Rascasse Audience Intelligence

World Economic Forum Audience in United States

A data profile of the people who buy, follow and care about World Economic Forum in United States — modelled from more than twelve digital signal sources. World Economic Forum has an estimated audience of 731,392 people in United States.

#57among Charity in United States#290among NGO / Political Party in United States#1697in Politics & Society

The average World Economic Forum fan in United States is 44.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Lauren Graham, Rich Eisen, Nathan Fillion, with strongest over-indexing on Lauren Graham (108.81× the country average).

Demographically, the World Economic Forum audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Career Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical World Economic Forum fan in United States is balanced, around 44.3 years old, with strong Career Orientation tendencies and a notable affinity for Lauren Graham.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Charity

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the World Economic Forum profile in United States.

Audience size
731K
in United States
Gender
45.3%♀
54.7% male
Age
44.3
average years
Country rank
#29109
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of World Economic Forum fans

45.3% are female, 54.7% are male, average age 44.3.

Fig. 02

Gender split

45.3%
Female
54.7%
Male
Demographic split for World Economic Forum audience in United States
MetricValue
Female45.3%
Male54.7%
Average age44.3
Estimated audience size731,392
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the World Economic Forum audience in United States
Age bracketShare%
16-1913%
20-2914%
30-3917%
40-4921%
50+36%
Fig. 04

Worldwide distribution

18.6%

of the worldwide World Economic Forum audience comes from United States.

Worldwide audience distribution share by country for World Economic Forum
CountryShare
United States18.6%
Germany8.8%
India6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the World Economic Forum audience in United States is strongest.

Fig. 05

Top regions by affinity

World Economic Forum fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~8K3.74×
02New York~60K1.56×
03Massachusetts~20K1.26×
04Virginia~20K1.14×
05Washington~20K1.13×
06Connecticut~8K1.12×
07Oregon~9K1.09×
08California~90K1.08×
09New Hampshire~3K1.07×
10Maryland~10K1.06×
11New Jersey~20K1.05×
12Colorado~10K1.05×
13Idaho~4K1.05×
14Vermont~1K1.04×
15Alaska~2K1.03×
16Arizona~20K1.01×
17Illinois~20K1.00×
18Utah~7K1.00×
19Montana~2K1.00×
20Maine~3K0.99×
21Florida~50K0.98×
22Minnesota~10K0.98×
23Pennsylvania~20K0.96×
24Georgia~20K0.96×
25Missouri~10K0.95×
26Hawaii~3K0.94×
27Kentucky~9K0.93×
28Rhode Island~2K0.92×
29Oklahoma~7K0.91×
30Kansas~5K0.91×
31North Carolina~20K0.90×
32Nevada~6K0.89×
33Iowa~5K0.89×
34Texas~60K0.88×
35Michigan~20K0.88×
36Indiana~10K0.88×
37Arkansas~5K0.88×
38South Dakota~1K0.88×
39Tennessee~10K0.87×
40North Dakota~1K0.87×
41Ohio~20K0.85×
42Alabama~9K0.85×
43Delaware~2K0.85×
44Wisconsin~9K0.84×
45Nebraska~3K0.84×
46South Carolina~9K0.83×
47New Mexico~3K0.83×
48West Virginia~3K0.81×
49Louisiana~7K0.74×
50Mississippi~5K0.74×
Fig. 06

Affinity by region

Affinity by region — World Economic Forum, United States
0.74×1.00×3.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the World Economic Forum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for World Economic Forum audience
#·InterestCategoryAffinity×
01Rich EisenSports119.08×
02DavosTravel & Leisure117.16×
03Lauren GrahamMovies & TV108.81×
04International business developmentBusiness & Career102.28×
05Northern TrustBusiness & Career101.53×
06Lobbying in the United StatesTopic88.96×
07Oil and gas law in the United StatesPolitics & Society85.71×
08United States Department of EnergyPolitics & Society67.35×
09Political economyPolitics & Society60.23×
10Sara GilbertMovies & TV57.05×
11Erin AndrewsSports46.93×
12Foreign policyPolitics & Society45.40×
13Think tankPolitics & Society44.41×
14Rose McGowanMovies & TV39.23×
15Pete CarrollSports38.76×
16Nathan FillionMovies & TV31.21×
17Elizabeth BanksMovies & TV28.16×
18Lamar OdomSports20.77×
19BPCars & Mobility13.35×
20United States SenatePolitics & Society9.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the World Economic Forum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by World Economic Forum audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.54×
PatriotismCONSERVATISM2.54×
Early Adopter MentalityPOWER2.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by World Economic Forum audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.99×
ExtroversionTHRILL1.07×
Luxury OrientationPREMIUM1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does World Economic Forum have in United States?

World Economic Forum has an estimated audience of 731,392 people in United States, concentrated in California and New York.

02

What is the gender split and age of World Economic Forum fans?

45.3% of World Economic Forum fans are female, 54.7% are male, with an average age of 44.3 years.

03

Which brands do World Economic Forum fans like most?

World Economic Forum fans show strongest brand affinity for Lauren Graham (108.81×), Rich Eisen (119.08×), and Nathan Fillion (31.21×) over the country average.

04

Where do World Economic Forum fans live in United States?

World Economic Forum fans in United States are most concentrated in California (reach ~90K), New York (reach ~60K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do World Economic Forum fans also like?

Beyond World Economic Forum itself, the audience over-indexes on Rich Eisen (119.08×), Nathan Fillion (31.21×), Think tank (44.41×), and Foreign policy (45.4×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for World Economic Forum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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