Ponderosa (TV series) Audience in United States

Ponderosa (TV series) has an estimated audience of 1,176,593 people in United States. 38.2% are female, 61.8% are male, average age 49.0. Top regions: Ohio, Arizona, Michigan. Top brand affinities: James Stewart, Sam Elliott, The Good, the Bad and the Ugly, Bob Newhart, Hell on Wheels (TV series).

The average Ponderosa (TV series) fan in United States is 49.0 years old, more male, and lives primarily in Ohio. The audience is concentrated in Ohio, Arizona, Michigan. Top brand affinities include James Stewart, Sam Elliott, The Good, the Bad and the Ugly, with strongest over-indexing on James Stewart (186.47× the country average). Demographically, the Ponderosa (TV series) audience skews more male with an average age of 49.0, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Western

Demographics of Ponderosa (TV series) fans

Demographic split for Ponderosa (TV series) audience in United States
MetricValue
Female38.2%
Male61.8%
Average age49.0
Estimated audience size1,176,593

Audience persona

The typical Ponderosa (TV series) fan in United States is more male, around 49.0 years old, with strong Patriotism tendencies and a notable affinity for James Stewart.

Top regions in United States

Top regions ranked by reach for Ponderosa (TV series) in United States
RegionReachAffinity
Ohio149,0094.11×
Arizona129,3375.38×
Michigan113,2973.68×
Pennsylvania67,5041.7×
California66,0460.51×
Indiana53,0862.47×
Florida52,2340.66×
Wisconsin42,8702.42×
Texas42,0080.42×
New York41,7320.63×
Illinois40,7471.04×
Kentucky23,0091.56×
Missouri22,8221.2×
North Carolina18,7310.53×
Oregon18,5211.37×
Georgia17,1770.47×
Colorado16,8010.91×
Washington15,9460.68×
Tennessee14,0930.6×
Virginia13,5420.47×
New Jersey12,6130.42×
Massachusetts11,9790.52×
Minnesota11,9790.71×
South Carolina9,5970.54×
Maryland9,2590.46×
Montana8,7802.69×
West Virginia8,5841.57×
Nevada8,5240.75×
Alabama8,2210.5×
Louisiana7,8420.52×
Utah7,3860.7×
Iowa7,3230.76×
New Mexico6,5491.11×
Connecticut6,2860.53×
Oklahoma5,7730.44×
Idaho5,3310.9×
Kansas4,8130.52×
Mississippi4,5510.47×
Arkansas4,3980.45×
Nebraska3,5630.6×
Rhode Island2,2150.59×
New Hampshire2,0340.44×
Maine1,5590.37×
South Dakota1,5540.57×
Washington, District of Columbia1,5450.44×
North Dakota1,2610.52×
Hawaii1,2340.24×
Delaware1,2310.38×
Vermont1,0730.52×
Wyoming1,0540.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ponderosa (TV series) audience
BrandAffinityCategory
James Stewart186.47×Movies & TV
Sam Elliott61.11×Movies & TV
The Good, the Bad and the Ugly91.03×Movies & TV
Bob Newhart73.58×Movies & TV
Hell on Wheels (TV series)85.16×Movies & TV
Paul Newman41.32×Movies & TV
Burt Reynolds29.22×Movies & TV
Steve McQueen33.63×Movies & TV
Tony Danza39.11×Movies & TV
Willie Nelson13.71×Music & Radio
Knight Rider (1982 TV series)37.41×Movies & TV
Diabetes mellitus awareness5.84×Health
Singer-songwriter3.47×Music & Radio
Robert Redford5.84×Movies & TV
Bank of America3.02×Business & Career
Lost in Space21.57×Movies & TV
Solitaire5.84×Games
Seth Green13.57×Movies & TV
Microblogging5.84×Technology & Electronics
Clint Eastwood5.84×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ponderosa (TV series) audience
TraitClusterScore
PatriotismCONSERVATISM2.18
Luxury OrientationPREMIUM1.48
Risk AppetiteTHRILL1.33
TravellingTHRILL1.19
Family OrientationCONSERVATISM1.16
Quality AwarenessPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Ponderosa (TV series)
CountryShare
United States72.0%
Germany6.9%
United Kingdom6.0%

See Ponderosa (TV series) audiences in other countries

More Western audiences in United States

Frequently asked questions

How many fans does Ponderosa (TV series) have in United States?

Ponderosa (TV series) has an estimated audience of 1,176,593 people in United States, concentrated in Ohio and Arizona.

What is the gender split and age of Ponderosa (TV series) fans?

38.2% of Ponderosa (TV series) fans are female, 61.8% are male, with an average age of 49.0 years.

Which brands do Ponderosa (TV series) fans like most?

Ponderosa (TV series) fans show strongest brand affinity for James Stewart (186.47×), Sam Elliott (61.11×), and The Good, the Bad and the Ugly (91.03×) over the country average.

Where do Ponderosa (TV series) fans live in United States?

Ponderosa (TV series) fans in United States are most concentrated in Ohio (reach 149,009), Arizona (reach 129,337), and Michigan (reach 113,297). These three regions account for the largest share of the active audience.

What other brands do Ponderosa (TV series) fans also like?

Beyond Ponderosa (TV series) itself, the audience over-indexes on Sam Elliott (61.11×), The Good, the Bad and the Ugly (91.03×), Bob Newhart (73.58×), and Hell on Wheels (TV series) (85.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ponderosa (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.