Foreign policy Audience in United States

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Foreign policy has an estimated audience of 2,074,804 people in United States. 43.6% are female, 56.4% are male, average age 47.6. Top regions: California, Texas, New York. Top brand affinities: Urban Outfitters, Gilbert Burns (fighter), Hebe, Israel, Jeep Wagoneer.

The average Foreign policy fan in United States is 47.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Urban Outfitters, Gilbert Burns (fighter), Hebe, with strongest over-indexing on Urban Outfitters (5.44× the country average). Demographically, the Foreign policy audience skews more male with an average age of 47.6, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Foreign policy fans

Demographic split for Foreign policy audience in United States
MetricValue
Female43.6%
Male56.4%
Average age47.6
Estimated audience size2,074,804

Audience persona

The typical Foreign policy fan in United States is more male, around 47.6 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Foreign policy in United States
RegionReachAffinity
California224,1800.98×
Texas202,9981.14×
New York169,2221.46×
Florida153,8861.1×
Virginia109,0192.16×
Maryland66,2181.86×
Pennsylvania60,9620.87×
Washington, District of Columbia59,8999.6×
Illinois57,2720.83×
Georgia55,6120.87×
North Carolina53,1380.85×
New Jersey48,9660.93×
Washington48,6041.17×
Massachusetts44,7401.09×
Michigan39,8660.73×
Ohio38,9830.61×
Arizona36,3040.86×
Colorado28,5660.87×
Louisiana28,5431.07×
Oregon25,4751.07×
Tennessee23,4540.56×
Missouri23,3500.7×
Indiana23,1720.61×
Minnesota22,2030.75×
Connecticut18,5500.89×
Wisconsin17,9850.58×
Iowa16,1440.94×
South Carolina15,3090.49×
Kentucky15,2270.59×
Alabama15,0810.52×
Oklahoma14,6450.64×
Nevada13,4310.67×
Utah12,4120.67×
Kansas10,6190.65×
Arkansas9,8280.57×
Idaho8,6080.83×
West Virginia8,5000.88×
Mississippi8,1850.48×
Hawaii8,0600.9×
New Mexico6,5080.63×
Maine6,4620.87×
Rhode Island6,1110.93×
Nebraska5,8760.56×
New Hampshire5,5130.67×
Delaware5,5120.96×
Montana2,9850.52×
Vermont2,8470.78×
North Dakota2,5390.6×
Alaska2,3350.53×
South Dakota2,0950.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Foreign policy audience
BrandAffinityCategory
Urban Outfitters5.44×Shopping
Gilbert Burns (fighter)37.36×Sports
Hebe12.62×Home & Garden
Israel2.72×Travel & Leisure
Jeep Wagoneer5.71×Cars & Mobility
Natural rubber2.01×Cars & Mobility
Zihuatanejo16.22×Travel & Leisure
Stamp collecting3.39×Home & Garden
Business English4.04×Business & Career
Electrolyte3.35×Health
Home staging3.53×Home & Garden
Enfamil4.5×Kids & Family
Buying and Selling Real Estate5.17×Home & Garden
Jesse Plemons2.08×Movies & TV
Urban horticulture2.04×Home & Garden
Cam Ward2.11×Sports
Nebraska Cornhuskers football1.98×Sports
Pro-Ject2.22×Music & Radio
Albany County, New York6.1×Travel & Leisure
Glossier2.81×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Foreign policy audience
TraitClusterScore
PatriotismCONSERVATISM5.03
SustainabilityBALANCE2.38
LGBTQ+ IdentityOPEN2.04
IndividualismJOY2.02
SpiritualityBALANCE1.98
Need for SecurityCONSERVATISM1.82

Worldwide distribution

Worldwide audience distribution share by country for Foreign policy
CountryShare
United States24.6%
Italy8.0%
France5.6%

See Foreign policy audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Foreign policy have in United States?

Foreign policy has an estimated audience of 2,074,804 people in United States, concentrated in California and Texas.

What is the gender split and age of Foreign policy fans?

43.6% of Foreign policy fans are female, 56.4% are male, with an average age of 47.6 years.

Which brands do Foreign policy fans like most?

Foreign policy fans show strongest brand affinity for Urban Outfitters (5.44×), Gilbert Burns (fighter) (37.36×), and Hebe (12.62×) over the country average.

Where do Foreign policy fans live in United States?

Foreign policy fans in United States are most concentrated in California (reach 224,180), Texas (reach 202,998), and New York (reach 169,222). These three regions account for the largest share of the active audience.

What other brands do Foreign policy fans also like?

Beyond Foreign policy itself, the audience over-indexes on Gilbert Burns (fighter) (37.36×), Hebe (12.62×), Israel (2.72×), and Jeep Wagoneer (5.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Foreign policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.