United Nations Audience in United States

United Nations logo

United Nations has an estimated audience of 8,789,554 people in United States. 53.7% are female, 46.3% are male, average age 43.4. Top regions: California, New York, Texas. Top brand affinities: United States, Fox News Channel, White House, Macau, CNN.

The average United Nations fan in United States is 43.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include United States, Fox News Channel, White House, with strongest over-indexing on United States (1.52× the country average). Demographically, the United Nations audience skews balanced with an average age of 43.4, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Charity

Demographics of United Nations fans

Demographic split for United Nations audience in United States
MetricValue
Female53.7%
Male46.3%
Average age43.4
Estimated audience size8,789,554

Audience persona

The typical United Nations fan in United States is balanced, around 43.4 years old, with strong Patriotism tendencies and a notable affinity for United States.

Top regions in United States

Top regions ranked by reach for United Nations in United States
RegionReachAffinity
California1,276,7901.32×
New York1,059,0792.16×
Texas1,036,9431.37×
Florida956,7091.61×
New Jersey345,5271.55×
Georgia340,1541.26×
Illinois324,7761.11×
North Carolina303,2681.15×
Pennsylvania291,7510.99×
Virginia261,6021.22×
Ohio225,1600.83×
Arizona217,1581.21×
Massachusetts216,0061.25×
Maryland202,8651.34×
Michigan190,1360.83×
Washington181,5091.03×
Tennessee180,1451.02×
Indiana144,1610.9×
Colorado138,5241×
Missouri121,6270.86×
South Carolina121,4010.92×
Alabama118,2530.96×
Minnesota110,7800.88×
Connecticut106,9911.21×
Nevada102,6481.21×
Kentucky97,1590.88×
Wisconsin93,5910.71×
Oregon91,4320.91×
Louisiana88,3170.78×
Oklahoma86,0210.88×
Utah77,2760.98×
Mississippi62,3640.86×
Arkansas59,0900.82×
Kansas57,5140.83×
Washington, District of Columbia54,7382.07×
Iowa53,8700.74×
Nebraska42,7900.97×
New Mexico41,9120.95×
Hawaii33,0590.87×
Idaho32,7310.74×
West Virginia27,8270.68×
Rhode Island26,7880.96×
New Hampshire25,7150.74×
Maine23,6930.75×
Delaware18,6480.77×
Montana15,1840.62×
Alaska14,8580.79×
North Dakota13,1730.73×
South Dakota12,4610.61×
Vermont10,0620.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United Nations audience
BrandAffinityCategory
United States1.52×Travel & Leisure
Fox News Channel1.6×Movies & TV
White House3.59×Politics & Society
Macau6.52×Travel & Leisure
CNN1.56×Movies & TV
MSN1.79×News
Beijing5.81×Travel & Leisure
United States Senate2.44×Politics & Society
China2.66×Travel & Leisure
National language1.92×Politics & Society
Thursday8.46×Music & Radio
Country1.53×Travel & Leisure
Asia1.94×Travel & Leisure
Qin dynasty9.12×Politics & Society
Universe1.62×Politics & Society
Bible1.71×Politics & Society
Sibling1.61×Kids & Family
Symptom1.53×Health
Laos7.27×Travel & Leisure
Grandparent1.59×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United Nations audience
TraitClusterScore
PatriotismCONSERVATISM2.77
Risk AppetiteTHRILL2.59
Luxury OrientationPREMIUM1.76
Community OrientationOPEN1.66
SpiritualityBALANCE1.53
TravellingTHRILL1.38

Worldwide distribution

Worldwide audience distribution share by country for United Nations
CountryShare
United States22.3%
India7.1%
Italy5.6%

See United Nations audiences in other countries

More Charity audiences in United States

Frequently asked questions

How many fans does United Nations have in United States?

United Nations has an estimated audience of 8,789,554 people in United States, concentrated in California and New York.

What is the gender split and age of United Nations fans?

53.7% of United Nations fans are female, 46.3% are male, with an average age of 43.4 years.

Which brands do United Nations fans like most?

United Nations fans show strongest brand affinity for United States (1.52×), Fox News Channel (1.6×), and White House (3.59×) over the country average.

Where do United Nations fans live in United States?

United Nations fans in United States are most concentrated in California (reach 1,276,790), New York (reach 1,059,079), and Texas (reach 1,036,943). These three regions account for the largest share of the active audience.

What other brands do United Nations fans also like?

Beyond United Nations itself, the audience over-indexes on Fox News Channel (1.6×), White House (3.59×), Macau (6.52×), and CNN (1.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United Nations. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.