World Economic Forum Audience in United States
World Economic Forum has an estimated audience of 738,627 people in United States. 45.3% are female, 54.7% are male, average age 44.3. Top regions: California, New York, Texas. Top brand affinities: Lauren Graham, Rich Eisen, Nathan Fillion, Think tank, Pete Carroll.
The average World Economic Forum fan in United States is 44.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lauren Graham, Rich Eisen, Nathan Fillion, with strongest over-indexing on Lauren Graham (108.81× the country average). Demographically, the World Economic Forum audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party · Subtype: Charity
Demographics of World Economic Forum fans
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 44.3 |
| Estimated audience size | 738,627 |
Audience persona
The typical World Economic Forum fan in United States is balanced, around 44.3 years old, with strong Sustainability tendencies and a notable affinity for Lauren Graham.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 92,097 | 1.13× |
| New York | 63,323 | 1.53× |
| Texas | 59,477 | 0.94× |
| Florida | 50,898 | 1.02× |
| Illinois | 24,465 | 0.99× |
| Pennsylvania | 24,080 | 0.97× |
| Georgia | 22,516 | 0.99× |
| Virginia | 21,199 | 1.18× |
| Ohio | 20,693 | 0.91× |
| North Carolina | 20,542 | 0.92× |
| New Jersey | 19,273 | 1.03× |
| Massachusetts | 18,000 | 1.24× |
| Michigan | 17,604 | 0.91× |
| Washington | 16,702 | 1.13× |
| Arizona | 16,490 | 1.09× |
| Tennessee | 13,589 | 0.92× |
| Maryland | 13,453 | 1.06× |
| Colorado | 12,825 | 1.1× |
| Indiana | 12,386 | 0.92× |
| Missouri | 11,832 | 0.99× |
| Minnesota | 10,286 | 0.97× |
| Oregon | 9,560 | 1.13× |
| Alabama | 9,479 | 0.92× |
| South Carolina | 9,399 | 0.85× |
| Kentucky | 9,083 | 0.98× |
| Wisconsin | 8,978 | 0.81× |
| Washington, District of Columbia | 8,248 | 3.72× |
| Connecticut | 8,132 | 1.1× |
| Oklahoma | 7,763 | 0.95× |
| Utah | 7,047 | 1.07× |
| Louisiana | 6,936 | 0.73× |
| Nevada | 6,651 | 0.93× |
| Arkansas | 5,308 | 0.87× |
| Kansas | 5,063 | 0.87× |
| Iowa | 4,886 | 0.8× |
| Mississippi | 4,011 | 0.66× |
| Idaho | 4,007 | 1.08× |
| New Hampshire | 2,954 | 1.02× |
| Nebraska | 2,930 | 0.79× |
| Hawaii | 2,861 | 0.9× |
| New Mexico | 2,713 | 0.73× |
| Maine | 2,524 | 0.95× |
| West Virginia | 2,329 | 0.68× |
| Rhode Island | 1,890 | 0.8× |
| Montana | 1,868 | 0.91× |
| Alaska | 1,641 | 1.04× |
| Delaware | 1,465 | 0.72× |
| South Dakota | 1,294 | 0.76× |
| Vermont | 1,072 | 0.83× |
| North Dakota | 1,012 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lauren Graham | 108.81× | Movies & TV |
| Rich Eisen | 119.08× | Sports |
| Nathan Fillion | 31.21× | Movies & TV |
| Think tank | 44.41× | Politics & Society |
| Pete Carroll | 38.76× | Sports |
| Foreign policy | 45.4× | Politics & Society |
| Northern Trust | 101.53× | Business & Career |
| Sara Gilbert | 57.05× | Movies & TV |
| Erin Andrews | 46.93× | Sports |
| International business development | 102.28× | Business & Career |
| Elizabeth Banks | 28.16× | Movies & TV |
| Political economy | 60.23× | Politics & Society |
| Lobbying in the United States | 88.96× | |
| Rose McGowan | 39.23× | Movies & TV |
| Davos | 117.16× | Travel & Leisure |
| United States Department of Energy | 67.35× | Politics & Society |
| BP | 13.35× | Cars & Mobility |
| Oil and gas law in the United States | 85.71× | Politics & Society |
| United States Senate | 9.33× | Politics & Society |
| Josh Duhamel | 21.38× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.92 |
| Travelling | THRILL | 1.83 |
| Patriotism | CONSERVATISM | 1.69 |
| Urban Lifestyle | OPEN | 1.67 |
| Early Adopter Mentality | POWER | 1.66 |
| Career Orientation | POWER | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.2% |
| Germany | 8.6% |
| India | 7.0% |
See World Economic Forum audiences in other countries
More Charity audiences in United States
- Humane society (11,626,465)
- American Marketing Association (10,596,223)
- United Nations (8,789,555)
- National Park Service (5,273,197)
- PragerU (4,308,316)
Frequently asked questions
How many fans does World Economic Forum have in United States?
World Economic Forum has an estimated audience of 738,627 people in United States, concentrated in California and New York.
What is the gender split and age of World Economic Forum fans?
45.3% of World Economic Forum fans are female, 54.7% are male, with an average age of 44.3 years.
Which brands do World Economic Forum fans like most?
World Economic Forum fans show strongest brand affinity for Lauren Graham (108.81×), Rich Eisen (119.08×), and Nathan Fillion (31.21×) over the country average.
Where do World Economic Forum fans live in United States?
World Economic Forum fans in United States are most concentrated in California (reach 92,097), New York (reach 63,323), and Texas (reach 59,477). These three regions account for the largest share of the active audience.
What other brands do World Economic Forum fans also like?
Beyond World Economic Forum itself, the audience over-indexes on Rich Eisen (119.08×), Nathan Fillion (31.21×), Think tank (44.41×), and Pete Carroll (38.76×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for World Economic Forum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.