Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Paul Feig fan in United States is more female, around 36.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Erin Andrews.
The key figures that characterise the Paul Feig profile in United States.
66.0% are female, 34.0% are male, average age 36.5.
| Metric | Value |
|---|---|
| Female | 66.0% |
| Male | 34.0% |
| Average age | 36.5 |
| Estimated audience size | 495,696 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 18% |
of the worldwide Paul Feig audience comes from United States.
| Country | Share |
|---|---|
| United States | 68.2% |
| United Kingdom | 16.1% |
| Canada | 5.9% |
Where the Paul Feig audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~80K | 1.48× | |
| 02 | Oregon | ~8K | 1.39× | |
| 03 | Massachusetts | ~10K | 1.29× | |
| 04 | New York | ~40K | 1.27× | |
| 05 | Washington | ~10K | 1.24× | |
| 06 | Washington, District of Columbia | ~2K | 1.24× | |
| 07 | Illinois | ~20K | 1.22× | |
| 08 | Maine | ~2K | 1.20× | |
| 09 | Michigan | ~20K | 1.18× | |
| 10 | Minnesota | ~8K | 1.15× | |
| 11 | Utah | ~5K | 1.14× | |
| 12 | New Hampshire | ~2K | 1.14× | |
| 13 | Vermont | <1K | 1.13× | |
| 14 | Connecticut | ~6K | 1.12× | |
| 15 | New Jersey | ~10K | 1.11× | |
| 16 | Colorado | ~9K | 1.11× | |
| 17 | Pennsylvania | ~20K | 1.10× | |
| 18 | Wisconsin | ~8K | 1.09× | |
| 19 | Rhode Island | ~2K | 1.07× | |
| 20 | Missouri | ~9K | 1.06× | |
| 21 | Iowa | ~4K | 1.03× | |
| 22 | Idaho | ~3K | 1.02× | |
| 23 | Nebraska | ~3K | 1.00× | |
| 24 | Ohio | ~20K | 0.97× | |
| 25 | Kansas | ~4K | 0.97× | |
| 26 | Montana | ~1K | 0.97× | |
| 27 | Kentucky | ~6K | 0.96× | |
| 28 | South Dakota | ~1K | 0.96× | |
| 29 | Tennessee | ~10K | 0.95× | |
| 30 | Oklahoma | ~5K | 0.95× | |
| 31 | North Dakota | <1K | 0.95× | |
| 32 | Virginia | ~10K | 0.94× | |
| 33 | Indiana | ~9K | 0.94× | |
| 34 | Delaware | ~1K | 0.92× | |
| 35 | Arizona | ~9K | 0.91× | |
| 36 | Maryland | ~8K | 0.91× | |
| 37 | Nevada | ~4K | 0.91× | |
| 38 | New Mexico | ~2K | 0.91× | |
| 39 | Alaska | <1K | 0.90× | |
| 40 | Texas | ~40K | 0.87× | |
| 41 | Hawaii | ~2K | 0.86× | |
| 42 | Arkansas | ~4K | 0.85× | |
| 43 | West Virginia | ~2K | 0.85× | |
| 44 | North Carolina | ~10K | 0.83× | |
| 45 | Louisiana | ~5K | 0.81× | |
| 46 | Georgia | ~10K | 0.80× | |
| 47 | Florida | ~30K | 0.78× | |
| 48 | South Carolina | ~6K | 0.76× | |
| 49 | Alabama | ~5K | 0.72× | |
| 50 | Mississippi | ~3K | 0.70× |
The strongest cross-interests of the Paul Feig audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Erin Andrews | Sports | 821.79× | ||
| 02 | John Wick 2 | Movies & TV | 195.97× | ||
| 03 | Sharon Osbourne | Movies & TV | 164.17× | ||
| 04 | Josh Duhamel | Fashion & Accessoires | 160.07× | ||
| 05 | Terrell Owens | Sports | 115.97× | ||
| 06 | Christina Applegate | Movies & TV | 106.09× | ||
| 07 | Ed Helms | Movies & TV | 99.50× | ||
| 08 | Seth Green | Movies & TV | 96.75× | ||
| 09 | Rose McGowan | Movies & TV | 90.86× | ||
| 10 | Sophia Bush | Movies & TV | 83.09× | ||
| 11 | Norm Macdonald | Movies & TV | 67.70× | ||
| 12 | Rita Wilson | Movies & TV | 65.34× | ||
| 13 | Dax Shepard | Movies & TV | 55.87× | ||
| 14 | Billy Crystal | Movies & TV | 55.12× | ||
| 15 | Alyssa Milano | Movies & TV | 49.46× | ||
| 16 | Mariska Hargitay | Movies & TV | 44.09× | ||
| 17 | Elizabeth Banks | Movies & TV | 42.63× | ||
| 18 | Politico | Politics & Society | 25.83× | ||
| 19 | Diane Keaton | Movies & TV | 16.62× | ||
| 20 | Bank of America | Business & Career | 11.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.04× | |
| Price Sensitivity | PREMIUM | 1.47× | |
| Urban Lifestyle | OPEN | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.80× | |
| DIY Mentality | THRILL | 0.80× |
Paul Feig has an estimated audience of 495,696 people in United States, concentrated in California and Texas.
66.0% of Paul Feig fans are female, 34.0% are male, with an average age of 36.5 years.
Paul Feig fans show strongest brand affinity for Erin Andrews (821.79×), Sharon Osbourne (164.17×), and Josh Duhamel (160.07×) over the country average.
Paul Feig fans in United States are most concentrated in California (reach ~80K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Paul Feig itself, the audience over-indexes on Sharon Osbourne (164.17×), Josh Duhamel (160.07×), Christina Applegate (106.09×), and John Wick 2 (195.97×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Paul Feig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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