Rascasse Audience Intelligence

Sam Elliott Audience in United States

A data profile of the people who buy, follow and care about Sam Elliott in United States — modelled from more than twelve digital signal sources. Sam Elliott has an estimated audience of 10,894,879 people in United States.

#43among Actor Actress or TV Star in United States#159among Person in United States#234in Movies & TV

The average Sam Elliott fan in United States is 53.0 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include The Alamo (1960 film), Ponderosa (TV series), Wild West (TV series), with strongest over-indexing on The Alamo (1960 film) (108.95× the country average).

Demographically, the Sam Elliott audience skews balanced with an average age of 53.0, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sam Elliott fan in United States is balanced, around 53.0 years old, with strong Spirituality tendencies and a notable affinity for The Alamo (1960 film).

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sam Elliott profile in United States.

Audience size
10.9M
in United States
Gender
54.7%♀
45.3% male
Age
53.0
average years
Country rank
#3288
Person in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sam Elliott fans

54.7% are female, 45.3% are male, average age 53.0.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Sam Elliott audience in United States
MetricValue
Female54.7%
Male45.3%
Average age53.0
Estimated audience size10,894,879
Fig. 03

Age distribution

Ø 53.0
average years
Age distribution of the Sam Elliott audience in United States
Age bracketShare%
16-192%
20-294%
30-398%
40-4923%
50+63%
Fig. 04

Worldwide distribution

56.6%

of the worldwide Sam Elliott audience comes from United States.

Worldwide audience distribution share by country for Sam Elliott
CountryShare
United States56.6%
United Kingdom7.9%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sam Elliott audience in United States is strongest.

Fig. 05

Top regions by affinity

Sam Elliott fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~20K1.48×
02Montana~40K1.43×
03Oklahoma~200K1.41×
04Arkansas~100K1.39×
05Idaho~70K1.39×
06West Virginia~70K1.39×
07Kentucky~200K1.30×
08Missouri~200K1.28×
09Kansas~100K1.24×
10South Dakota~30K1.24×
11Tennessee~300K1.22×
12Oregon~100K1.22×
13North Dakota~30K1.20×
14Iowa~100K1.18×
15New Mexico~60K1.18×
16Nebraska~60K1.15×
17Indiana~200K1.14×
18Mississippi~100K1.13×
19Alabama~200K1.09×
20Ohio~300K1.07×
21South Carolina~200K1.07×
22Maine~40K1.06×
23Arizona~200K1.04×
24Wisconsin~200K1.03×
25Utah~90K1.00×
26Alaska~20K1.00×
27Texas~900K0.98×
28Colorado~200K0.97×
29Louisiana~100K0.97×
30Michigan~300K0.96×
31Minnesota~100K0.96×
32New Hampshire~40K0.96×
33North Carolina~300K0.93×
34Pennsylvania~300K0.92×
35Washington~200K0.90×
36Vermont~20K0.87×
37Georgia~300K0.85×
38Nevada~90K0.84×
39Florida~600K0.79×
40Virginia~200K0.79×
41Illinois~300K0.78×
42Delaware~20K0.77×
43Connecticut~70K0.70×
44Rhode Island~20K0.69×
45California~800K0.67×
46Massachusetts~100K0.64×
47Maryland~100K0.64×
48New Jersey~200K0.58×
49New York~300K0.57×
50Hawaii~30K0.57×
Fig. 06

Affinity by region

Affinity by region — Sam Elliott, United States
0.57×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sam Elliott audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sam Elliott audience
#·InterestCategoryAffinity×
01Have Gun – Will TravelMovies & TV157.73×
02Wild West (TV series)Movies & TV144.28×
03Ponderosa (TV series)Movies & TV139.22×
04The Searchers (film)Movie / TV Show / Series129.19×
053:10 to Yuma (2007 film)Movies & TV109.13×
06The Alamo (1960 film)Movie / TV Show / Series108.95×
07Ciudad UniversitariaBusiness & Career106.73×
08John FordMovies & TV70.94×
09UnforgivenMovies & TV70.52×
10The Magnificent SevenMovies & TV67.31×
11The Good, the Bad and the UglyMovies & TV52.67×
12Dances with WolvesMovies & TV52.52×
13Spaghetti WesternMovies & TV45.44×
14James StewartMovies & TV42.82×
15A Fistful of DollarsMovies & TV42.80×
16The Beverly HillbilliesMovies & TV39.16×
17Blazing SaddlesMovies & TV34.23×
18Paul NewmanMovies & TV32.82×
19Hell on Wheels (TV series)Movies & TV31.68×
20Justified (TV series)Movies & TV22.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sam Elliott audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sam Elliott audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.25×
Community OrientationOPEN1.49×
TraditionCONSERVATISM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sam Elliott audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.87×
Luxury OrientationPREMIUM0.87×
Social Media UsageJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sam Elliott have in United States?

Sam Elliott has an estimated audience of 10,894,879 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Sam Elliott fans?

54.7% of Sam Elliott fans are female, 45.3% are male, with an average age of 53.0 years.

03

Which brands do Sam Elliott fans like most?

Sam Elliott fans show strongest brand affinity for The Alamo (1960 film) (108.95×), Ponderosa (TV series) (139.22×), and Wild West (TV series) (144.28×) over the country average.

04

Where do Sam Elliott fans live in United States?

Sam Elliott fans in United States are most concentrated in Texas (reach ~900K), California (reach ~800K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Sam Elliott fans also like?

Beyond Sam Elliott itself, the audience over-indexes on Ponderosa (TV series) (139.22×), Wild West (TV series) (144.28×), The Searchers (film) (129.19×), and 3:10 to Yuma (2007 film) (109.13×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sam Elliott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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