Rich Eisen Audience in United States

Rich Eisen logo

Rich Eisen has an estimated audience of 524,694 people in United States. 32.1% are female, 67.9% are male, average age 49.1. Top regions: California, New York, Texas. Top brand affinities: Morphine (band), Gilbert Burns (fighter), Jeremy Riddle, Song Il-gook, John Kearns.

The average Rich Eisen fan in United States is 49.1 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Morphine (band), Gilbert Burns (fighter), Jeremy Riddle, with strongest over-indexing on Morphine (band) (56.68× the country average). Demographically, the Rich Eisen audience skews more male with an average age of 49.1, and over-indexes on personality traits such as Need for Security, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Journalist

Demographics of Rich Eisen fans

Demographic split for Rich Eisen audience in United States
MetricValue
Female32.1%
Male67.9%
Average age49.1
Estimated audience size524,694

Audience persona

The typical Rich Eisen fan in United States is more male, around 49.1 years old, with strong Need for Security tendencies and a notable affinity for Morphine (band).

Top regions in United States

Top regions ranked by reach for Rich Eisen in United States
RegionReachAffinity
California55,7700.97×
New York34,7851.19×
Texas28,7720.64×
Florida25,9550.73×
Michigan25,6611.87×
Pennsylvania23,3661.32×
Illinois22,3851.28×
Ohio19,1971.19×
New Jersey14,1341.06×
North Carolina13,9510.88×
Virginia12,5360.98×
Arizona11,6811.09×
Georgia10,9120.68×
Missouri10,5891.25×
Washington10,2790.98×
Massachusetts10,0970.98×
Maryland10,0251.11×
Indiana9,5030.99×
Colorado9,3801.13×
Wisconsin9,0771.15×
Minnesota8,9581.19×
Tennessee8,4860.81×
Kentucky7,3851.12×
Oregon6,4281.07×
Kansas6,0521.46×
Oklahoma6,0111.03×
Iowa5,8601.36×
South Carolina5,6640.72×
Alabama5,6520.77×
Connecticut4,9320.94×
Louisiana4,8850.72×
Utah4,2940.91×
Nevada3,8080.75×
Idaho3,3961.29×
Arkansas2,9730.69×
Nebraska2,7261.04×
Mississippi2,2160.51×
Washington, District of Columbia1,9301.22×
West Virginia1,8110.74×
Vermont1,7091.86×
New Hampshire1,6460.8×
Alaska1,6391.46×
Maine1,6180.86×
Montana1,5751.08×
New Mexico1,5280.58×
Hawaii1,4330.64×
Delaware1,3430.93×
Rhode Island1,2920.77×
South Dakota9620.79×
North Dakota8900.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rich Eisen audience
BrandAffinityCategory
Morphine (band)56.68×Music & Radio
Gilbert Burns (fighter)89.11×Sports
Jeremy Riddle126.45×Music & Radio
Song Il-gook158.27×Movies & TV
John Kearns124.65×Movies & TV
Phil Keaggy74.47×Music & Radio
Kaytee56.87×Pets & Animals
Historic site8.5×Arts & Culture
Goop10.22×Internet & Social Media
13 Assassins43.74×Movies & TV
Austin Kayak46.06×Shopping
Khaadi9.72×Fashion & Accessoires
JamBase15.83×Music & Radio
Tifo75.97×Sports
La Jolla11.68×Travel & Leisure
UncommonGoods25.81×Shopping
Israel2.48×Travel & Leisure
Huisgenoot199.11×News
Cryptic crossword17×Technology & Electronics
Elsword17.82×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rich Eisen audience
TraitClusterScore
Need for SecurityCONSERVATISM1.29
IndulgenceJOY1.2
Early Adopter MentalityPOWER1.2
IndividualismJOY1.19
Community OrientationOPEN1.18
Career OrientationPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Rich Eisen
CountryShare
United States89.5%
Canada4.6%
United Kingdom1.8%

See Rich Eisen audiences in other countries

More Journalist audiences in United States

Frequently asked questions

How many fans does Rich Eisen have in United States?

Rich Eisen has an estimated audience of 524,694 people in United States, concentrated in California and New York.

What is the gender split and age of Rich Eisen fans?

32.1% of Rich Eisen fans are female, 67.9% are male, with an average age of 49.1 years.

Which brands do Rich Eisen fans like most?

Rich Eisen fans show strongest brand affinity for Morphine (band) (56.68×), Gilbert Burns (fighter) (89.11×), and Jeremy Riddle (126.45×) over the country average.

Where do Rich Eisen fans live in United States?

Rich Eisen fans in United States are most concentrated in California (reach 55,770), New York (reach 34,785), and Texas (reach 28,772). These three regions account for the largest share of the active audience.

What other brands do Rich Eisen fans also like?

Beyond Rich Eisen itself, the audience over-indexes on Gilbert Burns (fighter) (89.11×), Jeremy Riddle (126.45×), Song Il-gook (158.27×), and John Kearns (124.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rich Eisen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.